We need values. I see Kairos been build on values that the community share and support. That the people involve keep themselves accountable to. Values that in the end will create the personality of the community.
The first value is Imagination. To live and express ourselves.
The second value is Fun. To share in the pleasure of being alive.
The third value is Integrity. Without trust no community can exist. We need to trust each other through our own integrity.
1. WHY ???
It is my dream that every mom
with a newborn should know
about and have access to
having her child’s hands and
feet cast.
It comes out of my own wish
for a 3D cast and missing the
opportunity with my first
daughter.
2. 2001 – 2003
Research
2004 – 2009
Commissions only
2010 – 2011
Developed kits
Partnership
Forever Treasure Trademarked
11 Agents countrywide
On/Offline Marketing Campaign
Hospitals
Monthly t/o grew
Partnership dissolved
2013
Business renamed
Upgrade branding
9. Supply stock to crafters in: Richards
Bay KZN
Oudshoor
n
WC
Mooinooi
NW
Baby Shops
relationships:
Pinkfoot
Dbvl
Pregeez
HighStree
t
MediClinic: Antenat
al
& clinic
Maternity tour
packs -
Monthly
Costume
Pregnanc
y Month
Support
Groups
Pamphlets &
posters:
Pre & junior
schools
Kiddie
play
areas
Shoppin
g centers
Retail
notice
boards
Inside
stock
Librarie
s
Dr Rooms
s
Dbvl
10. Commissions
:
Retail :
Where: South Africa
& Namibia
Baby stores in EVERY
province
11. S Strengths:
W
• Brand well known
• Trusted
• Experience
• Quality product
• Unmatched pricing
• Reliable suppliers
Weakness
:
Obstacles:
O T
• Funds
• Marketing & sales
skills
• Pricing ?
• Branding ?
• SAPO – costs &
strikes
• Kits not retailed in SA
• Nobody else
manufacturing
• Copycat home
businesses