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Content First
Day Customer Summit
      Oct 2009

    Dr Cleve Gibbon
         CTO
      Cognifide
we understand how creatives work
UK Premier Partner
We are a digital agency that specialises in the
       planning, creation, delivery and
         management of content.
We have 40+ content engineers

Providing ‘Deep Tech’ Expertise

Building Global Solutions Locally
BUT BEFORE WE START...
YOU’D NEVER DO THIS
WITH YOUR OWN HOME...
...SO DON’T DO IT WITH
YOUR WEB PROJECTS!
ENTER ‘CONTENT FIRST’
CHALLENGES
time of
         Designs    engagement

            Build


Content Migration


    Copy Writing
Content strategy is the
practice of planning
for the creation, delivery
and governance of
useful, useable content.



                        Kristina Halvorson
CONTENT FIRST @ COGNIFIDE
CONTENT FIRST, CQ5 SECOND
Authors   Specs
Template Specifications
Component Specifications
PARTING THOUGHTS
“Design attracts,
but content keeps.”

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