These slides are from the workshop held at the DevNet Zone at Cisco Live, San Francisco, 2014. Get to grips with what makes a good User Experience. The workshop will include the following, with plenty of hands-on tuition to help you: - warm-up game - write a persona - write 2-3 scenarios - share designs with others

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Creative Workshop
Talk
UX Design Process
Hands-on Design
Interviewing
Creating Personas
Writing Scenarios
Sketching

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Try the exercises
Use the Cisco design coaches
Relax and have fun
Share your mind
Ask questions

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What is it?
Who’s doing it?
When do you do it?

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UX Design != Wireframes
It’s the creative process that comes before wireframes.

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You are not the user.

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Human-centered Design Process
User Research
interviews
observation
design probes
thinking
feeling
doing
knowing
User Modeling
personas
mental models
user journeys
hypotheses
Requirements
Definition
scenarios
narratives
storyboards
Synthesis
scenarios
narratives
storyboards

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Data
&
Empathy
User Research

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User Modeling: Personas
Background
Global healthcare company
Network engineer with 10 years
experience
Many satellite sites and external
partners
Needs and Motivations
N e t w o r k h e a l t h — k e e p t r a f f i c i s
f l o w i n g
E n s u r e t h r e a t s a r e r e s o l v e d
G i v e p e o p l e a c c e s s o n l y t o
i n f o r m a t i o n t h e y n e e d
K e e p d e v i c e s o f t w a r e a n d
f i r m w a r e u p - t o - d a t e
“It’s fine for the security group
to manage IPS, but I’ll never
give up control of the
firewalls—they’re the keys to
the kingdom.”
Ned Patton
What would
Ned do?

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A scenario is a story told from the user’s point of
view.
It narrates what happens during an ideal user
experience to achieve a specific goal.
There is no mention of the technology or interface,
i.e., we don’t say how it’s done.
Requirements generation: Scenario

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Scenario example
Francesca is at the Learning Lab in the DevNet Zone when a colleague calls
her over to introduce Jan, a Jabber engineer. They talk collaboration
technologies and decide to exchange contact information.
Francesca pulls out her phone and sees the names and photos of people in
her network who are close by. “That’s you, right?” she asks Jan, pointing at a
photo labeled Jan James. Jan nods, so Francesca selects Jan’s photo. From
a choice of communication channels she selects LinkedIn. “You should head
for your talk now,” she says. “You’ll get an SMS with a link. Follow it and
you’ll get my contact info.”
As Jan heads off, Francesca adds a note to remind her they talked about
collaboration technologies.
Later that day she gets an alert that Jan’s contact info has been added to her
app.

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Requirements
Francesca is at the Learning Lab in the DevNet Zone when a colleague
calls her over to introduce Jan, a Jabber engineer. They talk collaboration
technologies and decide to exchange contact information.
Francesca pulls out her phone and sees the names and photos of people in
her network who are close by. “That’s you, right?” she asks Jan, pointing at
a photo labeled Jan James. Jan nods, so Francesca selects Jan’s photo.
From a choice of communication channels she selects LinkedIn and
submits her choice. “You should head for your talk now,” she says. “You’ll
get an SMS with a link. Follow it and you’ll get my contact info.”
As Jan heads off, Francesca adds a note to remind her they talked about
collaboration technologies.
Later that day she gets an alert that Jan’s contact info has been added to
her app.
context
goal
data
input
display & input
input
input
action
sensor data

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Scenarios != Use Cases

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Synthesis: Sketching
Fail often fail fast.

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Application: Order ahead of time
Design an application that enables a group
to order food from a restaurant and specify
when they will be arriving (pickup or
delivery).

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Form groups
Get into groups of 3-4.
Grab a Cisco designer to work with you
Introduce yourselves
We’ll all go through the process synchronously

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Practice interviewing (10 min)
Take turns interviewing at least 2 people
• Decide the goal of your interview—what do
you want to learn
• Start interview by asking the person about
themselves
• Lead them through describing an experience
of organizing a group lunch
• Listen

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Insights about interviewing?

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Background
 First item
 Second item
 Third item
Goals and Motivations
 First item
 Second item
 Third item
Write 2 personas (15 min)
☺
︎
“Quote from your persona”
name

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Insights about writing personas?

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Write scenarios (15 min)
Describe the ideal experience
What the user does, sees, etc.
Force yourself to not think about the
system

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Insights about writing scenarios?

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Sketch design ideas (30 min)
Walk through a scenario
Sketch the flow through screens
Figure out what should go on the screen
What would <persona> want?
Sketch 3 variants

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Thoughts about sketching

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Wrap up

29. Thanks

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Graphic Styles and Lines
Callout Leader Line
Multi-color Bar to Divide Content
Solid Gradient Image FillTransparent