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Carolyn Hynard Portfolio
1. who I am
I am a marketing professional with 7 years experience in Online Marketing
I’ve successfully managed over 400 different online marketing campaigns,
and have been directly involved with the initial planning of several exhibitions.
Sony
I’ve been responsible for managing the complete process for the creation, production
and delivery of all Sony B2B online campaigns. Working in a busy and dynamic
environment, I have a proven track record ensuring that all campaigns have been
successfully delivered within schedule and budget, and also provide significant input into
the creative design and messaging of each communication to optimise their performance.
2. who I am
I like to be challenged and work hard to achieve targets and goals
I am a very dedicated person, always striving to achieve the highest standard possible,
not only for myself, but also for other team members to produce a good end result.
Sony Ziris Canvas 3D & flash microsite
3. who I am
I am experienced in online marketing techniques
and message development
I’m experienced in developing creative designs and messaging to optimise deliverability,
performance and the impact of our campaigns to our customers.
Interactive 3D Flash microsite for GXD-65 waterproof & dustproof outdoor TV
4. who I am
I am customer focussed and understand the importance of meeting
their needs
I strongly believe that we should always strive to meet the needs of our customer’s
and take account of their business requirements.
Detailed images of the 3D render of the Sony GXD TV
5. who I am
I have excellent planning and organisational skills
My existing jobs have called for a high degree of planning and organisation. As a project
manager it has been my responsibility to ensure that all projects were planned and
scheduled to meet set deadlines.
GXD-65 online campaign
6. who I am
I am creative and have a good eye for design...
I have a good insight to design, layout and messaging that will engage our customers.
I know what looks good, what works well, and what doesn’t, and how best to maximise results.
Web banners
7. who I am
I communicate well with others and am a good team player.
I understand the need to adapt the method of communication for different people
and audiences, as well as situations from simple instructions to complex ideas or solutions.
Electronic Direct Mail
8. who I am
I am business focussed and dedicated to achieving good results
for the business.
I am always focussed on company objectives; I always involve key stakeholders
in the decision process to meet key business objectives.
Analysis reports