How Can Everybody Be a Data Steward?

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
Real-World Data Governance
How Can Everybody Be a Data Steward?
Monthly Webinar Series Hosted by DATAVERSITY
Robert S. Seiner – KIK Consulting / TDAN.com
January 20, 2022 – 11:00 a.m. PT / 2:00 p.m. ET

#RWDG @RSeiner
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Introduction
Real-World Data Governance – Monthly Webinar Series
February 17, 2022 – Activate Data Governance Using the Data Catalog
Third Thursday each Month @ 2pm EST – Register at TDAN.com, KIKconsulting.com, DATAVERSITY.net
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ISBN 9781935504856 / Technics Publications / Amazon.com
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Non-Invasive Data Governance / Metadata Governance Online Learning Plans
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KIK Consulting & Educational Services
Updated Site: KIKConsulting.com (“Knowledge is King”)
Home of Non-Invasive Data Governance™
Carnegie Mellon University (CMU)
Adjunct Faculty: Heinz College Post-Graduate CDataO and DDL (US Army) Program

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• In this webinar, I will talk about:
– Defining the Levels and Roles of Data Stewards
– What the Term “Formalized Accountability” Means
– How to Handle the Complexity of Everybody Being a Data Steward
– The Complete Coverage That is Deployed By This Approach
– How to “Get Over” Everybody Being a Data Steward
Abstract

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• Data Governance – Execution and Enforcement of Authority …
• Data Stewardship – Formalization of Accountability …
• Metadata – Data, Stored in IT Tools, That Improves Both the Business and Technical Understanding …
… management of data and data-related assets.
• Data Steward – A person that is held formally accountable for their relationship to data.
• Management = Definition, Production, Usage
Definitions

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• Talking Points
– Roles and Frameworks – Levels and Perspectives
– Tactical Data Steward Role
– Operational Data Steward Role
– Business and Technical Data Steward Role
Defining the Levels and Roles of Data Stewards

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• Roles and Frameworks – Levels and Perspectives
– Executive Level
– Strategic Level
– Tactical Level
– Operational Level
– Support Level
• Roles and Frameworks – Levels and Perspectives
– Executive Level
– Strategic Level
– Tactical Level – Data Subject Matter Experts, Data Domain Stewards
– Operational Level – Data Definition, Production, and Usage Stewards
– Support Level

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• Tactical Data Steward Role
– Data Subject Matter Experts, Data Domain Stewards, “Go to” People
– Be Carful of the Use of the Term “Data Owner” (sic)
– Accountable for Data Across Business Units
– People With Authority to Make or Escalate Decisions
– Integral Role in the Data Governance Program
– Most Important and Difficult Role to Fill

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• Operational Data Steward Role
– Definers, Producers, and Users of Data
– Held Formally Accountable for Their Actions
– Data is Part of Their Day Jobs
– Recognize Themselves as Data Stewards
– People at All Levels are Data Stewards

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• Business and Technical Data Steward Role
– Common Names Given By Organizations
– Agree With This Concept But …
– Other Types of Stewards
• Chief Stewards
• System Stewards
• Process Stewards
• Risk Stewards
Complementary forces can be complementary.

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• Talking Points
– Accountability Ties Commitment to Results
– Based on the Relationship to Data
– Being a Data Steward is Not Optional
– Moving from Informal to Formal
What the Term “Formalized Accountability” Means

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• Accountability Ties Commitment to Results
– Accountability for Data is a Governing Requirement
– Obligation or Willingness to Accept Responsibilities for One’s Actions
– Lack of Accountability is a Common Theme at Many Organizations
– Core Tenet of Non-Invasive Data Governance
Quotables
• “Accountability is the glue that ties commitment to results.” Bob Proctor
• “Restoring responsibility and accountability is essential to the … health of our nation.” Carl Levin
• “Accountability breeds response-ability.” Stephen Covey

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• Based on the Relationship to Data
– People Define Data as Part of Their Job
– People Produce Data as Part of Their Job
– People Use Data as Part of Their Job
– This Describes Everybody!
– Administrators Need to Inventory Who Does What With Data
– Perfect Use of a Data Catalog – To Record Who The Stewards Are

