1. DENISE RIOS
20016 NE 6ct circle North Miami Beach Fl 33179  787-519-2856  deniseaddress@yahoo.com
CAREER SUMMARY
Business savvy sales professional with over 25 years in specialty retail management. Proven history of
surpassing sales goals and exceeding expectations. Detail-oriented, accurate, and dependable
with an uncompromising work ethic. Actively seeking key Account Management role, providing an
opportunity to significantly contribute to company objectives.
PROFESSIONAL EXPERIENCE
Brand Ambassador Present
Juice Beauty Organic Skincare
Sales and Education for Ulta locations in Miami.
Actively growing business through training programs with Ulta staff .
Planning and executing events.
Beauty Stylist 2015 -2015
Nordstrom Mall of San Juan
A sales professional trained across all brands to solve customer beauty needs. Created
strong clientele base through networking, relationship building and follow-up strategies.
Planning and executing events in and out of store. Constantly keeping up with product
knowledge in order to properly educate and service customers.
Account Executive 2012 to 2014
SOAP & GLORY SKINCARE- EAST COAST
Account Executive servicing Sephora stores in the South East ,
Executed trainings and worked Sephora staff and management to assure product
knowledge and create excitement towards the brand that would translate into sales.
Planned and executed successful events Consistent double digit increase in sales.
Developed strong relationships with Store Management and staff members.
Account Executive 2009 to 2012
MARIO BADESCU SKINCARE – MIAMI, FL
Increased sales through training programs with staff members, worked with store staff to
develop skills and sales, regular communication of needs and concerns to direct
supervisor, traveled throughout southeast territory. Worked independently with minimal
supervision, developed strong relationships with store managers and staff members to gain
better position within stores, planned and executed store events. Accomplished double-digit
increase in Ulta and Nordstrom business.
Store Manager 2008 to 2009
BROWNES & CO – MIAMI, FL
Responsible for all daily operational functions of Design District and Lincoln Road stores,
including supervision of retail and spa staff. Ensured all visual standards and
merchandizing were maintained as well as necessary stock levels.
Store Manager 2007 to 2008
BLUE MERCURY APOTHECARY & SPA – BOCA RATON, FL
Develop and lead cohesive team to exceed sales and service objectives, conducted
performance evaluations and provided mentoring as indicated. Ensured every customer
was provided with personalized assistance based upon their unique needs, provided in-

2. depth product and service descriptions. Monitored inventory levels and oversaw
organization of items on sales floor. Tracked expenses and administered payroll
procedures.
Store Director 2005 to 2007
SEPHORA – MIAMI BEACH, FL
Responsible for all daily operational functions of $6 million South Beach store with an
average staff of 26 employees. Attract and hire quality employees, engineering high moral
to achieve best retention rate in the district. Coordinate in-store and off-premise public
relations events, brand trainings and managing brand relations. Create an atmosphere that
reinforces the quality of brands, maintain the focus on the client experience, and create a
strong selling culture. Consistently surpassed shrinkage goals through effective inventory
controls. Assist in opening of new stores.
EDUCATION AND SKILLS
Esthetics License – FLORIDA COLLEGE OF NATURAL HEALTH, Miami, FL (2009)
Associates Degree – UNIVERSITY OF PUERTO RICO – Rio Piedras Campus (1987-1989)
.