The document discusses issues with many companies' high-potential (HIPO) programs, including struggles identifying true HIPOs, HIPOs not applying learning from training programs, and lack of return on investment from HIPO programs. Research shows that while HIPOs can be 91% more valuable, 73% of programs show no ROI. The document then provides recommendations for improving HIPO programs, such as using objective measures to identify HIPOs, benchmarking HIPO talent against competitors, and providing structured learning proven to impact performance. Strong HIPO programs can achieve over 90% more revenue and 2x more profit growth compared to ineffective programs.