plain writing, better writing, training, writing, editing, improved writing

1. Plain
writing
for
professionals
in 8 slides only…

2. Why do you write?
To inform
To instruct
To educate

3. Why do adults read?
To learn
To do
To locate data
P.S. Some adults read for pleasure. But
unless you are writing novels, I do not
believe you are writing to meet that need.

4. What are adults
expecting
when they
read what you
have written?

5. I want to
learn… I want to do
something…
Please do
not waste
my time…

6. From your reader’s point of view…
• read
• understand,
and
• act on written
information.
plain language
allows them to

7. Press “escape” if you think your
writing does NOT give readers
what they expect…

8. Or let me help you plan a better escape route. I
offer these professional services to professionals
like you throughout North America:
 writing
 editing, and
 training to help
you communicate
using plain
language
Visit my website
www.debrahuron.co