Ipsos Global Views on the Environment 2018
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o examine the world’s environmental challenges, Ipsos Global Advisor has studied public sentiment on a bevy of environmental issues across 28 countries. In recent years, global warming has become a hot topic on the international policy stage. Unsurprisingly, it comes in tied with two other topics as the top environmental issue that worries global respondents. When asked what three environmental issues out of a list of 15 are most worrisome, 30% of respondents cited global warming, air pollution, or dealing with waste as the most concerning environmental problem. In other words, the list of legitimate environmental concerns is so long, it is difficult to reach a global consensus on which issue should be tackled first.
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Ipsos Global Views on the Environment 2018
- 1. © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 1 How does the world perceive our changing environment? IPSOSGLOBALADVISOR GlobalViews on the Environment – 2018 © 2018 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.
- 2. © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 2 Which environmental issues are most concerning to citizens? IPSOSGLOBALADVISOR Environmental Issues © 2018 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.
- 3. 30% 30% 30% 24% 24% 23% 21% 14% 14% 14% 13% 12% 12% 11% 6% 6% 2% Global warming or climate change Air pollution Dealing with waste Water pollution Future energy sources and supplies Deforestation Natural resource depletion Overpopulation Wildlife conservation Poor quality drinking water Future food sources and supplies Emissions Flooding Over-packaging of consumer goods Soil erosion Don't know None of these Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018 [TOPIC] is a topthree environmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? Top environmental issues around the world • Acrossthe world, global warming/climate change, air pollution, and dealing with waste are the top three environmental issues of concern. • Meanwhile, soil erosion, over-packaged consumer goods, flooding, and emissions are reported as less concerning issues.
- 4. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018 Top Issues in Each Country W O R L D A R G B E L M E X P O L R U S S A U Z A F K O R S W E T U R H U N A U S B R A C A N C H N F R A D E U G B R I N D I T A J P N E S P U S A P E R C H L M Y S R O U S R B Globalwarming 1 2 2 3 3 1 1 1 3 2 3 1 1 2 3 2 Air pollution 1 1 3 1 3 3 1 1 1 2 3 1 2 2 1 3 3 Water pollution 3 1 2 2 3 1 2 Overpopulation 2 3 3 Dealing with waste 1 3 3 1 3 3 2 2 3 2 3 3 1 1 2 3 2 2 1 Emissions 2 De-forestation 1 2 1 1 3 1 Soilerosion Wildlifeconservation Depletionofnatural resources 2 2 2 2 Over-packaging of consumer goods Poor qualitydrinking water 1 3 Flooding 2 1 Future energy supplies and sources 2 1 1 1 3 2 2 1 3 Future food supplies and sources 3 Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? Top environmental issues around the world • Global warming, air pollution, and dealing with waste tie for the top issue around the world. • These issues are also mentioned as a top-three issue in the most countries. • De-forestation is only a top- three issue in six countries. But for countries who label it a top- three issue, it is most likely to be the most pressing issue.
- 5. 30% 45% 44% 40% 39% 39% 37% 37% 37% 36% 36% 35% 35% 33% 32% 32% 29% 29% 28% 26% 24% 24% 24% 23% 22% 21% 20% 14% 10% World Spain South Korea France Peru Canada Sweden Chile United States Germany India Australia Japan Hungary Mexico Malaysia Turkey Great Britain Italy Belgium South Africa Brazil China Romania Saudi Arabia Poland Argentina Serbia Russia Global warmingor climatechange is a topthree environmentalissue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Global warming Global warming or climate change • Global warming, or climate change, is the observation that the Earth has seen an average global temperature increase over recent centuries. Scientists expect these changes to have a corresponding effect on the weather and climate systems of the Earth. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 6. 30% 61% 57% 57% 42% 41% 39% 39% 38% 36% 35% 35% 34% 34% 32% 30% 27% 24% 22% 22% 21% 21% 20% 19% 17% 14% 13% 10% 9% World South Korea Poland China India Chile Russia Hungary Belgium Italy Spain France Mexico Serbia Romania Malaysia Germany Peru Saudi Arabia Turkey Brazil United States Great Britain Canada Argentina Sweden Japan South Africa Australia Air pollution is a topthree environmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Air pollution Air pollution • Air pollution refersto the existence of harmful or excessive quantities of gases or particulates in the atmosphere. