SlideShare une entreprise Scribd logo
1  sur  11
Content Types
Matching ideal content types 
to 
your specific personas is 
powerful!
Content Types
Social Engagement
Entertain 
Social Engagement 
Inspire 
Educate 
Convince
Social Engagement 
E 
In 
Ed 
C
Got a question? 
@googledave 
@phcreative
CONTENT STRATEGY 
TACTICS AND MARKETING PROCESS
For Support Get in Touch 
www.Constructionmarketing.org

Contenu connexe

En vedette

Mobile App Development Challenges
Mobile App Development ChallengesMobile App Development Challenges
Mobile App Development ChallengesMobinex
 
Challenges of a mobile application developer
Challenges of a mobile application developerChallenges of a mobile application developer
Challenges of a mobile application developerWilliam S. Rodriguez
 
How To Communicate Wireframes
How To Communicate WireframesHow To Communicate Wireframes
How To Communicate WireframesWolf Becvar
 
5 Important Considerations For Mobile Application Development Process
5 Important Considerations For Mobile Application Development Process5 Important Considerations For Mobile Application Development Process
5 Important Considerations For Mobile Application Development ProcessAjeet Singh
 
Mobile development process - My view
Mobile development process - My viewMobile development process - My view
Mobile development process - My viewAlexandre Nogueira
 
Designing Websites With a Mobile First Approach
Designing Websites With a Mobile First ApproachDesigning Websites With a Mobile First Approach
Designing Websites With a Mobile First ApproachDan Moriarty
 
Building mobile applications with DrupalGap
Building mobile applications with DrupalGapBuilding mobile applications with DrupalGap
Building mobile applications with DrupalGapAlex S
 
I want to be an efficient developper. Mix-IT version
I want to be an efficient developper. Mix-IT versionI want to be an efficient developper. Mix-IT version
I want to be an efficient developper. Mix-IT versionQuentin Adam
 
Mobile-First Strategy
Mobile-First StrategyMobile-First Strategy
Mobile-First StrategySteve Buttry
 
Mobile First Design Strategy & Process
Mobile First Design Strategy & ProcessMobile First Design Strategy & Process
Mobile First Design Strategy & ProcessSubhasish Karmakar
 
Collaboration in the User Experience Design Process
Collaboration in the User Experience Design ProcessCollaboration in the User Experience Design Process
Collaboration in the User Experience Design ProcessMarcin Treder
 
Tiga Langkah Mudah Membuat UX (User Experience) Website Anda Menjadi Lebih Baik
Tiga Langkah Mudah Membuat UX (User Experience) Website Anda Menjadi Lebih BaikTiga Langkah Mudah Membuat UX (User Experience) Website Anda Menjadi Lebih Baik
Tiga Langkah Mudah Membuat UX (User Experience) Website Anda Menjadi Lebih BaikBorrys Hasian
 
Tell Me What You Do: How Storytelling Makes You a Better Designer
Tell Me What You Do: How Storytelling Makes You a Better DesignerTell Me What You Do: How Storytelling Makes You a Better Designer
Tell Me What You Do: How Storytelling Makes You a Better DesignerMary Wharmby
 
Mobile App Design Best Practices - Usable Interfaces for Tiny Places
Mobile App Design Best Practices - Usable Interfaces for Tiny PlacesMobile App Design Best Practices - Usable Interfaces for Tiny Places
Mobile App Design Best Practices - Usable Interfaces for Tiny PlacesApigee | Google Cloud
 
Effectively communicating user interface and interaction design
Effectively communicating user interface and interaction designEffectively communicating user interface and interaction design
Effectively communicating user interface and interaction designKaren Bachmann
 
Mobile Application Design & Development
Mobile Application Design & DevelopmentMobile Application Design & Development
Mobile Application Design & DevelopmentRonnie Liew
 

En vedette (19)

Mobile App Development Challenges
Mobile App Development ChallengesMobile App Development Challenges
Mobile App Development Challenges
 
Ux,UI & wireframes
Ux,UI & wireframesUx,UI & wireframes
Ux,UI & wireframes
 
Challenges of a mobile application developer
Challenges of a mobile application developerChallenges of a mobile application developer
Challenges of a mobile application developer
 
