2. What is the
Braai (BBQ) & Potjie Festival?
The Braai (BBQ) & Potjie Festival is an Outdoor Family
Orientated Fund Raising Event.
The Aim of the "Awesome Africa Braai and Potjie Festival"
is to highlight the plight of
"Abused Women & Children" and
"Less fortunate people in Africa"
and to raise funds for the chosen Charities whilst
promoting and enjoying
“The Braai (BBQ) & Potjie Way of Life” and
also Southern African Traditions, Food and Music at the
Event.
Thursday, 28 July 2011
3. How did this Event Come About.
My sister was abducted and held against her will over the 2008 Christmas period.
She was locked away, abused, tormented and subjected to a number of other unspeakable actions.
Her two daughters were unfortunate to witness a few of these incidents and are still suffering from it.
A Facebook appeal to any one if they knew of her whereabouts, was launched.
Police where notified and a number of organisations where contacted.
I managed to trace the whereabouts of her alleged abductor after 10 days of searching.
Progress was careful and slow from then with all the authorities involved, so that we did not endanger her safety any further.
Shortly after this we had her returned safely to her home.
Charges were lodge with the Police in a number of cities and towns and Restraining orders and restrictions were also Served.
However, her safety could still not be guaranteed from her alleged abductor.
I then launched a search for organisations and safe houses where my sister could be safe.
I learnt that there are not many organisations or safe houses available for women who have been abused.
The assistance and facilities was also very limited.
Where they could be found, they were all struggling to find funds.
I was amazed and shocked to see how big a problem abuse against women was and how little attention or funding it receives.
There are many women out there who are not so lucky. Some don't get found in time. Some get stuck in a cycle of abuse and can't get out. Most of them don't know
where to turn to or where to find help or advice. Most of them never get help. The damage is still however there, sometimes visible, but mostly hidden. The abuse
destroys so many lives directly and indirectly.
Thursday, 28 July 2011
4. Abuse
Facts and figures - UK
One case of domestic abuse occurs every 20 seconds in the UK; it is the 2nd most
common violent crime in Great Britain.
2 women every week and 30 men per year are killed in England and Wales by current or
former partners; domestic abuse has more repeat victims than any other crime.
One in 4 women and one in 6 men will experience some form of domestic abuse-
physical, psychological, emotional, sexual or financial- in their lifetime.
Every year 750,000 children witness family abuse and in half these cases they are
physically harmed
25% of 13-17 year olds who are dating report experiencing physical violence or verbal,
emotional or sexual abuse in their relationships.
Thursday, 28 July 2011
5. Where do the Funds Go
Funds are Raised for:
Your Sanctuary
(A Surrey Based Charity assisting
Abused Women, Men & Children)
Ubuntu Education Fund
(A Port Elizabeth Based Charity assisting Abused
Women & Children)
Thursday, 28 July 2011
6. Your Sanctuary
Founded
1976
Company Overview
A Surrey-based charity that provides a range of services which offer emotional and practical support to people and their children who are experiencing or have
experienced domestic abuse. We are able to offer impartial support and provide information to enable people to make informed choices about what they want to do.
We do not make decisions for people or make anyone do anything they do not want to but we do help to look at options.
Description
your Sanctuary works to prevent domestic abuse and undo the damage it does to individuals, families and communities. In addition to direct services to women, men
and children affected by domestic abuse, your Sanctuary provides comprehensive prevention, advocacy and educational programmes. Our clients come from diverse
communities, sexual orientations, religions, ethnicities, socio-economic groups and age brackets.
General information
We run the following services:
Helpline– our helpline is open 24/7. Call 01483 776 822
Refuge – Your Sanctuary operates two safe houses for women and their children.
Community Support – Our team of outreach workers serve as advocates for people experiencing domestic abuse and offer practical and emotional support.
Chidren’s Services – Last year your Sanctuary supported 56 children in refuge, two-thirds of whom were age five or under.
