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Export Opportunities for
Agro-based Products
Presented by Dr. J. Diraviam
Programme Coordinator
Krishi Vigyan Kendra, Karur
Email: skvkk@yahoo.co.in
Mobile: 9488967675
India’s Agri Exports: Potential
The size of the global food trade is about
USD 650 bn.
Value of India’s agri exports is about USD 10
bn i.e. less than 1.50%.
India has one tenth of world’s arable land
(size is more than China’s).
It has rich and diverse agro climatic zones
with more than 50 major crops.
One fifth of world’s irrigated land.
2nd largest producer of fruits and vegetables.
3rd largest producer of agri commodities
(largest in food grains).
Agri Exports – India’s
PotentialNo. 1 Producer of Tea, Mango, Banana, Cashew,
Cauliflower, Okra, Pulses, Milk etc.
Largest producer, consumer and exporter of
spices.
The country is a treasure house of medicinal
aromatic plant species.
Exports are mainly confined to commodities.
Tremendous scope for value addition.
In horticulture products, India has certain
competitive advantages.
WTO regime provides great opportunity for
exports.
4
Milk
Largest Producer
91 Mn T
F & V
#2 in the world
151 Mn T
Food Grains
#2 in the world
(220 Mn T)
Cattle / buffaloes
Largest in the world
283 million
Tea
Largest Producer
(0.85 Mn T)Sugarcane
# 2 in the world
(245 Mn T) Goat & Sheep
182 million
Fisheries
Marine: 2.7 Mn T
Inland : 3.1 Mn T
India is the front ranking producer of many perishable commodities
Agri Exports: What Constrains
Us?
Low productivity due to inappropriate cultivation
practices and improper harvest methods. This
affects international competitiveness.
Inadequate infrastructure.
Too many middlemen in the procurement chain.
Lack of contract farming practices.
Quality problems due to poor post-harvest
management. Inadequacy of domestic quality
standards.
Not able to meet stringent SPS/Codex
requirements of developed countries.
No clear focus on exports due to vast domestic
market with low quality standards.
Gap Between Farmers and
Exporters
Farmers Exporters
Inputs
Infrastructure
Storage
Transportation
Technology
Finance
Quality Assurance
Training
Broken Agri Chain in India
Production
•Poor extension
•Supply of inputs
•Low productivity
•Outdated farming
practices
Supply Chain Processing Marketing
• High wastage
•Lack of storage
• Poor transportn.
• Many
intermediaries
• No assured
supply of inputs
• Lack of
processing facility
•Technology
•Poor infrastructure
•Lack of grading
• No market
linkages
Broken chain increases credit risk and limits credit flow
Qty in MT; Value in Lakhs
Rs
Export Statement of APEDA
Products
Qty in MT; Value in Lakhs
Rs
Export Statement of APEDA
Products
Qty in MT; Value in Lakhs
Rs
Export Statement of APEDA
Products
Product Major Markets
Floriculture USA, Japan, UK, Netherlands & Germany
Fruits & Vegetable Seeds
Pakistan, Bangladesh, USA, Japan &
Netherlands
Fresh Onions
Bangladesh, Malaysia, Sri Lanka, UAE, Pakistan
& Nepal
Other Fresh Vegetables UAE, Bangladesh, Pakistan, Nepal & Sri Lanka
Walnuts Spain, Egypt, Germany, UK & Netherlands
Fresh Mangoes UAE, Bangladesh, UK, Saudi Arabia & Nepal
Fresh Grapes Netherlands, UK, UAE, Bangladesh, Belgium
Other Fresh Fruits
Bangladesh, UAE, Netherlands, Nepal, Saudi
Arabia
Dried & Preserved
Vegetables Russia, France, USA, Germany & Spain
Mango Pulp
Saudi Arabia, Netherlands, UAE, Yamen, Arab
Republic & Kuwait
Pickles & Chutneys Russia, USA, Belgium, Netherlands & France
Other Processed Fruits USA, Netherlands, UK, UAE & Saudi Arabia
Groundnuts
Indonesia, Malaysia, Philippines, UK &
Singapore
Major commodities and the importing country
Exports: Share of Tamil Nadu
21.15%Marine Products
18.30%Ores & Minerals
10.95%Chemicals & Allied products,
including basic chemicals, pharma &
cosmetics
05.52%Agro & Processed foods
33.00%Leathers & Leather goods
18.30%Textiles & Garments
11.05%Engineering goods
10.64%Electronic hardware & IT
% share of TN in
India
Product
TN EXPORTS – AGRO & PROCESSED FOODS
0
200
400
600
800
1000
1200
1400
2006-07 153 12 205 248 167 1248 353 8 12 1135
2007-08 1113 6 379 408 167 1136 467 21 9 1076
Pulses,
Cereals,
Seeds
Rice
Basmati
Rice
(Other
than
Dairy,
Meat,
Polutry
Floricult
ure
products
Sugar &
Mollasse
s
Groundn
ut
Spirit &
Beverag
es
Castor
Oil
Fruits,
Vegetabl
es,
Rs.Crores
Agricultural and Processed Food
Products Export Development Authority
(APEDA)
The Agricultural and Processed Food
Products Export Development Authority
(APEDA) was established by the Government
of India under the Agricultural and Processed
Food Products Export Development Authority
Act passed by the Parliament in December,
1985. The Act (2 of 1986) came into effect
from 13th February, 1986 by a notification
issued in the Gazette of India: Extraordinary:
Part-II [Sec. 3(ii): 13.2.1986). The Authority
replaced the Processed Food Export
Promotion Council (PFEPC).