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 7. 30% 49% 46% 44% 43% 38% 37% 35% 35% 35% 34% 32% 31% 31% 30% 30% 30% 29% 28% 27% 25% 24% 22% 22% 20% 18% 17% 14% 11% World Serbia Great Britain Russia Italy Hungary South Korea Australia Japan Canada Romania Sweden Argentina France United States Spain Belgium Brazil China Chile Poland Peru South Africa Germany Saudi Arabia India Malaysia Mexico Turkey Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Dealing with waste Dealing with waste • As global income increases, so too will the demand for goods and the waste generated fromtheir production and use. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 8. 24% 43% 42% 41% 41% 36% 35% 31% 31% 28% 27% 27% 25% 25% 24% 22% 21% 18% 18% 18% 16% 16% 13% 13% 12% 12% 10% 8% 8% World Peru Serbia Mexico Brazil China Argentina Russia Italy Romania Chile India South Africa Hungary Malaysia Canada South Korea Sweden Poland United States Saudi Arabia France Spain Turkey Australia Germany Belgium Great Britain Japan Water pollution is a topthree environmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Water pollution Water pollution • Water pollution refersto the contamination of water bodies. Usually, contaminants are introduced by human activities such as farming or waste production. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 9. 24% 43% 40% 39% 32% 31% 30% 29% 29% 28% 27% 27% 27% 27% 25% 25% 24% 24% 22% 21% 21% 20% 16% 15% 15% 12% 11% 8% 7% World Japan Australia Sweden Belgium Saudi Arabia Germany Great Britain Turkey South Africa South Korea Italy Hungary United States Argentina Spain Poland Canada Chile Malaysia China Serbia Romania India France Mexico Peru Russia Brazil Future energy sources andsupplies are a topthreeenvironmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Future energy sources and supplies Future energy sources and supplies • Some energy sourcestake millions of years to develop and are depleted after one use. • Energy use of this form has a finite supply, whether it be in the short term or the long term. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 10. 23% 70% 49% 49% 42% 39% 38% 31% 29% 27% 26% 24% 24% 22% 20% 18% 16% 14% 14% 14% 12% 12% 12% 11% 9% 9% 8% 6% 6% World Romania Turkey Brazil Argentina Peru Poland Mexico Chile Spain India Serbia Malaysia Hungary Belgium Saudi Arabia Canada Russia Australia Japan Italy United States France South Korea Great Britain Germany Sweden South Africa China Deforestation is a topthree environmentalissue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Deforestation Deforestation • In recent years, the Romanian government has been forced to take policy action combatting widespread illegal logging. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 11. 21% 39% 37% 35% 29% 27% 27% 25% 25% 24% 23% 23% 23% 22% 22% 20% 20% 20% 18% 18% 17% 16% 16% 14% 14% 12% 10% 10% 9% World Turkey Chile Mexico Spain South Africa China Saudi Arabia Peru France United States Brazil Canada Argentina Australia Romania Malaysia Serbia Germany Japan Italy India Russia Great Britain Hungary Sweden Poland South Korea Belgium Natural resourcedepletionis a topthree environmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Natural resource depletion Natural resource depletion • Natural resource depletion is a difficult discussion topic. • On the one hand natural resources are finite and rarely replenish at a sustainable rate compared to their demand. • On the other hand, though, they are necessary to produce goods and services needed across the entire global population. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 12. 14% 33% 32% 30% 29% 25% 19% 18% 18% 15% 14% 14% 14% 13% 13% 13% 11% 10% 9% 8% 8% 7% 7% 6% 5% 4% 4% 3% 1% World South Africa Turkey India Great Britain Australia Mexico Peru Belgium United States China Saudi Arabia Chile Sweden France Germany South Korea Poland Malaysia Italy Canada Spain Argentina Brazil Japan Hungary Russia Serbia Romania Overpopulation is a topthree environmentalissue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Overpopulation Overpopulation • As the global population grows, so too will competition for space and resources. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 13. 14% 25% 24% 23% 23% 22% 22% 22% 19% 19% 18% 16% 15% 15% 14% 14% 13% 12% 12% 11% 11% 10% 8% 7% 7% 7% 6% 6% 5% World Sweden France Belgium Russia Australia Canada Germany South Africa United States Great Britain Poland Argentina Saudi Arabia Mexico Peru Brazil Chile Hungary Malaysia Spain India Romania Turkey China Italy Serbia Japan South Korea Wildlife conservationis a topthree environmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Wildlife conservation Wildlife conservation • According to theWorld Wildlife Foundation, the number of wild animals on Earth has halved in the past 40 years. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 14. 14% 44% 35% 26% 21% 21% 19% 18% 18% 17% 16% 15% 15% 14% 13% 12% 12% 11% 10% 9% 9% 9% 7% 7% 6% 5% 5% 3% 2% World South Africa Serbia Russia Hungary India United States Saudi Arabia China Mexico Brazil Peru Malaysia Argentina Chile Canada Italy Poland Turkey Sweden Romania Spain Belgium France Germany Australia South Korea Great Britain Japan Poor quality drinkingwater is a topthree environmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Poor quality drinking water Poor quality drinking water • CapeTown, SouthAfrica has been mired in a three- year drought. • This drought and the infrastructure within Cape Town has citizens facing a real possibility of not having clean water fordaily use in the near future. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 15. 13% 30% 28% 22% 18% 17% 17% 17% 16% 16% 14% 14% 14% 13% 12% 12% 10% 10% 10% 9% 7% 7% 6% 6% 6% 6% 6% 6% 5% World South Africa Japan Turkey United States Malaysia Sweden Saudi Arabia China Australia Canada Serbia Russia Belgium South Korea Great Britain India Germany Hungary France Italy Argentina Peru Romania Chile Poland Spain Mexico Brazil Future food sources andsupplies are a topthree environmentalissue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Future food sources and supplies Future food sources and supplies • The global population is expected to continue growing and to need to produce greater and greater quantities of food. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 16. 12% 41% 24% 23% 20% 20% 17% 15% 14% 12% 12% 12% 11% 11% 10% 10% 10% 10% 9% 9% 8% 6% 6% 6% 6% 5% 4% 3% 2% World Russia Hungary South Korea Poland Sweden Spain Italy Germany China Romania France Great Britain Saudi Arabia Belgium Canada India United States Australia Chile Mexico Brazil South Africa Serbia Japan Peru Turkey Argentina Malaysia Emissions area topthree environmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Emissions Emissions • A common example of an emissioncan be seen in the gas discharged from a car’s tailpipe. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 17. 12% 39% 37% 25% 20% 20% 14% 14% 13% 12% 11% 9% 9% 9% 9% 9% 9% 8% 8% 8% 7% 7% 6% 6% 6% 5% 4% 3% 2% World Argentina Malaysia Serbia Peru Romania Brazil Great Britain Hungary France Belgium Mexico Italy Saudi Arabia Poland India Japan South Africa Canada Russia Australia United States Germany Spain Chile Sweden Turkey China South Korea Floodingis a topthree environmentalissue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Flooding Flooding • TheWorld Resources Institute estimates that 4.24% of the world’s population is exposed to river flood risk. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 18. 11% 28% 27% 26% 22% 20% 18% 17% 13% 12% 12% 12% 11% 11% 11% 10% 9% 9% 8% 7% 6% 6% 5% 5% 5% 4% 4% 2% 2% World Great Britain Sweden Germany Belgium France Poland Canada China Australia Brazil Malaysia Spain South Korea Japan Italy United States Saudi Arabia Hungary Russia India Serbia Romania Chile Turkey Mexico Argentina South Africa Peru The over-packagingofconsumergoods is a topthree environmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Over-packaging of consumer goods Over-packaging of consumer goods • In a world that is increasingly reliant on e- commerce and shipping, overpackaged goods run the risk of creating unnecessary waste. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 19. 6% 16% 13% 11% 11% 10% 7% 7% 7% 7% 6% 6% 6% 6% 5% 5% 5% 5% 4% 4% 4% 3% 3% 3% 2% 2% 2% 2% 1% World Malaysia Italy China Turkey Argentina India Chile Mexico Belgium Romania Brazil Poland Australia Saudi Arabia France Peru Spain Japan United States Serbia Hungary South Africa South Korea Canada Sweden Germany Great Britain Russia Soil erosion is a topthree environmental issue Q. In your view, what are the three most important environmental issues facing [COUNTRY] today? That is, the top environmental issues you feel should receive the greatest attention from your local leaders? – Soil erosion Soil erosion • Soil erosionrefersto the removal of the Earth’s topsoil, the most fertile, uppermost layer of the ground. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 20. © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 20 How do citizens perceive climate change? IPSOSGLOBALADVISOR Climate Change © 2018 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.