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• Being a Data Steward is Not Optional
– Everybody That Uses Data Must Be Accountable for How They Use Data
– Same Should Be Said for Those That Define and Produce Data
– Depends on Everybody to Provide Complete Coverage
– Requires Getting People to Care
– Requires Getting Management to Execute and Enforce

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• Moving from Informal to Formal
– Written Into Job Description
– Basis of Performance Evaluation
– Incentive and Reward for Appropriate Stewardship
– Application of Stewardship (and Thus Governance) to Process
– Data Governance Bill of “Rights”

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• Talking Points
– Support, Sponsorship, and Understanding
– Organizational Communications
– Evolution Not Revolution
– Build Into Job Description
How to Handle the Complexity of Everybody Being a Data Steward

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• Support, Sponsorship, and Understanding
– Number One Best Practice in 100% of KIK’s Clients (Senior Leadership)
– At Risk If This Best Practice is Not Achieved
– Leadership Must Support and Understand That Everybody is a Data Steward
– Policy May State That Everybody is a Data Steward
– Get People to Recognize Themselves as Data Stewards
– Communicate, Communicate, Communicate
• Support, Sponsorship, and Understanding
– Number One Best Practice in 100% of KIK’s Clients (Senior Leadership)
– At Risk If This Best Practice is Not Achieved
– Leadership Must Support and Understand That Everybody is a Data Steward
– Policy May State That Everybody is a Data Steward
– Get People to Recognize Themselves as Data Stewards
– Communicate, Communicate, Communicate … and then Communicate Some More

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• Organizational Communications
– Plan for Effective Communications
– Plan to Communicate That Everybody is a Data Steward
– Orientation, Onboarding, and Ongoing Communications
– Communications Specific for Each Role Level
– Engage Communication Specialists in Your Plan
– Message, Cadence, Instruments, Resources Must Be Part of the Plan
• Organizational Communications
– Plan for Effective Communications
– Plan to Communicate That Everybody is a Data Steward – and What That Means
– Orientation, Onboarding, and Ongoing Communications
– Communications Specific for Each Role Level
– Engage Communication Specialists in Your Plan
– Message, Cadence, Instruments, Resources Must Be Part of the Plan

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• Evolution Not Revolution
– Big Bang Approach is Typically Ineffective
– Incrementally Roll Out Stewardship and Governance
– Stewardship and Governance is an Evolution – Not a Revolution
– Learn Through Experience

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• Build Into Job Description
– Managing Data is Part of Everybody’s Job
– Accountability for How People Define, Produce, and Use Data
– Accountability for Participation in Data Education and Awareness
– Build Into Performance Evaluation
– Incentive for Improvements in Efficiency and Effectiveness

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• Talking Points
– Governance Through Stewardship
– People Governance
– All Business and Technology Units
– Data-Driven and Data-Centric Organizations
The Complete Coverage That is Deployed By This Approach

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• Governance Through Stewardship
– The Data Will Not Govern Itself
– The Metadata Will Not Govern Itself
– Requires Activation of Data Stewards
– Recognize (Don’t Assign) People as Stewards – Another Core Tenet of Non-Invasive
– The Stewardship Approach to Data Governance – 10 Part TDAN.com Series

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• People Governance
– Len Silverston Once Told Me …
– People’s Behavior Must Be Governed
– The Data Will Do What We Tell It to Do
– Principles of People Governance
• To be focused on practices of people and understanding of factors that influence it.
• To raise awareness and provide information on the meaning of people governance.
• To underscore the initiatives and actions that help the knowledge and application.
• To develop a common understanding of governance values.
Inevitable revolution in corporate governance – Epegon Foundation – peoplesphere.be

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• All Business and Technology Units
– Formal Governance of a Percentage of the Organization is Good
– Formal Governance for the Entire Organization is Required
– Builds Complexity (Limited) and Effort (More) Into the Effort
– Repeat – Deploy Incrementally and Learn From Doing
– Everybody is a Data Steward; Get Over It!