APEDA - ASSIGNED FUNCTIONS
Development of industries relating to the scheduled
products for export by way of providing financial
assistance or otherwise for undertaking surveys and
feasibility studies, participation in enquiry capital
through joint ventures and other reliefs and subsidy
schemes;
Registration of persons as exporters of the
scheduled products on payment of such fees as may
be prescribed;
Fixing of standards and specifications for the
scheduled products for the purpose of exports;
Carrying out inspection of meat and meat products in
slaughter houses, processing plants, storage
premises, conveyances or other places where such
products are kept or handled for the purpose of
APEDA - ASSIGNED FUNCTIONS
Improving of packaging of the Scheduled products;
Improving of marketing of the Scheduled products
outside India;
Promotion of export oriented production and
development of the Scheduled products;
Collection of statistics from the owners of factories or
establishments engaged in the production,
processing, packaging, marketing or export of the
scheduled products or from such other persons as
may be prescribed on any matter relating to the
scheduled products and publication of the statistics
so collected or of any portions thereof or extracts
therefrom;
Training in various aspects of the industries
APEDA is mandated with the responsibility of export promotion
and development of the following scheduled products:
Fruits, Vegetables and their Products.
Meat and Meat Products.
Poultry and Poultry Products.
Dairy Products.
Confectionery, Biscuits and Bakery Products.
Honey, Jaggery and Sugar Products.
Cocoa and its products, chocolates of all kinds.
Alcoholic and Non-Alcoholic Beverages.
Cereal and Cereal Products.
Groundnuts, Peanuts and Walnuts.
Pickles, Papads and Chutneys.
Guar Gum.
Floriculture and Floriculture Products
Herbal and Medicinal Plants
APEDA – Monitored Products
What is Agri Export Zone ?
Agri export Zone attempts to take a look at
an identified produce/ product or a group or a
group of produce/ products sourced from a
geographically contiguous area with a view to
comprehensively addressing all the issues
relating to each stage of the entire value
chain, from farm to the ultimate consumer
Agri Export Zones - TN
Commodity Location
Cut flowers Hosur (Dharmapuri and
Krishnagiri)
Flowers Nilgiris Dt.
Mango Madurai, Theni, Dindigul,
Virudhunagar, Tirunelveli
Dt.
Cashew Cuddalore, Thanjavur,
Pudukkottai and Sivaganga
Dt.
Proposed
What does AEZ entail ?
Utilise existing interventions in a
coordinated manner to promote exports
(“Convergence”)
Partnership of farmers, processors,
exporters, State Government agencies and
Central Government agencies.
Focus on important issues.
Agri Exports activities
MARKET IDENTIFICATION OF PRODUCT
& QUALITY PARAMETERS
MARKETING INPUTS SEEDS, FERTILIZER, NUTRIENTS
WATER, PESTICIDES, CREDIT
TRANSPORATION RESEARCH & PRE HARVEST TECHNOLOGY & PRACTICES
DEVELOPMENT
PACKAGING
PROCESSING
SORTING & GRADING
TRANSPORTATION POST HARVEST HARVESTING TECHNOLOGY & PRACTICES
1. APEDA 1. DOA
2. NHB PARTNERSHIP 2. DOH
3. MFPI 3. MARKETING BOARDS
4. SFAC 4. SIDC
5. DGFT 5. SEB
6. MOA 6. FINANCE DEPTT.
7. RESEARCH AGENCIES
STATE GOVT. &
ITS AGENCIES
CENTRAL GOVT.