- 21. 87% 97% 96% 95% 94% 94% 93% 92% 92% 91% 90% 90% 90% 89% 89% 88% 87% 85% 85% 85% 82% 81% 80% 79% 78% 76% 76% 75% 75% 7% 2% 2% 3% 4% 4% 5% 3% 4% 6% 5% 7% 6% 6% 7% 5% 7% 8% 7% 9% 8% 10% 8% 10% 11% 10% 11% 15% 6% 7% 1% 2% 2% 2% 2% 2% 4% 5% 4% 5% 4% 5% 5% 5% 7% 6% 7% 8% 7% 11% 9% 12% 11% 10% 14% 13% 10% 19% World Chile Peru Argentina Serbia Turkey Hungary Mexico China Malaysia Russia South Africa Romania India Spain South Korea Poland Sweden Italy Canada Great Britain Brazil Saudi Arabia Belgium France Germany Australia United States Japan Yes – I think thatthe world’s climate is changing Q. As far as you know, do you think the world’s climate is changing or not? Perceiving climate change No – I do notthink thatthe world’s climate is changing Don’tknow • The vast majority of the world’s population believe climate change is occurring in some capacity. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 22. 4% 6% 7% 1% 2% 3% 6% 3% 5% 4% 5% 3% 2% 3% 9% 2% 1% 3% 1% 4% 8% 3% 2% 2% 3% 7% 2% 2% 4% 5% 11% 9% 5% 4% 5% 5% 4% 7% 7% 6% 7% 4% 3% 12% 7% 3% 3% 3% 4% 9% 6% 4% 4% 4% 4% 3% 3% 4% 28% 38% 37% 37% 36% 34% 33% 33% 31% 31% 31% 30% 29% 28% 28% 28% 28% 27% 27% 26% 25% 25% 24% 24% 23% 21% 21% 21% 17% 34% 29% 22% 39% 34% 35% 29% 45% 32% 35% 31% 24% 37% 34% 21% 44% 38% 33% 42% 27% 27% 32% 39% 32% 37% 39% 42% 28% 37% 22% 11% 11% 16% 18% 12% 23% 13% 12% 15% 20% 14% 12% 30% 18% 13% 28% 32% 20% 34% 26% 30% 23% 27% 29% 26% 30% 42% 28% 1% 1% 6% 1% 3% 1% 1% 3% 2% 1% 2% 2% 1% 1% 1% 1% 1% 1% 1% 1% World Poland United States Hungary Belgium Great Britain South Africa China Australia Canada Russia Japan Germany Chile Saudi Arabia Sweden Serbia Peru Spain Malaysia India South Korea Italy France Argentina Romania Mexico Turkey Brazil Q.Thinking about the causes of climate change, which, if any, of the following best describes your opinion? Natural or human caused? • Most global citizens agree that climate change is at least partly caused by human activity. Climate change is entirely anatural process Climate change is mostly anatural process Climate change ispartly a naturalprocessand partly humancaused Climate change is mainlycausedby humanactivity Climate change is entirely human caused Climate change does not exist Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 23. © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 23 How can we deal with products like plastic and packaging that are non-recyclable? IPSOSGLOBALADVISOR Non-RecyclableProductWaste © 2018 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.
- 24. © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 24 How concerned is the world with non-recyclable product waste? IPSOSGLOBALADVISOR Non-RecyclableProductWaste © 2018 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.
- 25. 80% 90% 90% 89% 88% 87% 87% 87% 86% 85% 84% 84% 83% 82% 80% 80% 80% 80% 80% 79% 79% 77% 76% 76% 75% 75% 71% 61% 60% 14% 5% 7% 8% 10% 11% 12% 10% 9% 12% 8% 11% 16% 15% 10% 15% 15% 13% 13% 17% 16% 14% 18% 20% 19% 20% 23% 26% 23% 6% 5% 4% 3% 2% 3% 1% 3% 5% 3% 8% 5% 2% 3% 10% 5% 5% 7% 7% 4% 5% 9% 5% 3% 6% 6% 6% 13% 17% World South Korea Malaysia South Africa Serbia Peru Chile India Turkey Mexico Brazil Great Britain Argentina China France Belgium Canada Australia Italy Russia Spain Germany Sweden Hungary United States Romania Poland Saudi Arabia Japan Q. Some people have recently been discussing the effects on the environment of plastic packaging, plastic bags, and other disposable objects which cannot be recycled. How concerned, if at all, would you say you are about this issue? Concern with the use of disposable, non- recyclable products Concerned Notconcerned Don’tknow • Plastic straws, for example, are given by default in nearly every drink purchased at a restaurant, then thrown away. • These straws are non- recyclable and take 200 years to degrade. • In general, citizens across the world are at least somewhat concerned with the overuse of disposable, non-recyclable products. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 26. © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 26 What kind of policy action should be taken? IPSOSGLOBALADVISOR Non-RecyclableProductWaste © 2018 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.
