Dara Schulenberg

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I am passionate about helping businesses navigate social and digital transformation by discovering new ways to connect and converse with the modern buyer. I believe buyer intelligence/insight is the foundation of every successful marketing strategy and cannot be overlooked. I am a big believer of inbound methodologies in collaboration with traditional methods where/when appropriate. Turning analytics into actionable insight drives my practice. I am accomplished senior marketing professional with 20+ years of marketing experience primarily focused on the technology and engineering markets. With a proven ability to continually adapt, learn, perform in dynamic, fast-paced environments I use...

email marketing b2b social media copywriting responsive web design construction b2b social media you tube twiter facebook linkedin smps

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Dara Schulenberg

Présentations

SMPS012011

SMPS 012011

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The State of B2B Social Media 2013

The Realities of B2B Social Media: Construction Case Study

The What, Why and When for Responsive Email Design

B2B Email Copy Best Practices

J’aime

What Content Do Tech Professionals Prefer? [Infographic]

Marketing's important. But marketers often aren't.

The Measure of a Marketer's Worth

How Brands Use Email to Engage Customers at Every Stage of the Life Cycle

Content Marketing ROI: What's Your Content Formula?

Jen Spencer - Beyond Penny Pinching

How to Choose Authentic Photos for Content Marketing

SEO in a Two Algorithm World

#CNX14 - The Strategic Formula for Email Conversion Success

Trends + Trendsetters: The Best in B2B Technology Content Marketing

Measuring Your Content Marketing Box Office Success - A Content Marketing World eBook

40 Stats You Need To Know About Retargeting

SEO in 2015: How Search Has Changed & How Marketers' Tactics Must Shift

The Evolution and State of Social Media through Cisco Case Studies

Hacking the Customer Experience

Relationship Economics: How to improve employee and customer relationships with social media by LinkedIn and Brian Solis

Build. Better. Content!

Google Think Insights: Give Them Something to Talk About: Brian Solis on the Art of Engagement

The New Rules of Marketing

Social Media Crisis Management

#FollowTheFear: Do Things That Scare You

Story Board: The Collaborative Economy for Corporations (Official Slideshare Version)