Mission
To offer protection for people and their children
To work towards the prevention of domestic abuse
To provide effective services
Email
admin@yoursanctuary.org.uk
Phone
Call our helpline on 01483 776 822
Website
http://www.yoursanctuary.org.uk
Thursday, 28 July 2011
7. Ubuntu Education Fund
Who We Are In 1999, Jacob Lief and Malizole “Banks” Gwaxula founded Ubuntu Education Fund, a nonprofit organisation
dedicated to working with the people of the Eastern Cape Province to develop quality education and healthy communities in the New
South Africa. Banks was a teacher living and working in the Port Elizabeth Townships and Jacob was an American university
student. A bond between two friends has become a family of over 75 employees and a life-force for an entire community. Today,
Ubuntu is reaching over 40,000 children, youth, and adults with life-saving health services and vital educational resources.
What We Believe Ubuntu Education Fund is founded on the philosophy of ubuntu, a universal bond of sharing that connects all
of humanity—I am because you are. We have used this philosophy to create the Ubuntu Model—a community-based strategy for
program development. The Ubuntu Model allows us to address social challenges with an innovative and systematic approach
ensuring operations are efficient, fiscally accountable, and on the cutting edge of social entrepreneurship.
The Ubuntu Model makes us aware that engineering true change is a process. In South Africa, this means building social and
institutional sustainability. Ubuntu seeks community involvement at all stages of program development. This strategy allows for the
creation of sustainable institutions that provide a base of skills and resources to change how a community sees itself and approaches
its future.
What We Do Ubuntu Education Fund ensures that the community has access to:
· Education and employment opportunities
· A range of health services, particularly HIV testing and treatment
· HIV prevention education and tools
· Psychosocial counseling and support
· Safe spaces, particularly for orphans and vulnerable children
· Regular, nutritious meals at partner schools and clinics
· Personalised care and support plans for families in need
Thursday, 28 July 2011
8. History of the
Braai & Potjie Festival
2009
4 October - Chobham Recreation field
Festival area
Stalls & Outdoor Adventure Activities
Beer Tent
Live Bands
Picnic Field area
Attendance
500+
2010
21 August - Chobham Recreation field
Festival area
Stalls & Children Activities
Braai (BBQ) Competition
Beer Tent
Music & Videos on Big Screen
Live Test Rugby on Big Screen
Picnic Field area
Attendance
1500+
Thursday, 28 July 2011
9. 2011 Braai & Potjie Festival
20 August - Bisley Pavilion, GU24 0NY
(Larger Premises with opportunity to grow & expand Event)
Festival area
Stalls & Childrens Activities
Beer Tent & Bar
Braai (BBQ) Competition
Music & Videos on Big Screen
Live Test Rugby on Big Screen
Picnic Field area
Sokkie/Dance (NEW)
Camping (NEW)
Attendance
Planned for 2500+
Festival Target Market:
the broader Southern African Market in the UK
the Local general UK Market of Surrey
the broader UK Market interested in Braai (BBQ) & Potjie
the broader Women Against Abuse Groups in the UK
the broader Homeless Children Groups in the UK
the Broader Charity Interest Groups in the UK
Thursday, 28 July 2011
10. 2011 - Line Up
The Line up is so far:
12h00 to 22h00 - Stalls, Children Entertainment/Activities etc
12h00 to 14h00 - Braai (BBQ) Competition
12h00 to 24h00 - Bar Area Open
12h00 to 16h00 - Music Videos & Music DJ
14h00 to 14h30 - Braai (BBQ) Judging
15h45 to 16h00 - Winning Braai (BBQ) Entries announced
16h00 to 18h00 - Springboks vs All Blacks Rugby On screen Live
19h00 to 24h00 - Sokkie Dance
Thursday, 28 July 2011
11. Marketing Coverage 200 000+
Advertising and coverage in South African and Zimbabwe Newspapers in the UK, reaching the broader Southern
African Market
A number of Local Papers & Magazines to the Surrey area will be covering the event with articles and follow up,
reaching the Local UK Market
Community coverage by the Local Radio – 96.4 Eagle Radio