- 27. 45% 31% 28% 23% 23% 22% 12% 7% Forcing government spending to improve the range of recyclable items Taxing shops that use these products Taxing these products to increase their price The government "naming and shaming" shops that use a lot of these products Public information campaigning Fining households that do not recycle enough Don't know None of these Q. Which if any of the following do you think would be effective at reducing the problems caused by unnecessary use of plastic and packaging that cannot be recycled? Potential policy actions This policy would be effective in reducingthe use ofnon-recyclable products • A plurality of global respondents believe increased government spending would help reduce the use of non-recyclable products. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 28. 45% 67% 66% 64% 59% 57% 54% 53% 53% 52% 48% 48% 46% 44% 43% 42% 41% 40% 40% 40% 38% 38% 38% 36% 33% 32% 32% 23% 21% World Chile Russia Mexico Argentina Serbia China Peru South Africa Romania Sweden India Spain Turkey Great Britain Poland Hungary Australia Canada Italy Belgium Brazil Saudi Arabia France South Korea United States Malaysia Germany Japan Q. Which if any of the following do you think would be effective at reducing the problems caused by unnecessary use of plastic and packaging that cannot be recycled? – Forcing local government to spend more on recycling so that a wider range of items can be recycled Government investment to improve recycling This policy would be effective in reducingthe use ofnon-recyclable products • Increasing government investment in recycling would require a tax increase, a decrease in funding for another sector, a loan from another country. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 29. 31% 45% 44% 43% 40% 39% 37% 37% 36% 36% 35% 34% 32% 32% 31% 30% 30% 30% 30% 30% 29% 28% 27% 27% 24% 21% 19% 18% 17% World China Great Britain Chile India Peru Romania Argentina Turkey Serbia Belgium France Mexico Spain Malaysia Canada Australia South Africa South Korea Germany Poland Sweden Saudi Arabia Hungary Italy United States Russia Brazil Japan Q. Which if any of the following do you think would be effective at reducing the problems caused by unnecessary use of plastic and packaging that cannot be recycled? – Higher taxes on supermarkets and shops which use a lot of packaging that cannot be recycled Higher taxes on supermarkets and shops using a lot of non-recyclable packaging This policy would be effective in reducingthe use ofnon-recyclable products • Increasing taxes on supermarketsor shopsthat use a lot of this kind of packaging would incentivize these businesses to find alternative products or to raise their prices. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 30. 28% 47% 42% 41% 37% 37% 37% 35% 34% 33% 31% 30% 28% 28% 27% 27% 27% 26% 26% 25% 25% 24% 22% 20% 20% 19% 18% 15% 14% World China Great Britain India Chile South Korea Sweden Argentina Peru Serbia Australia Turkey South Africa Germany Poland Romania Canada Malaysia Mexico Spain United States Belgium Saudi Arabia Japan Hungary Italy France Brazil Russia Q. Which if any of the following do you think would be effective at reducing the problems caused by unnecessary use of plastic and packaging that cannot be recycled? – A tax on containers such as plastic drinks, bottles, and disposable coffee cups that cannot be recycled to increase their price Taxing non-recyclables This policy would be effective in reducingthe use ofnon-recyclable products • Taxing non-recyclable containers would put the onus of reduction on the consumers of these goods. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 31. 23% 45% 39% 37% 33% 33% 30% 29% 29% 28% 27% 24% 23% 21% 21% 21% 20% 18% 18% 17% 17% 16% 16% 16% 15% 13% 11% 11% 10% World Peru Turkey India Saudi Arabia Malaysia Chile Mexico Poland China Brazil Romania Argentina Serbia Australia South Africa South Korea Sweden Great Britain Spain Italy Hungary United States Belgium Canada France Russia Germany Japan Q. Which if any of the following do you think would be effective at reducing the problems caused by unnecessary use of plastic and packaging that cannot be recycled? – A public information campaign funded by taxpayers’ money to tell people about the issue Public information campaign This policy would be effective in reducingthe use ofnon-recyclable products • A public information campaign seeksto educate consumers and producers about the consequences of their actions in the hope of changing behaviour without a financial incentive Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 32. 23% 40% 38% 37% 37% 37% 34% 33% 30% 29% 26% 25% 25% 23% 23% 22% 21% 20% 20% 19% 18% 15% 14% 14% 12% 11% 11% 10% 9% World Chile Great Britain Peru India Turkey China Argentina Russia Mexico France South Africa Romania Spain Australia Saudi Arabia Canada Brazil Germany Malaysia Belgium Italy Serbia Poland South Korea United States Japan Sweden Hungary Q. Which if any of the following do you think would be effective at reducing the problems caused by unnecessary use of plastic and packaging that cannot be recycled? –The government “naming and shaming” supermarkets and shops which use a lot of packaging that cannot be recycled The government “naming and shaming” bad businesses This policy would be effective in reducingthe use ofnon-recyclable products • “Naming and shaming” culpable businessescould incentivize decreased use if the negative publicity begins to have an effect on sales. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 33. 22% 37% 35% 35% 31% 28% 28% 28% 28% 27% 25% 24% 23% 23% 22% 21% 21% 20% 20% 19% 19% 17% 15% 15% 14% 13% 13% 12% 12% World China India Malaysia Turkey Peru South Korea Mexico Italy Brazil Romania Chile South Africa Great Britain Argentina Saudi Arabia Serbia Poland France Canada Germany Belgium United States Hungary Japan Australia Spain Sweden Russia Q. Which if any of the following do you think would be effective at reducing the problems caused by unnecessary use of plastic and packaging that cannot be recycled? – Big fines for householders who do not recycle enough of their rubbish Fines for households that do not recycle enough This policy would be effective in reducingthe use ofnon-recyclable products • A fine policy would require investment in the infrastructure that provides householdsthe opportunity to recycle. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 34. © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 34 What personal actions are citizens willing to take? IPSOSGLOBALADVISOR Non-RecyclableProductWaste © 2018 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.
