1. Regional Market Snapshot: Qtrly Change Mar’13
• Green Light: Positive change > 1.5%
• Red Light: Negative change < -1.5%
Change: Dec12-> Mar13
Market Wireless Mkt Share SOGA SOD Mkt Share SOGA SOD Wireless
Denver AT&T -0.3% 2.1% -2.9% -0.2% 0.1% 3.7% AT&T
Sprint 0.1% -0.6% -0.7% 0.5% -0.4% 0.2% Sprint
T-Mobile -0.4% 1.6% -6.3% -0.1% -3.4% 3.3% T-Mobile
Verizon 0.6% -3.1% 9.9% -0.3% -1.2% -1.2% Verizon
_ _ _ -1.3% 0.6% -7.7% Cricket
_ _ _ 0.5% -0.7% -0.2% Boost
_ _ _ 0.9% 1.5% -2.0% Virgin
_ _ _ 0.0% 3.5% 4.0% TracFone
Salt Lake City AT&T -0.1% 1.4% 2.2% 0.0% 1.0% -0.4% AT&T
Sprint -0.1% -1.5% -3.2% 0.3% -0.2% 0.7% Sprint
T-Mobile -0.4% 0.3% -9.9% -0.1% -1.6% 0.2% T-Mobile
Verizon 0.5% -0.2% 10.8% -0.3% -2.0% 2.8% Verizon
_ _ _ -0.5% -1.8% -4.6% Cricket
_ _ _ 0.2% 0.3% -0.1% Boost
_ _ _ 0.5% -0.7% -1.3% Virgin
_ _ _ 0.0% 4.9% 2.8% TracFone
Kansas City AT&T 0.1% 0.8% 2.6% -0.2% -0.6% -6.8% AT&T
Sprint 0.0% -2.5% -3.2% 0.5% -0.8% 1.1% Sprint
T-Mobile -0.6% 0.6% -7.6% -0.1% 1.1% 0.9% T-Mobile
Verizon 0.5% 1.1% 8.3% 0.2% -1.2% 4.1% Verizon
_ _ _ -0.7% 0.8% -2.2% Cricket
_ _ _ 0.5% -1.2% 0.5% Boost
_ _ _ 0.1% 0.9% -0.1% Virgin
_ _ _ -0.3% 1.1% 2.7% TracFone
El Paso AT&T 0.1% -2.1% 4.2% 0.0% 1.2% -1.1% AT&T
Sprint -0.5% -0.4% 0.4% -0.5% -1.0% -1.1% Sprint
T-Mobile -0.5% 5.2% -9.7% -0.1% -2.0% 3.6% T-Mobile
Verizon 0.8% -2.7% 5.1% -0.1% 1.9% -1.2% Verizon
_ _ _ 0.2% 2.4% -0.3% Cricket
_ _ _ -0.5% -1.9% -3.6% Boost
_ _ _ 0.1% 1.8% 2.4% Virgin
_ _ _ 1.0% -2.5% 1.3% TracFone
Postpaid Prepaid Change: Dec12-> Mar13
Market Wireless Mkt Share SOGA SOD Mkt Share SOGA SOD Wireless
Albuquerque AT&T 0.1% 2.6% -3.6% 0.1% -1.5% -3.8% AT&T
Sprint 0.0% -3.3% 0.0% 0.5% -0.5% 0.0% Sprint
T-Mobile -0.2% 1.7% -5.3% -0.2% -3.8% 3.1% T-Mobile
Verizon 0.1% -0.9% 8.8% -1.3% -1.4% 6.9% Verizon
_ _ _ -0.5% 1.3% -5.4% Cricket
_ _ _ 0.4% -1.8% -0.8% Boost
_ _ _ 0.8% 3.6% -1.4% Virgin
_ _ _ 0.2% 4.2% 1.4% TracFone
St. Louis AT&T 0.2% 1.3% 0.9% -0.1% 1.4% -2.8% AT&T
Sprint 0.1% -1.9% -6.1% 0.5% -0.3% 0.4% Sprint
T-Mobile -0.2% 0.9% -3.4% -0.2% -1.4% 4.4% T-Mobile
Verizon 0.0% -0.2% 8.6% -0.2% -0.8% -1.6% Verizon
_ _ _ -0.5% -0.2% -2.3% Cricket
_ _ _ 0.6% 0.0% -0.3% Boost
_ _ _ 0.2% -1.1% -0.6% Virgin
_ _ _ -0.3% 2.3% 2.9% TracFone
OKC AT&T -0.1% 4.2% 3.1% -0.1% 3.1% -8.2% AT&T
Sprint -0.3% -1.4% -3.2% -0.2% -0.2% 0.1% Sprint
T-Mobile -0.2% 0.5% -5.3% 0.0% -0.3% 1.8% T-Mobile
Verizon 0.6% -3.3% 5.4% 0.1% -1.2% 3.2% Verizon
_ _ _ 1.1% 1.2% -2.8% Cricket
_ _ _ -0.2% -0.3% -0.5% Boost
_ _ _ -0.2% 0.6% 0.2% Virgin
_ _ _ -0.6% -3.0% 6.2% TracFone
Mt. Plains AT&T 0.0% 1.5% 1.3% -0.2% 0.4% -3.8% AT&T
Sprint -0.1% -1.5% -3.0% 0.3% -0.7% 0.5% Sprint
T-Mobile -0.2% 1.1% -5.4% -0.1% 13.4% 1.7% T-Mobile
Verizon 0.3% -1.2% 7.1% -0.1% -1.3% 1.9% Verizon
_ _ _ -0.4% 0.3% -3.3% Cricket
_ _ _ 0.3% -0.9% -0.2% Boost
_ _ _ 0.3% 0.9% -0.5% Virgin
_ _ _ -0.2% -12.0% 3.6% TracFone
Postpaid Prepaid