Have you been planning to take your alcohol business online? Or, perhaps build a new mobile app that could be the next Uber for Alcohol? Well, the market is ripe and if there was a right time to enter, then this is….
A fairly new entrant in the online space, alcohol was traditionally sold only in liquor stores, or one would visit local pubs or nearby places to enjoy a few drinks. However, with the advent of various on-demand alcohol delivery apps, it is now easier for consumers to order their favorite bottle of booze online and have it delivered straight to their doorsteps, anytime
2. On-demand Alcohol Delivery Market:
Size, Players and Opportunities
Have you been planning to take your alcohol
business online? Or, perhaps build a new
mobile app that could be the next Uber for
Alcohol? Well, the market is ripe and if there
was a right time to enter, then this is….
A fairly new entrant in the online space,
alcohol was traditionally sold only in liquor
stores, or one would visit local pubs or nearby
places to enjoy a few drinks. However, with
the advent of various on-demand alcohol
delivery apps, it is now easier for consumers
to order their favourite bottle of booze online
and have it delivered straight to their
doorsteps, anytime.
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3. 03
Market Size
In 2018, the sale of alcohol through on-demand liquor delivery apps witnessed a
significant growth of 35%. Moreover, the revenue generated by online alcohol
delivery in the same year reached $776 million. In the US alone, online liquor sales
amounted to $ 2.6 billion in 2019, reporting year-on-year growth of 22%. This sale
has been further categorized into online grocery and alcohol marketplaces, which
grew respectively by 115% and 60%, in 2019.
Some of the underlying trends which are triggering these sales on a global level
are listed below –
a) As per a report, 47% of millennials prefer to drink at home, while 28% feel that it
is too much of an effort to head out to a local store to buy drinks.
b) According to IWSR, nearly three-quarters of US consumers are comfortable
spending a few extra bucks for buying drinks online versus visiting a nearby store
for the same.
4. Leading on-demand booze delivery
apps like Drizly, Saucey and MiniBar
have been successfully catering to
demands of a wide variety of
consumers by giving them access to a
wide range of drinks to choose from,
while also offering door-to-door
delivery services. Due to several
benefits that these smart apps offer,
there has been an overwhelming
response to their services.
Top On-Demand
Alcohol Delivery
Apps
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5. The fastest growing online spirits retailer founded
in 2012, allows users to conveniently shop for
beer, wine, and other liquor through its mobile app,
and ensure quick delivery through local stores in
less than an hour.
The startup has a strong network of 1,400 stores
that are present in more than 100 markets across
North America.
Delivery is done by the local alcohol stores only to
whom the orders are directed, and Drizly simply
acts as a tech intermediary, connecting them with
the consumers.
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Drizly
6. Another popular on-demand booze delivery app
founded in 2013, has been catching up steadily
with Drizly for a long time. The Los Angeles
based start-up boasts of its robust delivery
network, which it uses to fulfill all alcohol
deliveries within an hour.
To date, Saucey has raised a total amount of
$10.2 million in funding, spread over 3 rounds.
Their latest funds raised were an amount of
$5.4 million in July 2017, which was led by
Bullpen Capital, with participation from
investors like Blumberg Capital, Structure
Capital and HashtagOne.
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Saucey
7. Offering a wide range of beer, wine, liquor as
well as non-alcoholic beverages on its mobile
app, Minibar, amongst others, has been a
leader in the on-demand alcohol delivery
space, promising quick delivery.
The marketplace which was launched in 2013
delivers to 40 cities nationwide, including New
York, Los Angeles, Chicago, San Francisco,
Miami, and many more.
Its additional feature of renting a bartender is
an exciting offering for all the party
organizers.
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MiniBar
8. a) As consumer awareness of these on-demand liquor delivery
apps increases, their adoption is bound to grow in the coming
times, thus expanding their overall market.
b) Considering the rapidly advancing lifestyles of today’s
population, it is quite certain that alcohol consumption all around
the world is going to pick up over the years.
08 Market Opportunities
Being at a nascent stage, the market for on-demand alcohol
delivery holds huge potential for all the budding entrepreneurs and
start-ups. There are numerous growth opportunities for these
apps, which are only going to grow with time. Some of them have
been listed below –
9. c) The industry is currently not driven by tough competition, as
currently, there are only a few on-demand liquor delivery apps
that have been dominating the space.
d) Liquor delivery has now been legalized in many countries.
With many of the guidelines and regulations now being relaxed,
the governing policies that could have been a hindrance to the
entry of new players, have now been watered down or
completely removed. This further broadens the scope of growth
for newer players.
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10. It is pretty certain that the future of on-demand
alcohol delivery is bright and promising, where the
probability of success of new players is pretty high.
So, if you are also thinking of entering into this
space and planning to launch an on-demand alcohol
delivery app that could become the next Uber for
Alcohol, get in touch with AppsRhino. We would
assist you in designing the most appropriate,
distinct and user-friendly app for your business.
Let us help you kickstart your journey into a market
with limitless growth potential!
10 Conclusion
11. Thank you!
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