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Female Entrepreneurship
Is there a Problem/Opportunity ?
•   International Studies suggest that Female Entrepreneurs are
    lagging significantly behind their male counterparts.
•   Ireland reflects the international trend; Early stage entrepreneurial
    activity among men is more than twice that of females.
         Country            Ratio of men to     Ratio of men to women
                            women early stage   established owner
                            entrepreneurs       managers
         Ireland            2.5:1               2.2:1
         Australia          1.5:1               2.1:1
         UK                 1.8:1               2.0:1
         United States      1.4:1               1.7:1
         OCED average       1.8:1               2.2:1
         EU – 15 average    1.9:1               2.2:1
HPSU Female Entrepreneurs
•   Within the Enterprise Ireland remit the level of female
    participation is significantly lower than male.
           Year            HPSU                  Female
                         Approvals            Entrepreneurs
      2012              97                8
      2011              93                7
      2010              80                9 (2 in one company)
      2009              73                9 (2 in one company)
      2008              71                5
*Female Promoter or Female Co-Founders/Managers at time of investment.
Competitive Start Fund
      Year          Applicants Female        Approvals      Female


 2011/ 2012            724          9%           85           8%

The Competitive Start Fund is an early stage seed fund whereby the promoter
receives €50,000 investment from Enterprise Ireland and is matched by €5,000
investment from the start up company. Prior to the Women In Business Initiative
the female applicants for this fund where less than 10% the awareness campaign
has boosted the applicant number to 30% in 2013. Evidence that awareness and
targetted campaigns for women do work.
*Female Promoter or Female Co-Founders/Managers at time of investment.
What Sectors typically apply for and
           receive support?
                     Food 3%
            Engineering
                5%
    Electronics 7%               Software 25%
Cleantech 12%



      Lifesciences
                               Internet, Media,
          17%
                                 games 31%


                                     HPSUs per year
Background of Promoters

                    Other 5%
       Serial Promoter
                                             Indigenous
             16%
                                                37%

      3rd Level 10%




                       MNC 32%

Most HPSU Entrepreneurs were managers in Indigenous Companies or
Multinationals. The Women in Business initiative focus’s on all
segments above with a key focus on women in management positions.
Challenges facing Female Entrepreneurs
              based on International Studies
•   Risk Averse – Concern about raising Investment
•   Lower ambition
•   Lack of knowledge in information technology and
    business skills
•   Self Confidence in own skills
•   Networking
•   Few Role Models
How is Enterprise Ireland Responding
Enterprise Ireland launched two financial products in 2012
  specifically focused on female led early stage start up
  companies.
   • Competitive Feasibility Fund for Female Entrepreneurs
          120+ applications received good sectoral spread
          20 feasibilty grants awarded
    •   Competitive Start Fund for Female Entrepreneurs
          80+ applications received good sectoral spread
          10 equity investments of 50K awarded

•   Resulted in an additional 30 females becoming EI clients
    and accessing supports.
2013 – A Twelve Month Review
What works?
•   Working in tandem with accelerator programmes. Launchpad
    @ndrc, propellor @ dcuryanacademy, new frontiers@Enterprise
    Ireland and wira@telefonica 02
•   Liaising with Networks in the technology area /Technology events
    (women have highlighted at all stages their need for a technology
    focused support to bridge their lack of academic tech knowledge.
•   Participating and creating awareness at female led events
•   Awareness campaigns
•   Supporting Female Entrepreneur awards
•   Further female only financial supports
2013 – A Twelve Month Review
What works?
•   Working in tandem with accelerator programmes. Launchpad
    @ndrc, propellor @ dcuryanacademy, new frontiers@Enterprise
    Ireland and wira@telefonica 02
•   Liaising with Networks in the technology area /Technology events
    (women have highlighted at all stages their need for a technology
    focused support to bridge their lack of academic tech knowledge.
•   Participating and creating awareness at female led events
•   Awareness campaigns
•   Supporting Female Entrepreneur awards
•   Further female only financial supports

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13.04.14 digi women jean-o'sullivan

  • 2. Is there a Problem/Opportunity ? • International Studies suggest that Female Entrepreneurs are lagging significantly behind their male counterparts. • Ireland reflects the international trend; Early stage entrepreneurial activity among men is more than twice that of females. Country Ratio of men to Ratio of men to women women early stage established owner entrepreneurs managers Ireland 2.5:1 2.2:1 Australia 1.5:1 2.1:1 UK 1.8:1 2.0:1 United States 1.4:1 1.7:1 OCED average 1.8:1 2.2:1 EU – 15 average 1.9:1 2.2:1
  • 3. HPSU Female Entrepreneurs • Within the Enterprise Ireland remit the level of female participation is significantly lower than male. Year HPSU Female Approvals Entrepreneurs 2012 97 8 2011 93 7 2010 80 9 (2 in one company) 2009 73 9 (2 in one company) 2008 71 5 *Female Promoter or Female Co-Founders/Managers at time of investment.
  • 4. Competitive Start Fund Year Applicants Female Approvals Female 2011/ 2012 724 9% 85 8% The Competitive Start Fund is an early stage seed fund whereby the promoter receives €50,000 investment from Enterprise Ireland and is matched by €5,000 investment from the start up company. Prior to the Women In Business Initiative the female applicants for this fund where less than 10% the awareness campaign has boosted the applicant number to 30% in 2013. Evidence that awareness and targetted campaigns for women do work. *Female Promoter or Female Co-Founders/Managers at time of investment.
  • 5. What Sectors typically apply for and receive support? Food 3% Engineering 5% Electronics 7% Software 25% Cleantech 12% Lifesciences Internet, Media, 17% games 31% HPSUs per year
  • 6. Background of Promoters Other 5% Serial Promoter Indigenous 16% 37% 3rd Level 10% MNC 32% Most HPSU Entrepreneurs were managers in Indigenous Companies or Multinationals. The Women in Business initiative focus’s on all segments above with a key focus on women in management positions.
  • 7. Challenges facing Female Entrepreneurs based on International Studies • Risk Averse – Concern about raising Investment • Lower ambition • Lack of knowledge in information technology and business skills • Self Confidence in own skills • Networking • Few Role Models
  • 8. How is Enterprise Ireland Responding Enterprise Ireland launched two financial products in 2012 specifically focused on female led early stage start up companies. • Competitive Feasibility Fund for Female Entrepreneurs  120+ applications received good sectoral spread  20 feasibilty grants awarded • Competitive Start Fund for Female Entrepreneurs  80+ applications received good sectoral spread  10 equity investments of 50K awarded • Resulted in an additional 30 females becoming EI clients and accessing supports.
  • 9. 2013 – A Twelve Month Review What works? • Working in tandem with accelerator programmes. Launchpad @ndrc, propellor @ dcuryanacademy, new frontiers@Enterprise Ireland and wira@telefonica 02 • Liaising with Networks in the technology area /Technology events (women have highlighted at all stages their need for a technology focused support to bridge their lack of academic tech knowledge. • Participating and creating awareness at female led events • Awareness campaigns • Supporting Female Entrepreneur awards • Further female only financial supports
  • 10. 2013 – A Twelve Month Review What works? • Working in tandem with accelerator programmes. Launchpad @ndrc, propellor @ dcuryanacademy, new frontiers@Enterprise Ireland and wira@telefonica 02 • Liaising with Networks in the technology area /Technology events (women have highlighted at all stages their need for a technology focused support to bridge their lack of academic tech knowledge. • Participating and creating awareness at female led events • Awareness campaigns • Supporting Female Entrepreneur awards • Further female only financial supports