KeepTrax, a location tracking company, has been granted a broad patent by the USPTO for its technology that determines if a mobile device user is stationary within a geo-fence. The patent covers the core technology behind KeepTrax's location capture and curation platform. KeepTrax offers solutions like KeepTrax for Field Management and KeepTrax for Travel that allow companies to offer location tracking and journaling to customers. The company collects and analyzes location data to develop insights into user behaviors.

1. KeepTrax, Inc.
AN OFFICIAL PRESS RELEASE
KeepTrax Secures Broad U.S. Patent for Its
Innovative Location Tracking Technology
PRESS RELEASE OCT 17, 2016 09:00 EDT
Dallas, TX, October 17, 2016 (Newswire.com) - ​​​​​​​​​​​​​​​​​KeepTrax, Inc.,
a Venture Capital backed Location-as-a-Service company,
today announced that the U.S. Patent and Trademark Office
("USPTO") has issued U.S. Patent 9,432,944 for determining
whether a mobile device user is substantially stationary
within a geo-fence. This patent broadly protects the
methods used by KeepTrax that leverage mobile device
sensors to efficiently deduce a user’s motion state to trigger
actions such as location data capture, content delivery, and other field-oriented requirements.​
​“We are pleased that this latest patent issuance covers the core technology underlying the
KeepTrax location capture and curation platform,” said Kedar Benegal, Founder and CEO of
KeepTrax. “This fundamental patent covers not only current market applications of our
technology, but establishes a precedent for other patent applications that have been
submitted on our portfolio of next-generation automatic journaling, tracking, geo-profiling,
and location-based machine learning solutions.”
The patent issuance reinforces that KeepTrax is on
the leading edge of location-based services and
motion-sensing technology. KeepTrax today offers a
range of solutions including,
KeepTrax for Field Management: A solution
specifically for field force / sales force management,
this version allows integration with client and sales
prospect databases to develop rich field visit
histories, and also real-time tracking, messaging, and
monitoring features. Captured data can be easily
shared with peers and managers in real-time, and
integrates seamlessly with standard CRM solutions.
KeepTrax for Travel: A travel-optimized version of KeepTrax that allows Travel companies
​"We are pleased that this latest patent
issuance covers the core technology
underlying the KeepTrax location
capture and curation platform," said
Kedar Benegal, Founder and CEO of
KeepTrax. "This fundamental patent
covers not only current market
applications of our technology, but
establishes a precedent for other
patent applications that have been
submitted on our portfolio of next-
generation automatic journaling,
tracking, geo-profiling, and location-
based machine learning solutions."
KEDAR BENEGAL, FOUNDER & CEO

2. Additional Links
KeepTrax Website
Issued Patent
Categories:
Transportation and Logistics, High Technology, Travel, Cloud computing, Mobile and Smart Phones,
Patents and Copyright, Travel, Transportation, and Hospitality News
Tags:
Big Data Insights, Field Force, Geolocation, Location Based Services, Mobile, Technology, Travel
Technology, Venture Capital
(Travel Agencies, Airlines, Hoteliers, etc.) to deliver branded location journaling solutions to
their customers. The offering includes base KeepTrax features and more advanced sharing
and travelogue capabilities. In addition to allowing Travel Companies to offer advanced
journaling to their Travelers, the solution also provides rich data capture and curation
capabilities to develop insights to help better understand user behaviors and preferences.
KeepTrax SDK: Advanced APIs and iOS, Android and Web SDKs available to developers that
want to integrate KeepTrax features and functions into their own Apps and Sites. In addition
to pin capture and curation (name, dates, times, locations, photos, calendar, etc.), the
platform offers advanced reporting and analytics tools and capabilities for a range of use
cases and geo-profile development.
About KeepTrax
Headquartered in Dallas, Texas, KeepTrax is backed by Venture Capital firm Naya Ventures.
KeepTrax has developed an innovative Location-as-a-Service platform that leverages GPS and
other mobile device sensors to convert physical location visits into context-rich digital pins.
The technology is being applied today to a range of use cases, from travel journaling and
user geo-profile generation to field sales optimization and location-based insight
development. To learn more about KeepTrax please visit www.keeptraxinc.com.
Contact Information
David Novak
david@keeptraxinc.com
Source: KeepTrax, Inc.

3. Original Source: www.newswire.com