& ITS AGENCIES
What does AEZ entail ?
Fiscal
Financial
Monetary
Administrative
Legal
Tariff & Non
tariff Related
issues
Excise, Custom, Sales Tax, Mandi Tax etc. rebate by central
and State agencies
: Schemes of APEDA, NHB, MFPI, MOA etc.
: Reduction in interest on credit by banks
: Manpower requirement for research & extension related
activities
: Amendment of regulations with regard to movement of
goods, institutional arrangement for consistent supply of
produce etc.
: Import of duties, product standards, pesticide residues,
Codex, etc.
Agri Products - Exports
India's exports of Processed Food was Rs. 31551.99
Crores in 2013-14, which including the share of
products like:
Mango Pulp (Rs. 772.97 Crores),
Dried and Preserved Vegetable (Rs. 742.74 Crores),
Other Processed Fruit and Vegetable (Rs. 2,266.66
Crores),
Pulses (Rs. 1,746.34 Crores),
Groundnuts (Rs. 3,187.69 Crores),
Guargum (Rs. 11,734.51 Crores),
Jaggery & Confectionary (Rs. 1,136.91 Crores),
Cocoa Products (Rs. 570.80 Crores),
Cereal Preparations (Rs. 2,855.01 Crores),
Alcoholic and Non-Alcoholic Beverages (Rs. 2,393.54
Agro Processed products -
Export
India's food processing sector covers fruit and
vegetables; spices; meat and poultry; milk and milk
products, alcoholic beverages, fisheries, plantation,
grain processing and other consumer product groups
like confectionery, chocolates and cocoa products,
soya-based products, mineral water, high protein
foods etc.
Since liberalization in Aug'91 proposals for projects of
have been proposed in various segments of the food
and agro-processing industry.
Besides this, Govt. has also approved proposals for
joint ventures; foreign collaboration, industrial
licenses and 100% export oriented units envisaging
an investment. Out of this, foreign investment is over
Summary
The Indian food processing industry is
primarily export orient. India's
geographical situation gives it the
unique advantage of connectivity to
Europe, the Middle East, Japan,
Singapore, Thailand, Malaysia and
Korea. One such example indicating
India's location advantage is the value
of trade in agriculture and processed
food between India and Gulf region
Thank You

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Export opportunities for agro based products

  • 1. Export Opportunities for Agro-based Products Presented by Dr. J. Diraviam Programme Coordinator Krishi Vigyan Kendra, Karur Email: skvkk@yahoo.co.in Mobile: 9488967675
  • 2. India’s Agri Exports: Potential The size of the global food trade is about USD 650 bn. Value of India’s agri exports is about USD 10 bn i.e. less than 1.50%. India has one tenth of world’s arable land (size is more than China’s). It has rich and diverse agro climatic zones with more than 50 major crops. One fifth of world’s irrigated land. 2nd largest producer of fruits and vegetables. 3rd largest producer of agri commodities (largest in food grains).
  • 3. Agri Exports – India’s PotentialNo. 1 Producer of Tea, Mango, Banana, Cashew, Cauliflower, Okra, Pulses, Milk etc. Largest producer, consumer and exporter of spices. The country is a treasure house of medicinal aromatic plant species. Exports are mainly confined to commodities. Tremendous scope for value addition. In horticulture products, India has certain competitive advantages. WTO regime provides great opportunity for exports.
  • 4. 4 Milk Largest Producer 91 Mn T F & V #2 in the world 151 Mn T Food Grains #2 in the world (220 Mn T) Cattle / buffaloes Largest in the world 283 million Tea Largest Producer (0.85 Mn T)Sugarcane # 2 in the world (245 Mn T) Goat & Sheep 182 million Fisheries Marine: 2.7 Mn T Inland : 3.1 Mn T India is the front ranking producer of many perishable commodities
  • 5. Agri Exports: What Constrains Us? Low productivity due to inappropriate cultivation practices and improper harvest methods. This affects international competitiveness. Inadequate infrastructure. Too many middlemen in the procurement chain. Lack of contract farming practices. Quality problems due to poor post-harvest management. Inadequacy of domestic quality standards. Not able to meet stringent SPS/Codex requirements of developed countries. No clear focus on exports due to vast domestic market with low quality standards.