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• Data-Driven and Data-Centric Organizations
– Progress is an Activity Compelled By Data
– Make Strategic Decisions Based on Data Analysis and Interpretation
– Organize Data With the Goal of Better Serving Customers and Consumers
– Implement Data Democratization – Make Data Accessible to As Many People as Possible
– Data-Driven and Data-Centric Organizations Formally Govern Their Data

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• Talking Points
– Seiner’s Rules of Becoming a Data Steward (TDAN.com 2013)
– Data Governance Approaches
– Role of Communications
– Onboarding Everybody
– Everybody is a Data Steward; Get Over It!
How to “Get Over” Everybody Being a Data Steward

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• Seiner’s Rules of Becoming a Data Steward (1-4)
1. A Data Steward Can Be Absolutely Anybody
2. Being a Data Steward Describes a Relationship to Data and is Not a Position
3. A Data Steward is Not Hired to be a Data Steward
4. A Data Steward Does Not Need to have the Title of “Data Steward”

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• Seiner’s Rules of Becoming a Data Steward (5-8)
5. A Data Steward Does Not Have to be Told How to Do His/Her Job
6. Public or Industry Data Steward Certification is a Load of Bunk (IMHO)
7. There is More Than One Data Steward for Each Type of Data
8. Data Steward Training Should be Focused on “Formalizing Accountability”

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• Data Governance Approaches
– Command-and-Control Data Governance Approach
– Traditional Data Governance Approach
– Non-Invasive Data Governance Approach
– Data Stewardship is Required for All Approaches
– Compare and Contrast the Approaches When Selecting
What is ”Right” for Your Organization
Recognize
Formalize
Roles
Apply to
Process
ROLES
PROCESS
COMMUNICATIONS
METRICS
TOOLS
You Already
Do This
Measure
Advancement
Leverage
Build
Purchase
Identify
Roles
Single
Process
You Should
Do This
Measure
Data
Leverage
Existing
Copyright © 2020 – Robert S. Seiner and KIK Consulting & Educational Services, LLC
APPROACHES
COMMAND and CONTROL – LIMITED COVERAGE
TRADITIONAL – RESPONSIVE COVERAGE
NON-INVASIVE – COMPLETE COVERAGE
COMPONENTS
DATA – ASSETS BEING GOVERNED
ROLES – FORMAL ACCOUNTABILITY
PROCESSES – APPLICATION / ENFORCEMENT
COMMUNICATIONS – EDUC, TRN, AWARENESS
METRICS – MEASUREMENTS and KPIs
TOOLS – ARTIFACTS PURCHASED / DEVELOPED
Components
Governance Approaches
TRADITIONAL
NON-INVASIVE
DATA GOVERNANCE FRAMEWORK COMPARISON
Assign
Roles
New
Process
You Will
Do This
Measure
Value
Purchase
First
COMMAND
and
CONTROL
Data
Information
Records
Knowledge
DATA
Data
Information
Data

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• Role of Communications
– A Communication Plan is a Pivotal Enabler of Data Governance Success
– One of Four Standard Artifacts for Standing Up a Data Governance Program
– Data Stewardship Requires Effective Communications
– Repeat – Engage Your Communications (Change Management) Specialists
– Repeat – Plan for Orientation, Onboarding, and Ongoing Communications

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• Onboarding Everybody
– Requires a Strong Communication Plan
– Necessitates a Determined and Unwavering Effort
– Becomes a Metric of Program Delivery
– Include in New Hire Onboarding
– Repeated Periodically and Evaluated for Effectiveness

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• Everybody is a Data Steward; Get Over It!
– Governance Rules/Standards/Guidelines Must …
1. Apply Equally to Everybody That Encounters Data
2. Everybody Must Know and Live By the Rules
3. Rules Must Be Formally Enforced
4. Ability to Demonstrate That People are
Following the Rules Must Be Auditable

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• In the webinar, I shared
– Defining the Levels and Roles of Data Stewards
– What the Term “Formalized Accountability” Means
– How to Handle the Complexity of Everybody Being a Data Steward
– The Complete Coverage That is Deployed By This Approach
– How to “Get Over” Everybody Being a Data Steward
Summary

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Questions & Answers

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Contact Information
• Robert S. Seiner
KIK Consulting & Educational Services – KIKconsulting.com
The Data Administration Newsletter – TDAN.com
rseiner@tdan.com @RSeiner

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