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CASTING
           ORGANIZATIONAL
               VISION




Copyright 2012 by Will Moreland All Rights Reserved
CASTING ORGANIZATIONAL VISION



Creating and casting organizational vision takes time and is
best done in phases. If an organization wants to exist for a long
time, a solid foundation is required. This is best accomplished
by laying down the blue print for vision. Phase 1 consist of the
 visionary taking ownership of the vision and developing the
proper team to accomplish the vision.




                    Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1



Questions About Vision:

1. What is vision?
2. How is vision created?
3. Who needs a vision?
4. How do I effectively cast vision?
5. Who do I cast vision to?
6. How do I create momentum for my vision?
7. How do I create a strategy for my vision?
8. How do I avoid bigger before better syndrome?
9. Who should be a part of the vision?
10. How do I own my vision?
                  Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1

                10 Reasons Vision Is Important:

1.    Clarifies direction
2.    Invites unity
3.    Facilitates function
4.    Enhances leadership
5.    Prompts passion
6.    Fosters risk taking
7.    Offers sustenance
8.    Creates energy
9.    Provides Purpose
10.   Motivates giving

                    Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1



Organizational vision is birthed from individual vision.
An individual is inspired or called to serve people in a
particular manner.

The organizational vision will be an extension of a
personal vision expanded.

Therefore it is vital that the visionary own the vision.



             Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1



Owning The Vision:

This is a key and critical essential of the vision. The
visionary must take time to own the vision. Based on
 personal values, sense of purpose and area of service
desired.

3 Keys on Ownership:

1. Accomplishing this vision will bring me the most joy
2. I have publicly shared my vision with other people
3. My vision has been challenged and I still embrace it
             Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1



Owning The Vision:
  A.It feels right on you
  B.It provides wings to your spirit
  C.It will fire you up
  D.It will keep you up at night
  E.It will take you out your comfort zone
  F.It will be fulfilling to you
  G.You will feel you were made to do it




             Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1



Owning The Vision:
1. Be willing to bet on yourself


2. Lead your life instead of accepting your life


3. Love what you do and do what you love


4. Don’t compare yourself or your vision to others
              Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1



     Who Is The Visionary:


   DOER                                        SPEAKER




STRATEGIST                                    VISIONARY



      Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1




In the quadrant you will find four parts, Visionary,
Strategist, Doer and Speaker. The natural flow is to
began with vision, vision then needs a strategy, once
strategy is in place, doers are required, and lastly the
speaker is constantly echoing the vision.

The visionary needs to know which quadrant they
naturally fall
into, so they can assemble the right team.



               Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1


             VALUES


            MISSION

VISION                            STRATEGY



 Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1


VALUES:
The organizational values will be based on the
individuals value system. What is the persons moral
compass. What does the individual stand for? How
does the individual want to be viewed in public and
private? These will all set the tone for organizational
value system.
MISSION:

The mission of the organization is an extension of a
personal
mission of the individual. It is a specific purpose
             Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1




VISION:
Vision is a clear, challenging picture of the future

STRATEGY:

Without a clear, practical strategy, an organization will
never realize it’s mission or vision


             Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1


Building the Team:

Once the visionary is secure in their
ownership of the vision, it
is now time to build the team.

Team members should have a similar
passion and heart of
the visionary for the vision.

When the visionary speaks, the heart
of the team member should leap.

             Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1




Building the Team:

Having the wrong people
on the bus will only cause
trouble in the long run.

Three Areas that Affect the Size of Vision:
1. The Visionary
2. The PEOPLE attached
3. The Timing of the Vision

           Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1



Building the Team:

Team members help to communicate the vision, so it
is vital that they understand the vision.

Vision Casting Flow:

1. The Visionary
2. Team Leaders
3. Team Players
          Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1


Building the Team:

The visionary and the team will
spend a great deal of time
meeting and communicating
about the vision. This time is
essential and should never be
over looked or taken for granted.

