Charlie Hopper

Indianapolis, Indiana Area United States

principal

Advertising / Marketing / PR

Recently I wrote a book called “Selling Eating: Restaurant Marketing Beyond the Word ‘Delicious’” which is available as an ebook for Kindle, Nook and iPad; or as a book-book on Amazon: http://amzn.to/18UV2dx In the Foreword for the book, Russ Klein, former worldwide CMO of Burger King, said, “I almost felt like Hopper had been a voyeur, watching what I’ve encountered in my career over all these years... It’s the kind of book you want to read and re-read.” I blog at SellingEating.com and tweet @SellingEating. In September of 2014, DataSource listed the blog at #4 in ”Top 8 Restaurant Marketing Blogs:” http://bit.ly/1qHqrHU Every issue of Food & Drink since Summer 20...