How To Communicate Wireframes
How To Communicate WireframesHow To Communicate Wireframes
How To Communicate Wireframes
 
5 Important Considerations For Mobile Application Development Process
5 Important Considerations For Mobile Application Development Process5 Important Considerations For Mobile Application Development Process
5 Important Considerations For Mobile Application Development Process
 
Mobile development process - My view
Mobile development process - My viewMobile development process - My view
Mobile development process - My view
 
Designing Websites With a Mobile First Approach
Designing Websites With a Mobile First ApproachDesigning Websites With a Mobile First Approach
Designing Websites With a Mobile First Approach
 
Building mobile applications with DrupalGap
Building mobile applications with DrupalGapBuilding mobile applications with DrupalGap
Building mobile applications with DrupalGap
 
I want to be an efficient developper. Mix-IT version
I want to be an efficient developper. Mix-IT versionI want to be an efficient developper. Mix-IT version
I want to be an efficient developper. Mix-IT version
 
Mobile-First Strategy
Mobile-First StrategyMobile-First Strategy
Mobile-First Strategy
 
Mobile First Design Strategy & Process
Mobile First Design Strategy & ProcessMobile First Design Strategy & Process
Mobile First Design Strategy & Process
 
Collaboration in the User Experience Design Process
Collaboration in the User Experience Design ProcessCollaboration in the User Experience Design Process
Collaboration in the User Experience Design Process
 
Mobile Application Development Process
Mobile Application Development ProcessMobile Application Development Process
Mobile Application Development Process
 
Tiga Langkah Mudah Membuat UX (User Experience) Website Anda Menjadi Lebih Baik
Tiga Langkah Mudah Membuat UX (User Experience) Website Anda Menjadi Lebih BaikTiga Langkah Mudah Membuat UX (User Experience) Website Anda Menjadi Lebih Baik
Tiga Langkah Mudah Membuat UX (User Experience) Website Anda Menjadi Lebih Baik
 
Tell Me What You Do: How Storytelling Makes You a Better Designer
Tell Me What You Do: How Storytelling Makes You a Better DesignerTell Me What You Do: How Storytelling Makes You a Better Designer
Tell Me What You Do: How Storytelling Makes You a Better Designer
 
Mobile App Design Best Practices - Usable Interfaces for Tiny Places
Mobile App Design Best Practices - Usable Interfaces for Tiny PlacesMobile App Design Best Practices - Usable Interfaces for Tiny Places
Mobile App Design Best Practices - Usable Interfaces for Tiny Places
 
Effectively communicating user interface and interaction design
Effectively communicating user interface and interaction designEffectively communicating user interface and interaction design
Effectively communicating user interface and interaction design
 
User Experience (UX) Design Tips
User Experience (UX) Design TipsUser Experience (UX) Design Tips
User Experience (UX) Design Tips
 
Mobile Application Design & Development
Mobile Application Design & DevelopmentMobile Application Design & Development
Mobile Application Design & Development
 

Plus de Bob Evans

User experience wire frames
User experience wire framesUser experience wire frames
User experience wire framesBob Evans
 
User journey looking for a security company in leeds
User journey looking for a security company in leedsUser journey looking for a security company in leeds
User journey looking for a security company in leedsBob Evans
 
Social Media Check List
Social Media Check ListSocial Media Check List
Social Media Check ListBob Evans
 
Construction website
Construction websiteConstruction website
Construction websiteBob Evans
 
Persona profiling
Persona profilingPersona profiling
Persona profilingBob Evans
 
Tone of voice
Tone of voiceTone of voice
Tone of voiceBob Evans
 
Persona mapping
Persona mappingPersona mapping
Persona mappingBob Evans
 
Publish and promote
Publish and promotePublish and promote
Publish and promoteBob Evans
 
Content creation
Content creationContent creation
Content creationBob Evans
 

Plus de Bob Evans (9)

User experience wire frames
User experience wire framesUser experience wire frames
User experience wire frames
 
User journey looking for a security company in leeds
User journey looking for a security company in leedsUser journey looking for a security company in leeds
User journey looking for a security company in leeds
 
Social Media Check List
Social Media Check ListSocial Media Check List
Social Media Check List
 
