Page loading time is an important web performance metric that determines the user experience, business reputation and SEO rankings. It is measured as the average amount of time taken by the webpage to fully load the content on the web browser when a request is made by user to access the page.

1. How To Speed-up Your Webpage Loading Time?
Davis J Martin
Writer at Alertra, writes on website
monitoring service & website monitor
features.

2. Page loading time is an important web performance metric that
determines the user experience, business reputation and SEO rankings.
It is measured as the average amount of time taken by the webpage to
fully load the content on the web browser when a request is made by
user to access the page. Websites that load within first few seconds
deliver better user experience, higher conversions and business
revenues whereas slow loading sites are not appreciated by the
customers. Since page loading time is one of the algorithm factors that
Google considers to determine the search engine rankings, sites with
higher speed most likely rank better in search results and have greater
possibility to get more visitors than slow loading websites.
The loading time of a webpage depends on various factors such as
network connectivity, webpage design, browser caching, page redirects
etc. Site owners have to work on these aspects in order to optimize their
websites and improve page loading speeds.

3. Network and server response depends on efficiency of the hosting
solution. Slow web server and network response can delay webpage
loading speeds. In addition to that, it is important to assess hosting
services for bandwidth & server capability and see if it can
accommodate the demands of website. When a web hosting plan is
chosen with low hosting resources such as shared hosting, then it will
impact the working and performance of the websites. Especially,
webpages with complex design using images and graphics, experience
slow page loads due to poor server resources. The site owners should
review their existing hosting plan to ensure that the hosting service has
the configuration to support their websites estimated peak volume.
Review existing hosting plan

4. Make the page design simple and follow the standards in coding in order
to avoid placing too much load on the web server. More specifically,
bigger images and excessive usage of javascript & CSS can exhaust lot of
bandwidth resources and have a negative impact on page speeds. By
simplifying the design and optimizing the page elements, websites can
avoid the issues related to slow page loading speeds. It is also important
to avoid too many plugins and third party apps which add more burden
to websites and slow down their performance.
Follow best practices in page design

5. Since location is one of the factors that influence the page speeds, using
CDN is a good alternative to make the content speedily available for
customers. As CDNs work on the mechanism of caching the page
content across the servers located in various geographical areas, they
serve end users with faster page speeds from the nearest servers.
Use content delivery networks (CDN)

6. To display full content of a webpage, browser has to load several images,
CSS files and other text content. If images are heavy and CSS files are
complicated, then webpage takes longer to display on the browser.
When browser caches the content, it stores page resources on local
computers and eventually uses that data for subsequent requests.
Instead of making repeated HTTP requests, the page gets resources from
cache and displays it on the browser at a faster speed.
Browser caching

7. Redirecting the browser from one URL to another adds additional HTTP
request and delays the response of the webpage. Page redirects are
used for various purposes, to indicate the new location of a website,
connect broken links between webpages or direct multiple domain
names to the main website. When multiple URL redirects are used, it
decreases the page performance because repeated HTTP requests are
made to the server. Minimizing the number of redirects reduces delay in
page loading and improves overall performance of the site.
Minimize redirects

8. A website page can have different load times when accessed from
different locations, devices and browsers. An appropriate tool is
required to measure page response under different scenarios. When
searching for tools to assess page load times and website performance,
site owners many come across many choices online that provide free
monitoring services. But, many of these free tools may not give correct
assessment about page speed because they have limited features and
ability to test websites for different scenarios. For accurate data,
websites can use more efficient approach such as an external website
monitoring service which has better ability to test site performance for
various situations from multiple servers placed across different
locations. The advanced comprehensive features of site monitoring, not
only checks for page load times but also tracks overall performance of
the websites.
Track page response using website monitoring service

9. Alertra is a leading provider of website monitoring and alerting services.
We monitor the availability and performance of Internet-connected
devices. Alertra website monitoring provides timely alert notifications
and access to detailed reporting. We offer site monitoring service to all
sizes of businesses from small businesses to Fortune 500 companies. For
web monitoring service details visit us at alertra.com.
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