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Importance of
Social Media Marketing
By
Digital Semantic
Social media
- It’s a platform that is easily accessible to anyone with
internet access
- It helps the organizations to increase brand awareness and
often improve customer service
- It serves inexpensive platform for organizations to
implement marketing campaigns
Social Media (Cont…)
It offers web-based opportunities for organization to
increase customers
Gives an idea about what customer(s) are looking for?
Get those customer(s) into your Business
They are many different forms on Online Communication
such as…
In short, it increases Visibility, Profitability and Customer
Satisfaction
Social Media Usage & its
Statistics 2013
Time on Social Networking Sites
 People are spending lot of time on social networking
sites
 27% of the total time spent online (U.S) is spent on
social networking sites
 15% of the total mobile internet time (U.S) is spent
social networking sites
Social Media Usage & its
Statistics 2013 (Cont…)
Marketer Agree!
 74% say Facebook is important to their lead generation
 52% report finding a customer on Facebook in 2013
 43% report finding a customer on Linkedinin 2013
 36% report finding a customer on Twitter in 2013
 More than 15 million brands, businesses
and organizations have Facebook Page.
 Facebook users share 2.5 billion pieces of
content per day
 40% of Twitter users are passive
participant. In other words, half of the 500
million plus registered users don’t tweet
but watch others tweets
 53% of people recommend products in
their Tweets
Social Media Usage
Social Media Usage (Cont…)
LinkedInUsage:
 More than 200 million users
 2 new users join LinkedIn every second
Facebook Usage:
 665 million daily active users
 1.1 billion monthly active users
 751 million mobile users access Facebook monthly
Twitter Usage:
 288 million monthly active users, this equals 21% of the world’s
population
 More than 500 million registered accounts
Pinterest Usage:
 More than 80% of pins are re-pins
 80% users are women, 50% of users have children’s
Social Media Usage (Cont…)
StumbleUpon Usage:
 StumbleUpon boasts more than 30 million users
 After 24 hours a popular shared link typically get zero more
“retweet” on Twitter, 5% more likes on Facebook but will get 83%
more “stumbles”
Google+ Usage:
 359 million monthly active users
 Active users are grew by 33% June 2012 to March 2013
YouTube Usage:
 1 billion unique monthly visitors
 6 billion hours of videos are watched each month, an increase of
50% over august 2012
Advantages of Social Media
Marketing
 Increased Exposure
 Brand Awareness
 Grew Business Partnership
 Generated Leads and Conversions
 Improved Search Rankings
 Increased Traffic etc..
Thank You
for
your Understanding
and Support
Any Questions?
By
Digital Semantic

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Importance of Social Media Marketing Services

  • 1. Importance of Social Media Marketing By Digital Semantic
  • 2. Social media - It’s a platform that is easily accessible to anyone with internet access - It helps the organizations to increase brand awareness and often improve customer service - It serves inexpensive platform for organizations to implement marketing campaigns
  • 3. Social Media (Cont…) It offers web-based opportunities for organization to increase customers Gives an idea about what customer(s) are looking for? Get those customer(s) into your Business They are many different forms on Online Communication such as… In short, it increases Visibility, Profitability and Customer Satisfaction
  • 4. Social Media Usage & its Statistics 2013 Time on Social Networking Sites  People are spending lot of time on social networking sites  27% of the total time spent online (U.S) is spent on social networking sites  15% of the total mobile internet time (U.S) is spent social networking sites
  • 5. Social Media Usage & its Statistics 2013 (Cont…) Marketer Agree!  74% say Facebook is important to their lead generation  52% report finding a customer on Facebook in 2013  43% report finding a customer on Linkedinin 2013  36% report finding a customer on Twitter in 2013
  • 6.  More than 15 million brands, businesses and organizations have Facebook Page.  Facebook users share 2.5 billion pieces of content per day  40% of Twitter users are passive participant. In other words, half of the 500 million plus registered users don’t tweet but watch others tweets  53% of people recommend products in their Tweets Social Media Usage
  • 7. Social Media Usage (Cont…) LinkedInUsage:  More than 200 million users  2 new users join LinkedIn every second Facebook Usage:  665 million daily active users  1.1 billion monthly active users  751 million mobile users access Facebook monthly Twitter Usage:  288 million monthly active users, this equals 21% of the world’s population  More than 500 million registered accounts Pinterest Usage:  More than 80% of pins are re-pins  80% users are women, 50% of users have children’s
  • 8. Social Media Usage (Cont…) StumbleUpon Usage:  StumbleUpon boasts more than 30 million users  After 24 hours a popular shared link typically get zero more “retweet” on Twitter, 5% more likes on Facebook but will get 83% more “stumbles” Google+ Usage:  359 million monthly active users  Active users are grew by 33% June 2012 to March 2013 YouTube Usage:  1 billion unique monthly visitors  6 billion hours of videos are watched each month, an increase of 50% over august 2012
  • 9. Advantages of Social Media Marketing  Increased Exposure  Brand Awareness  Grew Business Partnership  Generated Leads and Conversions  Improved Search Rankings  Increased Traffic etc..
  • 10. Thank You for your Understanding and Support Any Questions? By Digital Semantic