My PPT doc used at the

1. INTRODUCE
PEOPLE
TO TRAINING
VIA YOUTUBE

2. • Pre-course video presentation
• You, objectives + agenda
• Encourage pre-work

3. FAMILIARITY - RAPPORT
ALIGN EXPECTATIONS EARLY
THEY LIKE IT !
WIIFM?
MOTIVATION - ENCOURAGEMENT

4. HOW TO…
3 MINS
FILM YOURSELF
(HI-QUAL / PERFORMANCE NOT REQUIRED)
DIRECT LINK TO YOUTUBE VIA SMARTPHONE
…OR VIA CAMERA + COMPUTER
3 - 10
MINS
You need:
• « Camera » • Internet access
• Time • YouTube account

5. FAIL WIN
Very little « reply »
# Views
Firewalls
« Public » Comments IRL
« Unlike » vs. Ego
Client feedback
Anonymous views
Technical issues Long-term win

6. LINKEDIN
CREATEWALLWISHER
SHARING
COMMUNITIES

7. WHAT???

8. LEARNING
EVALUATIO LONGEVITY
N of
LEARNING
WIIFM ???
BUSINESS
BRANDING DEVELOPMENT

9. GETTING STARTED
 CREATE GROUP/SPACE
 ADD SOMETHING
 INVITE PEOPLE
• … e.g LinkedIn network
• … via email
• … other platforms
You need:
- Internet - Time - Maybe an account

10. CONTENT
TRAFFIC
MEASURING
CONTINUITY
SUCCESS
Source = ASTD « Using Web 2.0 technologies »

11. RESULTS: LINKEDIN
FAIL WIN
Privacy ≠ Sharing Client prospect via…
Feedback IRL shows
Closed groups = admin « watching behaviour »
No participant LinkedIn
3 good measures
account • Members, posts
• Content (L2 KP)
• Comments/replies

12. RESULTS: WALLWISHER
FAIL WIN
Number views unknown Time to implement
« Non-professional » style Traffic (posts)
Anonymity Content (L2 KP)
Hi-content leads to bad Continuity shows
(reading) structure some readership
« Bad quality » posts

13. TRAINER
COMMENTS/LIKES
IN-CLASS
RECOGNITION
STOKE THE FIRE,
CROSS
SEMINATION
ENSURE SUCCESS
REGULARITY
RELEVANT
GAMIFICATION
HOMEWORK