- 35. 53% 47% 36% 18% 12% 12% 10% 5% Re-using disposable items Buy products made from recycled materials Stop buying goods that have non-recyclable packaging Stop going to shops that use a lot of non-recyclable packaging Pay more tax so recycling facilities can be improved Pay extra for goods without non-recyclable packaging Don't know None of these Q. Which if any of the following would you personally do to reduce the problems caused by unnecessary use of plastic and packaging that cannot be recycled? Personal actions around the world • More than half of global respondents would re-use their disposable items to help cut down on waste. I would personally dothis to reduce the problems caused by unnecessary use of plasticand packagingthatcannotberecycled Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 36. 53% 76% 70% 68% 66% 66% 64% 63% 60% 58% 57% 56% 55% 54% 53% 53% 50% 50% 50% 49% 49% 48% 45% 44% 43% 39% 39% 36% 29% World Chile Mexico Argentina Great Britain South Africa Peru Australia Spain Canada United States Malaysia Belgium China Poland Sweden India Brazil Romania Hungary France South Korea Italy Russia Germany Serbia Turkey Saudi Arabia Japan Q. Which if any of the following would you personally do to reduce the problems caused by unnecessary use of plastic and packaging that cannot be recycled? - Re-use disposable items such as plastic bags and plastic bottles Re-using disposable items I would personally dothis to reduce the problems caused by unnecessary use of plasticand packagingthatcannotberecycled • National Geographic estimates that 40 percent of plastic produced is used once and then discarded. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 37. 47% 65% 63% 60% 58% 57% 55% 52% 51% 50% 49% 49% 47% 47% 46% 46% 46% 44% 43% 43% 43% 43% 42% 39% 38% 37% 35% 28% 27% World Chile Mexico Sweden South Africa Peru Argentina Canada Australia India Great Britain China Germany Spain Brazil Turkey United States Italy Romania Hungary France Belgium Malaysia Russia Poland Serbia South Korea Japan Saudi Arabia Q. Which if any of the following would you personally do to reduce the problems caused by unnecessary use of plastic and packaging that cannot be recycled? - Buy more products made from recycled materials Buy products made from recycled materials I would personally dothis to reduce the problems caused by unnecessary use of plasticand packagingthatcannotberecycled • Every ton of recycled plastic bottles saves 3.8 barrels of oil resources. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 38. 36% 55% 52% 51% 51% 46% 43% 42% 39% 38% 36% 36% 35% 35% 35% 35% 34% 34% 34% 33% 33% 32% 32% 29% 28% 26% 25% 20% 20% World Peru Mexico Turkey Sweden Chile India Serbia Great Britain Argentina Belgium Germany Australia Spain Canada South Africa Poland Italy Russia Romania France Hungary Malaysia China Saudi Arabia Brazil United States Japan South Korea Q. Which if any of the following would you personally do to reduce the problems caused by unnecessary use of plastic and packaging that cannot be recycled? - Stop buying goods that have packaging that cannot be recycled Stop buying goods that have non-recyclable packaging I would personally dothis to reduce the problems caused by unnecessary use of plasticand packagingthatcannotberecycled • Styrofoam is an example of a product commonly used in packaging that is also very difficult to recycle. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 39. 18% 40% 31% 30% 23% 22% 22% 21% 20% 20% 20% 20% 19% 19% 18% 18% 17% 16% 16% 16% 15% 14% 14% 13% 12% 11% 10% 10% 9% World China Turkey India Peru Poland France Saudi Arabia Great Britain Italy Chile Hungary Argentina Mexico Sweden Serbia Germany Belgium Canada Spain South Africa South Korea Malaysia Australia United States Romania Brazil Japan Russia Q. Which if any of the following would you personally do to reduce the problems caused by unnecessary use of plastic and packaging that cannot be recycled? - Stop going to supermarkets and shops which use a lot of packaging that cannot be recycled Stop going to supermarkets and shops that use a lot of non-recyclable packaging I would personally dothis to reduce the problems caused by unnecessary use of plasticand packagingthatcannotberecycled • This is one of the actions that information campaigns rely on to make change. