Marketing Sync presentation (april 2016, Netherlands)

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This document discusses the importance of marketing sync, which is described as a state of mind that organizations need to be in. It introduces Christian Fictoor as a chief innovation officer and discusses his background in social media strategy and business consulting. The document emphasizes that having employees who are engaged storytellers and enabling customers to easily purchase are important for being in sync. It stresses the need to understand how different cultures perceive things. Marketing sync is described as making people want to buy through winning their hearts and minds.

Business

© 2016 – Marketing-Sync.com. All rights reserved.

Yaagneshwaran Ganesh
Author. Speaker. Marketing Enthusiast

Christian Fictoor
Chief Innovation Officer at L’Amp
• Social media strategist |
(digital) marketing strategist (since 1996)
• Business consultant
• Public speaker & trainer
• Innovation trend watcher
• Director at Social Media For Events

“Marketing Sync is not a thing, nor a
trend. It is a state of mind.
A state of mind your organization
needs.
Whether you realize it, or not.”

Play
https://www.youtube.com/watch?v=heSudg-tfIk

WHY IS BEING IN SYNC IMPORTANT?
Employees are the most
potential #storytellers

Almost, always…There are lots of fishes
in the pond than you actually think!

=
Europe:
Green energy / nature
China:
Green hat means ….

What does “FUCK” mean to you?
https://www.youtube.com/watch?v=nMhR_dCEwH0

Make sure how people of
other cultures, perceive
things.

“To be successful, you will need to
win hearts and minds of people.
Making them ‘WANT’ to
buy your stuff.
That’s what marketing is all about.”

Thank you
Danke schon
Dank je wel
Namaskar

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SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months

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2. Yaagneshwaran Ganesh Author. Speaker. Marketing Enthusiast

3. Christian Fictoor Chief Innovation Officer at L’Amp • Social media strategist | (digital) marketing strategist (since 1996) • Business consultant • Public speaker & trainer • Innovation trend watcher • Director at Social Media For Events

5. Why?Bloody 7700 kms all the way!!

6. Social media (really) connects people

7. I’m gonna write a book, wanna help bud?

8. “Marketing Sync is not a thing, nor a trend. It is a state of mind. A state of mind your organization needs. Whether you realize it, or not.”

9. AND WE LAUNCHED…

10. #MARKETINGSYNC

11. Play https://www.youtube.com/watch?v=heSudg-tfIk

12. IN SYNC?

13. ARE YOU WORKING FOR EACH OTHER?

14. ONE CLEAR SHARED GOAL = MAGIC

15.

16. #DynamicBusinessEcosystem