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This questionnaire helped me have a clear idea of what my target audience
is. Having found out what my target audience is, I can apply what the
demographic want to my music video. I surveyed 13 people, both male and
female, to ensure that I had a wider range of answers.

This question was to collect information about what genre of music was
popular. This is so I could use a song that will be well known to my target
audience. The majority liked indie music. Country and house music had no
votes.

This question helped me with making sure that live music was liked by my
target audience. No one disagreed that live music isn’t enjoyable.
This question was to give me an understanding of what age range my target
audience is. Most of the people who took my survey were 16-18. None of
them were19-21.
Knowing what bands people enjoy listening to helps me understand who my
target audience listen to. The most popular band was Mumford & Sons. The
least was Little Mix. This gives me an idea that my target audience listen to
indie/country music.
This question was to let me know what type of music video people like to
watch. Story based was the most popular and visual effect was the least. My
music video will be a live music video, but this has given me the idea to add
an element of narrative.

This question was to ensure me that people like to see the band in the music
video. With me doing a performance based video, of course the band will be
shown throughout it. People did agree that seeing the band will be a good
idea.
Knowing when the last time people went to a concert is helpful to me
because I want to know if people will relate and understand the music video.
Luckily everyone who took the survey has been to a concert.

This survey gave me the understanding that the majority of people do like live
music. The indie genre is very popular, which helps me when picking a song
to film my music video to. The age range is what I expected it to be, a young
demographic is perfect for what I want my music video to look like. The thing
I will change to my idea is to add a narrative to make my music video more
interesting and so that my target audience enjoy the music video.

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Survey evaluation

  • 1. This questionnaire helped me have a clear idea of what my target audience is. Having found out what my target audience is, I can apply what the demographic want to my music video. I surveyed 13 people, both male and female, to ensure that I had a wider range of answers. This question was to collect information about what genre of music was popular. This is so I could use a song that will be well known to my target
  • 2. audience. The majority liked indie music. Country and house music had no votes. This question helped me with making sure that live music was liked by my target audience. No one disagreed that live music isn’t enjoyable.
  • 3. This question was to give me an understanding of what age range my target audience is. Most of the people who took my survey were 16-18. None of them were19-21.
  • 4. Knowing what bands people enjoy listening to helps me understand who my target audience listen to. The most popular band was Mumford & Sons. The least was Little Mix. This gives me an idea that my target audience listen to indie/country music.
  • 5. This question was to let me know what type of music video people like to watch. Story based was the most popular and visual effect was the least. My music video will be a live music video, but this has given me the idea to add an element of narrative. This question was to ensure me that people like to see the band in the music video. With me doing a performance based video, of course the band will be shown throughout it. People did agree that seeing the band will be a good idea.
  • 6. Knowing when the last time people went to a concert is helpful to me because I want to know if people will relate and understand the music video. Luckily everyone who took the survey has been to a concert. This survey gave me the understanding that the majority of people do like live music. The indie genre is very popular, which helps me when picking a song to film my music video to. The age range is what I expected it to be, a young demographic is perfect for what I want my music video to look like. The thing I will change to my idea is to add a narrative to make my music video more interesting and so that my target audience enjoy the music video.