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 40. 12% 27% 26% 24% 23% 18% 15% 15% 14% 14% 13% 12% 11% 11% 11% 11% 11% 10% 10% 9% 9% 8% 8% 7% 7% 6% 6% 5% 3% World China Turkey India Romania Serbia Sweden United States Saudi Arabia Poland Australia Great Britain Peru Chile Canada South Africa Malaysia Argentina Brazil South Korea Mexico Germany Hungary Russia Italy Spain Belgium Japan France Q. Which if any of the following would you personally do to reduce the problems caused by unnecessary use of plastic and packaging that cannot be recycled? - Pay more tax so recycling facilities can be improved, allowing a wider range of items to be recycled Pay higher taxes I would personally dothis to reduce the problems caused by unnecessary use of plasticand packagingthatcannotberecycled • Paying higher taxes would aid the government in recycling facility investment. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 41. 12% 28% 23% 18% 17% 16% 15% 14% 13% 13% 13% 12% 12% 12% 12% 12% 12% 12% 11% 11% 10% 9% 9% 9% 8% 8% 7% 6% 5% World India China Turkey Sweden Saudi Arabia Romania Hungary Australia United States Malaysia Poland Peru Chile Argentina Germany Great Britain South Africa Serbia South Korea Canada France Mexico Brazil Belgium Spain Italy Japan Russia Q. Which if any of the following would you personally do to reduce the problems caused by unnecessary use of plastic and packaging that cannot be recycled? - Pay extra for goods that have no packaging that cannot be recycled Pay extra for goods without non-recyclable packaging I would personally dothis to reduce the problems caused by unnecessary use of plasticand packagingthatcannotberecycled • Those who pay extra for goods without non- recyclable packaging are said to be purchasing “utility” in the form of the feeling of environmental responsibility. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 42. © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 42 Who should lead efforts to reduce non-recyclable product waste? IPSOSGLOBALADVISOR Non-RecyclableProductWaste © 2018 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.
- 43. 37% 20% 16% 10% 8% 7% 1% 1% All of the above equally Companies that produce packaged goods Government Companies that sell packaged goods Consumers No opinion/don't know Nobody has a responsibility Other Q. Who if anybody do you believe should take most responsibility for finding a way to reduce the amount of unnecessary packaging which is sold? Who’s responsible? This entity shouldtake responsibility • The plurality of global respondents believe the government, producers, and consumersshould work together to take responsibility for the issue. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 44. 37% 52% 52% 49% 49% 48% 48% 48% 44% 43% 43% 42% 39% 39% 37% 36% 36% 34% 34% 34% 34% 32% 31% 26% 26% 23% 23% 22% 21% World Serbia Mexico Romania Australia Canada Chile South Africa Peru Argentina Spain United States India Great Britain Poland Malaysia Italy Sweden China Brazil Russia South Korea Hungary Turkey Belgium Germany France Japan Saudi Arabia Q. Who if anybody do you believe should take most responsibility for finding a way to reduce the amount of unnecessary packaging which is sold? - All of the above equally All of the above Everyone shouldtake responsibility Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 45. 20% 38% 33% 33% 30% 29% 28% 26% 23% 22% 22% 20% 19% 19% 19% 18% 17% 17% 16% 15% 15% 15% 14% 14% 13% 12% 12% 10% 8% World Russia France Hungary Belgium Sweden Germany Great Britain South Korea Saudi Arabia Canada United States Brazil China South Africa Chile Australia Argentina Italy Poland Spain Mexico Malaysia Serbia India Peru Romania Japan Turkey Q. Who if anybody do you believe should take most responsibility for finding a way to reduce the amount of unnecessary packaging which is sold? - Companies that produce packaged goods Packaged good producers Companies thatproducepackaged goods should take responsibility • If packaged good producers took the responsibility, they would need to reduce their production, which would harm profits, or find alternative methods of packaging. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 46. 