1. od
caitlin dean
caitlinepdean@gmail.com
637 W Division St Unit A
Chicago, IL 60610
612.849.0978
education
experience
activities
interests
Parsons The New School for Design – New York, NY
Associate in Applied Science, May 2016
Major: Graphic Design
University of Wisconsin-Madison – Madison, WI
Bachelor of Arts degree, May 2014
Accepted to the UW School of Journalism and Mass Communication
Majors: Strategic Communication & French Certificate: European Studies GPA: 3.5/4.0
Attended the CIEE Critical Francophone Studies program in Paris, France for Spring 2013
Finn Partners – Chicago, IL
Partner in Training (09/14-01/15)
• Write and design content for internal and consumer-facing blogs and various social media
outlets and develop PR initiatives to increase social media presence
• Analyze performance using Google Analytics and present significant findings to clients on a
weekly and monthly basis
• Write and edit pitch letters, press releases, backgrounders, fact sheets, and bios and
establish relationships with media contacts
• Track media coverage and analyze sentiment for weekly client reports
Madison Museum of Contemporary Art – Madison, WI
Marketing and Public Relations Intern (01/14-07/14)
• Write, edit, and design press releases, newsletters, event flyers, and other promotional
materials and distribute them to appropriate audiences
• Update MMoCA’s social media outlets and engage users in social media-based marketing
• Research and implement new email marketing software, ActiveCampaign
Rent the Runway – Madison, WI
Public Relations Intern (05/13-05/14)
• Organize and participate in promotional events for Rent the Runway
• Update the campus Facebook page and engage students in social media-based
marketing
• Keep up to date with the company’s products, promotions, and trends
Twigs – Madison, WI
Sales Associate (06/13-09/13)
• Sell and market high-end designer clothes and accessories
• Provide customers with excellent customer service by building a customer base and
personalizing services to fit their specific needs
• Update product information on the company website: www.shoptwigs.com
• Organize and set up displays
John Ryan Performance – Minneapolis, MN
Help Desk Analyst (05/12-08/12)
• Instruct technicians in the conversion of digital marketing equipment in large national
banks across the country and confirm successful installations
• Generate and analyze data to aid in the installation process
• Train in four new employees
• Travel across southern US to perform on-site quality checks and address issues encountered
Order of Omega International Greek Leadership Honor Society – Madison, WI
Member (10/13-05/14)
• Maintain a 3.0 GPA and participate in Greek Life events
• Volunteer within the Madison community
Mu Kappa Tau Professional Honorary Marketing Society – Madison, WI
Networking and Events Committee Member (09/11-12/12)
• Provide opportunities to gain marketing experience and network with major companies
• Contact companies to sponsor and speak at professional events
• Volunteer and participate in sales and marketing events to fulfill membership requirements
Art, Graphic Design, Public Relations, Advertising, Photography, Internet Media, Fitness, Travel