Construction website
Construction websiteConstruction website
Construction website
 
Persona profiling
Persona profilingPersona profiling
Persona profiling
 
Tone of voice
Tone of voiceTone of voice
Tone of voice
 
Persona mapping
Persona mappingPersona mapping
Persona mapping
 
Publish and promote
Publish and promotePublish and promote
Publish and promote
 
Content creation
Content creationContent creation
Content creation
 

Dernier

Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptxUnveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptxelizabethella096
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesMedia Logic
 
2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.comnmislamchannal
 
Optimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered PromptsOptimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered PromptsVbout.com
 
INCOME TAXATION- CHAPTER 13-A ADDITIONAL CLAIMABLE COMPENSATION EXPENSE
INCOME TAXATION- CHAPTER 13-A ADDITIONAL CLAIMABLE COMPENSATION EXPENSEINCOME TAXATION- CHAPTER 13-A ADDITIONAL CLAIMABLE COMPENSATION EXPENSE
INCOME TAXATION- CHAPTER 13-A ADDITIONAL CLAIMABLE COMPENSATION EXPENSERicaAbellanosa
 
SEO: A Beginner's Guide to Ranking Higher
SEO: A Beginner's Guide to Ranking HigherSEO: A Beginner's Guide to Ranking Higher
SEO: A Beginner's Guide to Ranking Highervkvacker
 
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesHow consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesMathuraa
 
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...ahmedjiabur940
 
The Art of sales from fictional characters.
The Art of sales from fictional characters.The Art of sales from fictional characters.
The Art of sales from fictional characters.Bharathi sakthi
 
SP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdfSP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdfPauleneNicoleLapira
 
Alpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxAlpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxDave McCallum
 
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfSocial Samosa
 
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night ServiceVIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Servicemeghakumariji156
 
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptxSALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx23397013
 
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATIONHOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATIONpratheeshraj987
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music businessbrjohnson6
 
Gain potential customers through Lead Generation
Gain potential customers through Lead GenerationGain potential customers through Lead Generation
Gain potential customers through Lead Generationvidhyalakshmiveerapp
 
Taprank - Boost your Google reviews with personalized NFC cards
Taprank - Boost your Google reviews with personalized NFC cardsTaprank - Boost your Google reviews with personalized NFC cards
Taprank - Boost your Google reviews with personalized NFC cardsJuan Pablo Ponce
 
The seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniThe seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniSurya Prasath
 

Dernier (20)

Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptxUnveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 
2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com
 
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
 
Optimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered PromptsOptimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered Prompts
 
INCOME TAXATION- CHAPTER 13-A ADDITIONAL CLAIMABLE COMPENSATION EXPENSE
INCOME TAXATION- CHAPTER 13-A ADDITIONAL CLAIMABLE COMPENSATION EXPENSEINCOME TAXATION- CHAPTER 13-A ADDITIONAL CLAIMABLE COMPENSATION EXPENSE
INCOME TAXATION- CHAPTER 13-A ADDITIONAL CLAIMABLE COMPENSATION EXPENSE
 
SEO: A Beginner's Guide to Ranking Higher
SEO: A Beginner's Guide to Ranking HigherSEO: A Beginner's Guide to Ranking Higher
SEO: A Beginner's Guide to Ranking Higher
 
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesHow consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their lives
 
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
Top Abortion Clinic in Muscat +918761049707!!!!!!!!!!! Get Cytotec kit availa...
 
The Art of sales from fictional characters.
The Art of sales from fictional characters.The Art of sales from fictional characters.
The Art of sales from fictional characters.
 
SP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdfSP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdf
 
Alpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxAlpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptx
 
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
 
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night ServiceVIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service
 
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptxSALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx
 
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATIONHOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music business
 
Gain potential customers through Lead Generation
Gain potential customers through Lead GenerationGain potential customers through Lead Generation
Gain potential customers through Lead Generation
 
Taprank - Boost your Google reviews with personalized NFC cards
Taprank - Boost your Google reviews with personalized NFC cardsTaprank - Boost your Google reviews with personalized NFC cards
Taprank - Boost your Google reviews with personalized NFC cards
 
The seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniThe seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert Cialdini
 

Content types