16% 35% 25% 23% 23% 22% 21% 21% 20% 19% 18% 17% 17% 17% 15% 15% 15% 14% 14% 12% 12% 11% 11% 11% 10% 8% 8% 8% 5% World Turkey Serbia Malaysia Spain Italy China Peru Argentina Saudi Arabia India Poland Chile Romania Belgium Russia Brazil South Africa South Korea Australia Japan Mexico Hungary Great Britain Germany France Canada United States Sweden Q. Who if anybody do you believe should take most responsibility for finding a way to reduce the amount of unnecessary packaging which is sold? - Government The government The governmentshouldtakeresponsibility • If the government takes responsibility for the issue, they would need to either invest in infrastructure to improve recycling capacity or create policy to incentivize producers, sellers,or consumersto purchase lessof these items. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 47. 10% 19% 16% 16% 14% 13% 13% 13% 12% 11% 11% 10% 10% 10% 9% 9% 8% 8% 8% 8% 8% 7% 6% 6% 6% 6% 6% 5% 5% World France Poland South Korea Sweden Belgium Germany China Great Britain Saudi Arabia India Canada Japan Italy South Africa Hungary Mexico United States Romania Australia Argentina Chile Spain Peru Russia Malaysia Brazil Turkey Serbia Q. Who if anybody do you believe should take most responsibility for finding a way to reduce the amount of unnecessary packaging which is sold? - Companies that sell packaged goods Sellers of packaged goods Companies thatsell packagedgoods shouldtakeresponsibility • Sellers of packaged goods are the middlemen. They buy fromthose who produce packaged goods in order to sell to individual consumers. • If they take responsibility, they would need to find alternative goods to sell to consumers. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 48. 8% 16% 15% 14% 12% 12% 12% 11% 10% 10% 9% 9% 9% 9% 8% 8% 8% 7% 7% 7% 6% 5% 4% 4% 4% 4% 4% 3% 2% World Turkey Malaysia Japan Brazil Peru India Germany Romania Sweden Argentina Saudi Arabia United States South Korea Mexico Belgium Poland Chile South Africa Italy Hungary China Great Britain Canada Spain Australia France Serbia Russia Q. Who if anybody do you believe should take most responsibility for finding a way to reduce the amount of unnecessary packaging which is sold? - Consumers Consumers of packaged goods Consumers should takeresponsibility • If consumers bear the responsibility for the issue, they would have to choose to buy fromresponsible sellers. • This would then incentivize sellersto become responsible, in turn incentivizing producers to decrease their production of unnecessary packaging. Base: 20,794 online adults aged 16-64 across 28 countries March 23 – April 6, 2018
- 49. www.ipsos-mori.com/ 49 • In total 20,794interviews were conducted between DATES. • The survey was conducted in 28countries around the world, via the Ipsos Online Panel system in Argentina, Australia, Belgium, Brazil, Canada, Chile, China, France, Germany, Hungary, India, Italy, Japan, Malaysia, Mexico, Peru, Poland, Romania, Russia, Saudi Arabia, Serbia, South Africa, SouthKorea, Spain, Sweden, Turkey, Great Britain, and the USA. • Approximately 1000individuals aged 18-65 were surveyed in Australia, Brazil, Canada, China, France, Italy, Japan, Romania, Russia, Spain, Great Britain, and the USA.Approximately 500individuals aged 18-65 were surveyed in Argentina, Belgium, Chile, Hungary, India, Malaysia, Mexico, Peru, Poland, Saudi Arabia, Serbia, South Africa, SouthKorea, Sweden, Turkey. • Where results do not sum to 100 or the ‘difference’ appears to be+-1 more/less than the actual, this may be due to rounding, multiple responses or the exclusion of don't knows or not stated responses. • The data are weighted to match the profile of the population. 17 of the 28 countries surveyed generate nationally representative samples in their countries (Argentina, Australia, Belgium, Canada, France, Germany, Great Britain, Hungary, Italy, Japan, Poland, Romania, Serbia, South Korea, Spain, Sweden, and United States). Brazil, Chile, China, India, Malaysia, Mexico, Peru, Russia, Saudi Arabia, South Africa and Turkey produce a national sample that is considered to represent a more affluent, connected population. These are still a vital social group to understand in these countries, representing an important and emerging middle class.
- 50. © 2018 Ipsos Contacts Chris Jackson Vice President Chris.Jackson@ipsos.com 202.420.2025 @jcbjackson Mallory Newall Director Mallory.Newall@ipsos.com 202.420.2014 @mallorycate