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SEO through Accessibility- How designing accessible websites leads to automatic SEO

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Abhay Rautela

SEO through Accessibility- How designing accessible websites automatically optimizes them for search engines I gave this presentation to the Sapient creative community at the New Delhi office in February 2007, where I was also creator and moderator of the Sapient Web Accessibility distribution list and accessibility wiki node.

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SEO through Accessibility- How designing accessible websites leads to automatic SEO By Abhay Rautela ConeTrees.com , UXQuotes.com , TheUXBookmark.com , @conetrees
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
An overview on SEO ,[object Object],[object Object],[object Object],[object Object]
An overview on SEO: Brief ,[object Object],[object Object],[object Object]
An overview on SEO: Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object]
An overview on SEO: Major search engines ,[object Object],[object Object]
An overview on SEO: How search engines work ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
An overview on Accessibility ,[object Object],[object Object],[object Object],[object Object]
An overview on Accessibility: Brief ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
An overview on Accessibility: Brief ,[object Object],[object Object],[object Object]
An overview on Accessibility: Legal and Social issue ,[object Object],[object Object],[object Object],[object Object]
An overview on Accessibility: Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
An overview on Accessibility: We fix the issue ,[object Object],[object Object]
SEO and Accessibility overlap ,[object Object],[object Object],[object Object]
SEO and Accessibility overlap: Brief ,[object Object],[object Object],[object Object]
SEO and Accessibility overlap: WCAG 2.0 (working draft) ,[object Object],[object Object],[object Object],[object Object]
SEO and Accessibility overlap: WCAG 2.0 guidelines ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SEO and Accessibility overlap: Guidelines benefiting SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Accessibility implementation: Guideline 1.1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Accessibility implementation: Guideline 1.1
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Accessibility implementation: Guideline 1.2
[object Object],[object Object],[object Object],Accessibility implementation: Guideline 1.2
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Accessibility implementation: Guideline 1.3
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Accessibility implementation: Guideline 1.3
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Accessibility implementation: Guideline 2.4
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Accessibility implementation: Guideline 3.1
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Accessibility implementation: Guideline 3.1
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Accessibility implementation: Guideline 4.1
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Accessibility implementation: Guideline 4.2
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Check pointing with Google
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Check pointing with Google
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Excellent Resources
Questions?
Feedback
Presentation Details This presentation was given to the Sapient Creative community at the New Delhi office in February 2007, by Abhay Rautela, also creator and moderator of the Sapient Web Accessibility distribution list and accessibility wiki node.
Thank you Website: http://www.conetrees.com Email: hello at conetrees dot com Twitter: http://www.twitter.com/conetrees Useful Quotes on User Experience: http://www.uxquotes.com The UX Practitioners’ resource: http://www.theuxbookmark.com
Join the UX Book Club, New Delhi http://uxbookclub.org/doku.php?id=new_delhi As creator and lead coordinator of the UX Book Club, New Delhi, I’d like you to consider joining us if you are work in user experience in and around New Delhi Join the SlideShare Accessibility Group slideshare.com/group/web-accessibility View and share useful presentations on web accessibility- Join the group

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SEO through Accessibility- How designing accessible websites leads to automatic SEO

  • 1. SEO through Accessibility- How designing accessible websites leads to automatic SEO By Abhay Rautela ConeTrees.com , UXQuotes.com , TheUXBookmark.com , @conetrees
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  • 35. Presentation Details This presentation was given to the Sapient Creative community at the New Delhi office in February 2007, by Abhay Rautela, also creator and moderator of the Sapient Web Accessibility distribution list and accessibility wiki node.
  • 36. Thank you Website: http://www.conetrees.com Email: hello at conetrees dot com Twitter: http://www.twitter.com/conetrees Useful Quotes on User Experience: http://www.uxquotes.com The UX Practitioners’ resource: http://www.theuxbookmark.com
  • 37. Join the UX Book Club, New Delhi http://uxbookclub.org/doku.php?id=new_delhi As creator and lead coordinator of the UX Book Club, New Delhi, I’d like you to consider joining us if you are work in user experience in and around New Delhi Join the SlideShare Accessibility Group slideshare.com/group/web-accessibility View and share useful presentations on web accessibility- Join the group