2. Research
To find out what I should use to attract my audience to my
magazine, I researched magazines that are currently on the
market and looked at what conventions I could use. I researched
into magazines like ‘Q’ and ‘UNCUT’ as these are similar to the
genre of magazine I chose. I took a lot of interest in what should
be included in my magazine and found out what my target
audience looks for when purchasing a magazine like mine.
3. QuestionnaireI took a questionnaire to find out what my target audience would like to
see in my magazine, this helped me as it made me understand what I
should include in the magazine and who would actually buy the magazine
off the shelf.
I handed my questionnaire out to people within the local community so
that I could find out what exactly a different range of people want to see.
Question 1: Shows me that either males or females will be most interested
in my magazine. My results showed that mostly female would be
interested in my magazine however, there were quite a big range of males
that were also interested in the magazine.
Question 2: I then wanted to find out what age ranges would be interested
in my magazine, this resulted in finding out that my magazine appealed to
many people aged between 16-24.
Question 3: The next thing I focused on was what genre of music my
audience were interested in, the people that I asked were mostly
interested in listening to pop/rock music.
Question 4:I then asked if they usually buy music magazines and this
resulted in me finding out that nearly 99% of the people who took my
questionnaire buy music magazines.
Question 5: I then found out what way do people listen to music, I found
out that most people nowadays listen to music on computers.
Question 6: The next question I asked was ‘how often do you listen to
music?’ I found out that most people listen to music everyday.
I then asked questions like ‘Who is your favourite music artist’ and ‘what is
your favourite thing about music magazines?’
My final question I gave the audience was the choice of different prices to
pay and what they thought was a reasonable price for a magazine, which
lead me to make my magazine £2.00.
This whole questionnaire helped when making my magazine and will
hopefully help my magazine be successful.
4. Masthead
My masthead for my magazine is very bold and
stand out really well on the background of my
cover, this will hopefully attract people. I used a
white font and black outline, this is known for
standing out and makes the audience know that
this is the masthead, this is placed top, centre of the
cover like a typical magazine. The font I chose is
sharp and large, this fit well with the genre as rock is
known for being very sharp and edgy. It is Bold and
large, the colours go with the rest of the magazine
as a lot of red and white is used throughout. The title
sits slightly behind the main image which happens a
lot in magazines.
5. Colour Scheme
When deciding what colours to use on my magazine I
researched rock/pop magazines to find out what
colours are mostly used. This then helped me decide to
use Red, black and white as this is what most rock
magazines are known to use, however I used a
background to my image which is made up of nature
colours, this isn't normal for a rock magazine as the
image background is normally edited off the image. I
think the colours I have used are acceptable for the age
of my magazine readers as they’re mostly older
readers. If my readers were young I would use more
bright colours to interest them. The colours I have
chosen can appeal to both females and males which is
my goal when selling my product.
6. LayoutThe way I have made my layout will hopefully
help attract my audience. I placed my main
image in the centre of the cover and made it
large so that it will attract the readers
attention. I made my masthead standout by
making it bold and make sure that it
standouts on the background. I kept my
colour scheme basic so that the pages done
look too crowded but I hope that my colour
choices attract the audience. My tag lines
stand out and don’t look too crowded on the
front cover.
I The article on the double page spread is
split into columns to make it look like there is
less text than there really is, I did this so the
readers will take more interest in reading the
article. I have took high inspiration from the
magazine of We Love Pop in terms of the
layout so that my magazine will appeal to my
target audience. I think my cover is attractive
and will attract a wide range of audience
members.
My double page spread is split into columns
so that it is neat and tidy and also doesn’t
make it look like there's a lot of reading for
the reader to do as a lot of writing can put a
person off buying the magazine.
7. Marjorie Ferguson
Marjorie Ferguson in 1980 established the four types of facial expression
in the cover photos of British woman's magazines.
Chocolate Box: Chocolate is a full or a half smile when the models lips
are together or slightly parted, and the teeth are only slightly seen. The
models face is either fully or three quarters seen in the
camera. Projected mood: warm bath warmth, where uniformity of
features in their smooth perfection is devoid of uniqueness or of
individuality.
Super smile: Full smile and face seen and teeth are visible. A
cheery, happy looks is given to suggest attraction and hair is often wind
blown.
Romantic or sexual: The projected moods are possibly 'available' and
definitely 'available'. Limited clothing and props are used.
Invitational: Invitational is when the eyes are mostly emphasis. The mouth
is shut with only a hint of a smile with the teeth being slightly seen and
the head is placed to one side slightly. The mood is suggestive of
mystery, the hint of contact potential rather than sexual promise.
8. Marjorie Ferguson’s Uses and
Gratifications!
• Escapism: This is when magazine and websites allows the audience to get to
be involved with artists. This can cause people to think about other peoples
lives other than their own.
• Personal Relationships: The audience of magazines can talk to other people
about music. Users sometimes consume media as a form of
companionship, developing relationships with onscreen characters.
• Diversion: This is the same as escapism, it gives the user consuming media a
way to escape from their problems that are caused in their own lives. Media
allows the viewer to focus on what they are watching or reading,. This could
involve someone watching or reading an up beat story or programme to
cheer them up or watching/reading something miserable, and thinking ,the
diversion model also includes people consuming media for relaxation or
entertainment purposes.
• Personal Identity: This is the ability to compare someone's own life with the life
of an onscreen character that is the same view of life as them. Viewers may
learn how to deal or not to deal with this situation this could be by watching
how the characters deal with it. Alternatively, it might help the viewer come to
terms with their own similar situation and be able to express it.
• Surveillance and Information: Music websites and magazines provide various
kinds of information about music, artists and the music business etc.
Surveillance relates to the need know what is going on around you. This leaves
the viewers feeling safer due to the fact that they are aware of what is going
on around them and what could happen around them . The surveillance
model is most often used in relation to the news. The news is often filled with
the stories of tragedy, after watching these stories the viewers are left feeling
more secure about their own lives.