Web2.0 for Transport

Putting the Consumer at the Centre David Egan, Manager Web Services April 2011

[object Object],[object Object],[object Object],Who are VicRoads?

social media apps &content mobility a wave of technological change What’s going on?

Social Media – so what? social media… “ there are very public conversations going on out there, you can listen in, engage and amplify”

Social Media – so what? ,[object Object],[object Object]

What is Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object]

The numbers ,[object Object],[object Object],[object Object],http://blog.tribalytic.com/how-many-australian-twitter-users-are-there-and-where-are-they-from/

Web 1.0 M80 upgrade works this weekend

The Journey ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Why move into digital space? ,[object Object],[object Object],[object Object]

We thought… ,[object Object],[object Object]

Direct Route to Licence Town http://www.youtube.com/vicroads

The result… ,[object Object],[object Object]

Using customers’ language ,[object Object],[object Object],Burmese Mandarin Spanish Vietnamese Arabic

Social media strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Community consultation http://hoddlestreetstudy.com.au

Real Time information, when it’s needed ,[object Object]

More than just putting it on a page

Refocusing ,[object Object],[object Object]

What we know now ,[object Object],[object Object],[object Object],[object Object]

The Future ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Going ahead ,[object Object],[object Object]

Knowing the customer ,[object Object],[object Object],[object Object],[object Object]

Web 2.0 at Transport? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Listen to what they are saying ,[object Object],[object Object],[object Object],[object Object],[object Object]

Thoughts and questions? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Web2.0 for Transport

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