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Inspiration!! 
“Deus me enviou à terra com uma missão. Só Ele pode me 
deter, os homens nunca poderão.” 
Bob Marley 
Temos que utilizar nosso conhecimento, nossa formação técnica e nossa 
capacidade para ir além das nossas conquistas profissionais! 
Podemos e vamos 
“fazer o bem sabendo a quem!”
Mas como??
Mercado de Doações 
Charity Donation
Canvas
Validação do produto (MVP)
LINHA DO TEMPO 
09/MAI -500 ‘LIKES’ 
REAIS NO FACEBOOK 
15/ABR – R$ 10.000 
ARRECADADOS (5 DÍGITOS) 
05/ABR – 1000 USUÁRIOS 
CADASTRADOS 
07/MAI – PRIMEIRA 
CAUSA ACIMA 
DE 100% (122%) 
12/ABR – 20 CAUSAS 
ABERTAS NO SITE 
17/FEV – PRIMEIRO 
REPASSE DE CAUSA 
CONCLUÍDA 
12/JAN – PRIMEIRA CAUSA 13/JAN – PRIMEIRA 
DOAÇÃO ESPONTÂNEA
Etapa 1 - Crowdfunding / Brasil 
Buscando escalar 
plataforma de 
crowdfunding (Brasil) 
População: 198 milhões de habitantes
Etapa 2 - Plataforma Própria de Ajuda Coletiva / Brasil 
Alcançar a proposta de 
valor (Brasil) 
População: 198 milhões de habitantes
Etapa 3 - Plataforma Própria de Ajuda Coletiva / 
Países de língua latina (POR/ESP) 
Ampliar o alcance da 
plataforma 
População: 670 milhões de habitantes
INFOGRÁFICO 
Base: Agosto/2014 
2.743 usuários 
registrados 
994 pessoas 
curtiram 
R$ 52 mil 36 causas 
ativas 
70 causas criadas
Reconhecimento dos Usuários
Reconhecimento dos Usuários
http://www.gazetadopovo.com.br/economia/conteudo.phtml?tl=1&i 
d=1476771&tit=Startups-miram-em-doacoes-on-line 
http://gilbertocampos.com.br/2014/04/28/caridadx-tecnologia-a-servico-do-bem/ 
na mídia
na mídia Programa exibido em 01/06/14
O Primeiro Site de Ajuda Coletiva do Brasil

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Inspiração e evolução da plataforma de doações online CaridadX