4G World Keynote - Ash Dahod
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Ash Dahod's 4G World Keynote http://blogs.cisco.com/sp/network-intelligence-growing-revenue-with-in-line-services/ http://www.youtube.com/watch?v=Mql6XRZ6y9c
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4G World Keynote - Ash Dahod
- 1. Mobile IP Network: Engine for Profitability Ash Dahod Mobile Internet Technology Group Cisco
- 10. OTT Co-opetition Operator Competitors Voice Revenue … 3G, 4G, WiFi, Femto 2G, 3G ... Network Services Cloud Services Services Focus Access Focus B2B2C Multimedia Revenue B2C 10
- 11. So What?
- 12. Business Technical Profitability = Revenue ƒ CapEx + OpEx
- 13. Intelligence
- 14. CapEx Spend Traditional Services~80% MobileInternet~20% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% New $ Opportunity = Mobile Internet is Profitability Engine Differentiation, new revenues and network optimization
- 15. = Monetization Revenue ƒ Profitability = CapEx + OpEx
- 16. NextGen Business Architecture Mobile Internet B2B2C Adding Value on Both Sides of Transaction
- 17. Monetization Premium Mobile Video Monetization Freemium Tiered Pricing
- 18. = Monetization Revenue ƒ Profitability = = Optimization CapEx + OpEx
- 19. Offload Optimization HTTP Optimization TCP Optimization Optimization Video Optimization Transrating
- 20. Improved user quality of experience = Monetization Revenue ƒ Profitability = = Optimization CapEx + OpEx reduces churn
- 21. Intelligence Mobile IP Network IS the Engine for Profitability