Listings in a number of online Event sites and networking sites, reaching both the Broader Southern African Market
and the Local UK Market
Online Tickets and Competition reaching Broader Southern African UK Market
Promoted through Facebook, reaching the Broader Southern African Market, Women Against Abuse Groups and
Braai (BBQ) interest Market
Promoted through Linkedin, reaching the Broader Southern African Market Groups and Braai (BBQ) interest Market
Email shots to both the Local UK Market and the Broader Southern African Market
Flyer Drops to the Local UK Market
Online Poster Campaign to Broader Southern African Market, Women Against Abuse Groups and Braai (BBQ)
interest Market
Poster Campaign in the Local area
Poster Campaign through participating Exhibitors
Banner Advertising in the local area
On the day of the festival there will be Press from both the Newspapers and Radio
Thursday, 28 July 2011
12. Business Opportunities
Sponsorship Opportunities Available:
Platinum Sponsor
Gold Sponsor
Silver Sponsor
Bronze Sponsor
Beer Tent Sponsor
Entertainment Sponsor
Web Page Sponsor
Competition Sponsor
Activity Sponsor
General Sponsor
Sponsorship can be provided in the following ways:
Prize Donation
Monetary Donations
Festival Requirements Sponsorship
Product or Service Donations
Reciprocal Advertising
etc
Advertising Medium:
Banner space on side of the stage
Banner space at entrance
Banner space in entertainment area
Banner space in Activity area
Teardrop flag space on side of the stage
Teardrop flag space at entrance
Teardrop flag space in entertainment area
Teardrop flag space in Activity area
Umbrella space in entertainment area
Umbrella space in Activity area -
Promotional Staff person dressed in sponsor’s uniform, promoting
Banners, Teardrop Flags, Umbrella’s, promotional uniforms & Promotional Staff to be supplied by Advertiser/Sponsor.
Further Information can be forwarded on request.
Thursday, 28 July 2011
13. Braai (BBQ) Competition Teams
Enter or Sponsor A Braai (BBQ) Team
The Perfect Opportunity to Promote your Business to a captive Target Market
Enter a Team with your Branding & Clothing Displayed as part of the Braai Competition Stand
A Chance to Network with other Businesses & Contacts in the Competing Teams
A good time to see who has got the Best Team Spirit
Win Fantastic Prizes
And of Course
Find out who can claim to be “The Braai Master 2011”
Team Entry
£10 per Team - 4 to 6 people
Festival entrance £7.50 per person
Stand size 4x4m
Timing
10h00 to 12h00 Braai teams set up
12h00 to 14h00 Braai (BBQ) Cook of
14h00 & 14h30 Braai (BBQ) Judging will take place
15h30 Competition & Cook of Winners will be announced
Thursday, 28 July 2011
14. Sponsor / Advertising Benefits
The Benefits of Sponsorship:
Sponsorship intensifies brand awareness, provides high profile exposure leading up to, during and after the event and maximises advertising and PR
opportunities around this event.
Media exposure generated by the event provides excellent public relations opportunities and will provide a portfolio of photographs of the event, for your
corporate literature.
The Festival offers you an ideal opportunity to reach a captive target audience.
Companies can also benefit from the Receiver for making Donations to Charity.
In Return You can get:
Company name/logo on Activity and Entertainment Tickets/Wrist Bands
Use of Festival Marketing Material for Promotions leading up to the event and 3 months post event.
Corporate Logo exposure on online mediums and promotions
Company name and logo in news updates and press releases
Complementary stall at the Festival.
Advertisements in the Festival Program/Layout.
VIP tickets for company representatives.
Web site adds
Company Branded Banner display
Company Branded Teardrop Flag display
Company Branded Umbrella display
Corporate visibility in the Post Festival Report to be sent to all registered visitors and exhibitors.
Mention in the post event coverage in various public publications.
etc.
Thursday, 28 July 2011
15. More Information
Web site: http://www.braaiandpotjie.co.uk
email: braaiandpotjie@btconnect.com
Tel: 07771508965
Facebook: Awesome Africa Braai & Potjie Festival
Thursday, 28 July 2011