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Social Media Rehab
- 3. About me Senior writer and social media manager at West Virginia University
- 8. 2 We weren’t on the cutting edge.
- 10. 4 We did some cool things, but nobody knew.
- 13. Our 10 steps to recovery 1. We need personality 2. We need goals 3. We need a social media managers group 4. We need student ambassadors 5. We need a new social media hub 6. We need Snapchat 7. We need to be smart marketers 8. We need a campaign 9. We need to be social consultants 10. We need to share our successes
- 14. We did some cool things, but nobody knew. 1
- 16. We’re proud Mountaineers – the proudest. We’ll wear the gold and blue on our sleeves and scream our successes atop every mountain. As many fellow Mountaineers, we’ll showcase a friendly and welcoming attitude, especially to those touching our University in some way. We’ll have fun and joke but can show a serious side when needed. We’re the biggest Mountaineer fan we know. Our personality
- 19. @UWMadison
- 20. We need GOALS 2
- 21. 1) Engage more with prospective and admitted students 2) Find more “celebrities” 3) Develop more consistent ways to report and analyze Spring 2015 social media goals
- 22. We need A SOCIAL MEDIA MANAGERS GROUP 3
- 24. We need A NEW HUB FOR SOCIAL MEDIA 5
- 29. of college students use Snapchat.
- 33. 7
- 36. 8
- 42. 6 millionimpressions on Facebook and Twitter.
- 43. $6,000 in sales of officially licensed gear.
- 46. 9
- 47. 10 We need TO SHARE OUR SUCCESSES
- 49. 1 We think a lot before we act.
- 51. 2 Social media is finally on our radar.
- 53. 3 We’re working more closely with others.
- 55. 4 We’re speaking to the right people on the right platform in the right language.
- 58. 2 Find out more about your audience.
- 59. 3 Take chances.
- 60. 4 Take your social media to rehab every year.
- 61. Questions?
Notes de l'éditeur
- Today I’m going to show you the findings of that week-long look … and how we’ve moved forward with our social media based on that “rehab”