A SWOT Analysis is a powerful technique for identifying Strength and Weakness, and for examining the opportunities and Threats your employees face. http://cmpfun.blogspot.com/2015/06/importance-of-swot-analysis-for-website.html

1. A S W O T A N A L Y S I S I S A P O W E R F U L T E C H N I Q U E F O R
I D E N T I F Y I N G S T R E N G T H A N D W E A K N E S S , A N D
F O R E X A M I N I N G T H E O P P O R T U N I T I E S A N D T H R E A T S
Y O U R E M P L O Y E E S F A C E .
S = S T R E N G T H
W = W E A K N E S S
O = O P P O R T U N I T I E S A N D
T = T H R E A T S
www.cmpfun.blogspot.com
1
Importance of SWOT analysis for Website
or Blog

2. TOWS Analysis
www.cmpfun.blogspot.com
2
 Threats
 Opportunities
 Weakness
 Strength
Now the Manager not use the SWOT Although they use TOWS. This is opposite.
In TOWS we get information about their threats then Opportunities then
Weakness and then Strength

3. SWOT analysis
www.cmpfun.blogspot.com
3
 Internal Environment
 Strengths
 Weaknesses
 External Environment
 Opportunities
 Threats

4. Internal Environment
www.cmpfun.blogspot.com
4
 Strengths:
 What advantage you have and other not?
 What do they do better than anyone else?
 What personal resources do you have access to?
 Useful and relevant content
 Quality and easy checkout process
 Large Forums
 Back-links
 Site linking
 Low Bounce Rate
 friendly structure
 High Loading speed in low time

5. Internal Environment
www.cmpfun.blogspot.com
5
 Weaknesses
 What things are the people around them likely to see as
weaknesses?
 outdated and ineffective design
 content that is not customer-centrist
 confusing structure and navigation
 irrelevant content
 low writing
 Lack of mobile support
 Not much back-links
 High bounce rate
 low loading speed in high time

6. External Environment
www.cmpfun.blogspot.com
6
 Opportunities
 Change in technology and improve user experience
 use more social media
 Create new design if you design not friendly
 Do positive and negative market

7. External Environment
www.cmpfun.blogspot.com
7
 Threats
 New law and regulation
 Change need and want of customer
 Economy stability
 Face High competitor
 Spam advertising
 Fraudulent activity