  • 6. Gap Between Farmers and Exporters Farmers Exporters Inputs Infrastructure Storage Transportation Technology Finance Quality Assurance Training
  • 7. Broken Agri Chain in India Production •Poor extension •Supply of inputs •Low productivity •Outdated farming practices Supply Chain Processing Marketing • High wastage •Lack of storage • Poor transportn. • Many intermediaries • No assured supply of inputs • Lack of processing facility •Technology •Poor infrastructure •Lack of grading • No market linkages Broken chain increases credit risk and limits credit flow
  • 8. Qty in MT; Value in Lakhs Rs Export Statement of APEDA Products
  • 9. Qty in MT; Value in Lakhs Rs Export Statement of APEDA Products
  • 10. Qty in MT; Value in Lakhs Rs Export Statement of APEDA Products
  • 11. Product Major Markets Floriculture USA, Japan, UK, Netherlands & Germany Fruits & Vegetable Seeds Pakistan, Bangladesh, USA, Japan & Netherlands Fresh Onions Bangladesh, Malaysia, Sri Lanka, UAE, Pakistan & Nepal Other Fresh Vegetables UAE, Bangladesh, Pakistan, Nepal & Sri Lanka Walnuts Spain, Egypt, Germany, UK & Netherlands Fresh Mangoes UAE, Bangladesh, UK, Saudi Arabia & Nepal Fresh Grapes Netherlands, UK, UAE, Bangladesh, Belgium Other Fresh Fruits Bangladesh, UAE, Netherlands, Nepal, Saudi Arabia Dried & Preserved Vegetables Russia, France, USA, Germany & Spain Mango Pulp Saudi Arabia, Netherlands, UAE, Yamen, Arab Republic & Kuwait Pickles & Chutneys Russia, USA, Belgium, Netherlands & France Other Processed Fruits USA, Netherlands, UK, UAE & Saudi Arabia Groundnuts Indonesia, Malaysia, Philippines, UK & Singapore Major commodities and the importing country
  • 12.
  • 13. Exports: Share of Tamil Nadu 21.15%Marine Products 18.30%Ores & Minerals 10.95%Chemicals & Allied products, including basic chemicals, pharma & cosmetics 05.52%Agro & Processed foods 33.00%Leathers & Leather goods 18.30%Textiles & Garments 11.05%Engineering goods 10.64%Electronic hardware & IT % share of TN in India Product
  • 14. TN EXPORTS – AGRO & PROCESSED FOODS 0 200 400 600 800 1000 1200 1400 2006-07 153 12 205 248 167 1248 353 8 12 1135 2007-08 1113 6 379 408 167 1136 467 21 9 1076 Pulses, Cereals, Seeds Rice Basmati Rice (Other than Dairy, Meat, Polutry Floricult ure products Sugar & Mollasse s Groundn ut Spirit & Beverag es Castor Oil Fruits, Vegetabl es, Rs.Crores
  • 15. Agricultural and Processed Food Products Export Development Authority (APEDA) The Agricultural and Processed Food Products Export Development Authority (APEDA) was established by the Government of India under the Agricultural and Processed Food Products Export Development Authority Act passed by the Parliament in December, 1985. The Act (2 of 1986) came into effect from 13th February, 1986 by a notification issued in the Gazette of India: Extraordinary: Part-II [Sec. 3(ii): 13.2.1986). The Authority replaced the Processed Food Export Promotion Council (PFEPC).
