1. D A N I E L L E L E C H E R
308-430-0939 | dlecher@csc.edu | 6150 Hwy 20, Chadron, NE 69337
Objective: Position as the Director of Market Development at Chadron State College
Relevant Professional Experience
CHADRON STATE COLLEGE: CHADRON, NE
Academic Advisor: START Office
May 2012 – present
Serve as an academic and financial aid advisor for current and new CSC students.
Lead organizer for on-campus registration events (Signing Days) and New Student Orientation.
Developed and currently maintain the Ready to Register process.
Collaborate with faculty and staff to plan Advising Month each semester.
CHADRON STATE COLLEGE: CHADRON, NE
Admissions Visit Coordinator
March 2010 – May 2012
Organized over 750 campus visits for prospective CSC students and their parents/guests per year.
Planned, coordinated and executed two Eagle Open House recruitment events for over 100
students per year.
Successfully collaborated with faculty and staff to improve the campus visit experience.
Supervised and provided customer service and tour guide training to over 10 student tour guides
each semester.
WEST VALLEY IMAGING: LAS VEGAS, NV
Marketing Representative
May 2009 – September 2009
Visited an excess of 240 doctor’s offices a month in southwest Las Vegas to promote West
Valley Imaging and their radiologic imaging services.
Encouraged medical imaging referrals through discussions with appropriate referral
personnel, distributing marketing information and materials and medical office employee
lunches.
Contacted other businesses, human resources groups and nursing homes to drive business
to West Valley Imaging.
CANYON RANCH SPACLUB AT THE VENETIAN & PALAZZO: LAS VEGAS, NV
Sales and Marketing Coordinator
May 2007 – May 2009
Improved bridal sales by 87% on average in 2008.
Organized event space, catering, salon/spa appointments and billing for groups up to 10
people.
Networked with local wedding planners and other wedding vendors to market new spa
wedding amenities and services.
Assisted with organizing large corporate group events for 50 – 300+ guests including
arranging salon/spa appointments, updating group files/contracts and meeting with groups
and group leaders.
Collaborated with the Assistant Marketing/Public Relations Director on various marketing
and public relations events to increase awareness about Canyon Ranch and the Canyon
Ranch/Palazzo expansion including the Video Music Award Canyon Ranch and Venetian
sponsored gifting cabana: Venetian Pool/ Tao Beach; Black and White AID’s benefit: Palms
Hotel and Casino.
2. CHADRON STATE COLLEGE: CHADRON, NE
Student Assistant to the Director of College Relations and Cultural Programming
August 2005 – May 2007
Worked with performers and agents to coordinate contracts, housing and hospitality.
Assisted with coordinating catering, selecting and arranging venues/event space for 50-
250+ people.
Designed and created print ads, brochures, posters and programs to promote the Galaxy
and Gallery Series and College Relations.
Spoke on weekly radio spots to promote Galaxy Series events.
Met with nationally and globally know performers and high-profile individuals.
Additional Work Experience
CHADRON STATE COLLEGE: CHADRON, NE
Graduate Assistant: Communication Arts
January 2010 – March 2010
CLEO’S FLOWERS AND GIFTS: CHADRON, NE
Florist, Customer Service and Sales
September 2009 – March 2010
Education
CHADRON STATE COLLEGE, 1000 MAIN STREET CHADRON, NE 69337
Bachelor of Arts in Communication with emphasis in Public Relations
Completed May of 2007
CHADRON STATE COLLEGE, 1000 MAIN STREET CHADRON, NE 69337
Currently working on a Master of Business Administration
Expected graduation date Spring 2018
Technical Proficiency
PeopleSoft, ImageNow, Microsoft Word, Publisher, Power Point, Excel, Outlook. Skilled in Adobe
InDesign, Photoshop and Illustrator. Prior experience with using in Rio Systems spa scheduling
software (now AremisSoft).