  • 16. APEDA - ASSIGNED FUNCTIONS Development of industries relating to the scheduled products for export by way of providing financial assistance or otherwise for undertaking surveys and feasibility studies, participation in enquiry capital through joint ventures and other reliefs and subsidy schemes; Registration of persons as exporters of the scheduled products on payment of such fees as may be prescribed; Fixing of standards and specifications for the scheduled products for the purpose of exports; Carrying out inspection of meat and meat products in slaughter houses, processing plants, storage premises, conveyances or other places where such products are kept or handled for the purpose of
  • 17. APEDA - ASSIGNED FUNCTIONS Improving of packaging of the Scheduled products; Improving of marketing of the Scheduled products outside India; Promotion of export oriented production and development of the Scheduled products; Collection of statistics from the owners of factories or establishments engaged in the production, processing, packaging, marketing or export of the scheduled products or from such other persons as may be prescribed on any matter relating to the scheduled products and publication of the statistics so collected or of any portions thereof or extracts therefrom; Training in various aspects of the industries
  • 18. APEDA is mandated with the responsibility of export promotion and development of the following scheduled products: Fruits, Vegetables and their Products. Meat and Meat Products. Poultry and Poultry Products. Dairy Products. Confectionery, Biscuits and Bakery Products. Honey, Jaggery and Sugar Products. Cocoa and its products, chocolates of all kinds. Alcoholic and Non-Alcoholic Beverages. Cereal and Cereal Products. Groundnuts, Peanuts and Walnuts. Pickles, Papads and Chutneys. Guar Gum. Floriculture and Floriculture Products Herbal and Medicinal Plants APEDA – Monitored Products
  • 19. What is Agri Export Zone ? Agri export Zone attempts to take a look at an identified produce/ product or a group or a group of produce/ products sourced from a geographically contiguous area with a view to comprehensively addressing all the issues relating to each stage of the entire value chain, from farm to the ultimate consumer
  • 20. Agri Export Zones - TN Commodity Location Cut flowers Hosur (Dharmapuri and Krishnagiri) Flowers Nilgiris Dt. Mango Madurai, Theni, Dindigul, Virudhunagar, Tirunelveli Dt. Cashew Cuddalore, Thanjavur, Pudukkottai and Sivaganga Dt. Proposed
  • 21. What does AEZ entail ? Utilise existing interventions in a coordinated manner to promote exports (“Convergence”) Partnership of farmers, processors, exporters, State Government agencies and Central Government agencies. Focus on important issues.
  • 22. Agri Exports activities MARKET IDENTIFICATION OF PRODUCT & QUALITY PARAMETERS MARKETING INPUTS SEEDS, FERTILIZER, NUTRIENTS WATER, PESTICIDES, CREDIT TRANSPORATION RESEARCH & PRE HARVEST TECHNOLOGY & PRACTICES DEVELOPMENT PACKAGING PROCESSING SORTING & GRADING TRANSPORTATION POST HARVEST HARVESTING TECHNOLOGY & PRACTICES 1. APEDA 1. DOA 2. NHB PARTNERSHIP 2. DOH 3. MFPI 3. MARKETING BOARDS 4. SFAC 4. SIDC 5. DGFT 5. SEB 6. MOA 6. FINANCE DEPTT. 7. RESEARCH AGENCIES STATE GOVT. & ITS AGENCIES CENTRAL GOVT. & ITS AGENCIES
  • 23. What does AEZ entail ? Fiscal Financial Monetary Administrative Legal Tariff & Non tariff Related issues Excise, Custom, Sales Tax, Mandi Tax etc. rebate by central and State agencies : Schemes of APEDA, NHB, MFPI, MOA etc. : Reduction in interest on credit by banks : Manpower requirement for research & extension related activities : Amendment of regulations with regard to movement of goods, institutional arrangement for consistent supply of produce etc. : Import of duties, product standards, pesticide residues, Codex, etc.
  • 24. Agri Products - Exports India's exports of Processed Food was Rs. 31551.99 Crores in 2013-14, which including the share of products like: Mango Pulp (Rs. 772.97 Crores), Dried and Preserved Vegetable (Rs. 742.74 Crores), Other Processed Fruit and Vegetable (Rs. 2,266.66 Crores), Pulses (Rs. 1,746.34 Crores), Groundnuts (Rs. 3,187.69 Crores), Guargum (Rs. 11,734.51 Crores), Jaggery & Confectionary (Rs. 1,136.91 Crores), Cocoa Products (Rs. 570.80 Crores), Cereal Preparations (Rs. 2,855.01 Crores), Alcoholic and Non-Alcoholic Beverages (Rs. 2,393.54
  • 25. Agro Processed products - Export India's food processing sector covers fruit and vegetables; spices; meat and poultry; milk and milk products, alcoholic beverages, fisheries, plantation, grain processing and other consumer product groups like confectionery, chocolates and cocoa products, soya-based products, mineral water, high protein foods etc. Since liberalization in Aug'91 proposals for projects of have been proposed in various segments of the food and agro-processing industry. Besides this, Govt. has also approved proposals for joint ventures; foreign collaboration, industrial licenses and 100% export oriented units envisaging an investment. Out of this, foreign investment is over
  • 26. Summary The Indian food processing industry is primarily export orient. India's geographical situation gives it the unique advantage of connectivity to Europe, the Middle East, Japan, Singapore, Thailand, Malaysia and Korea. One such example indicating India's location advantage is the value of trade in agriculture and processed food between India and Gulf region