Several things are accomplished
in these meetings………


          Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1


Building the Team:

1. The visionaries heart for the vision
2. The ground rules for continued communication
3. The mission
4. Clarification
5. What is success, what is winning
6. The evaluating process
7. What type of environment do we want to create
8. What will be the strategy for the mission
9. How is what we want accomplished
10. Setting SMART goals

          Copyright 2012 by Will Moreland All Rights Reserved
PHASE 1



Building the Team:
Before information is brought to the masses or
public, the team should have a full understanding of
the goal, the strategy and the win.




        Copyright 2012 by Will Moreland All Rights Reserved
PROBLEM SOLVING



1. Does this problem keep resurfacing
      Ex. Sales are down every June
      Ex. Membership is down every July

2. Is this a problem that needs to be fixed or managed
        Ex. No parking every Christmas

3. Are there mature people on both sides
        Ex. Old Members vs New Members

4. Are the two sides interdependent


         Copyright 2012 by Will Moreland All Rights Reserved
CREATING MOMENTUM



1. New Triggers Momentum

2. Anything new by definition creates
  momentum

3. Momentum can be positive or negative
     Ex. September 11
     Ex. Haiti Mission



     Copyright 2012 by Will Moreland All Rights Reserved
CREATING MOMENTUM



1. Don’t tweak old stuff

2. New Leader Needed?

3. New Program or Product

• 3 Areas to look at, Person, Direction or
  Program
• New doesn’t sustain momentum
         Copyright 2012 by Will Moreland All Rights Reserved
NOTES FOR TEAM MEMBERS



1.   Celebrate accomplishments
2.   Thank People
3.   Respect People
4.   Don’t take yourself to serious
5.   Challenge the Process
     a. Who has the best the ideas
     b. Challenge at the right time
     c. Challenge in the right environments

             Copyright 2012 by Will Moreland All Rights Reserved
NOTES FOR TEAM MEMBERS


6. Any new system will fight change
7. Agree in public, ask questions in private
8. Don’t get caught up in sideways energy
9. Great ideas become old ideas
10. Follow through now, debrief later
11. Never challenge the process in public
12. Understand healthy tension
      a. Some tension is good
      b. Problems to solve vs Tension to Manage
             Copyright 2012 by Will Moreland All Rights Reserved
CLOSING NOTES


1.   If we get BETTER, we will get BIGGER!
2.   Clarification and Evaluation
3.   When you reach a goal, you experience a win
4.   You cannot evaluate what is not clear
5.   We want a organization that compliments and not
      competes against your family
1.   How is what we want accomplished
2.   Marry the Mission, Date the Method
3.   The way we do it will change
4.   No “How” last for ever

              Copyright 2012 by Will Moreland All Rights Reserved
Dr. Will is author of the top selling book Genius Potential and a sought after speaker for
 conferences, corporate training, colleges and organizations around the world.

 Dr. Will is founder of Will Moreland International LLC a think tank for developing
 world class leaders in life and business. The author of fourteen books ranging from
 leadership to mental development, his insights on leadership gleaned from his military
 duty to working with different organizations is remarkable.

 For more information about his books, seminars, training and speeches, please contact
 him at:

 Will Moreland International LLC
 P.O. Box 1581
 Queen- Creek, Az 85142
 Phone: 480-442-3056
 Email: info@willmoreland.com

 Visit us on the web at:
 www.willmoreland.com
 www.geniuspotentialbook.info




Copyright 2012 by Will Moreland All Rights Reserved

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Casting Organizational Vision

  • 1. CASTING ORGANIZATIONAL VISION Copyright 2012 by Will Moreland All Rights Reserved
  • 2. CASTING ORGANIZATIONAL VISION Creating and casting organizational vision takes time and is best done in phases. If an organization wants to exist for a long time, a solid foundation is required. This is best accomplished by laying down the blue print for vision. Phase 1 consist of the visionary taking ownership of the vision and developing the proper team to accomplish the vision. Copyright 2012 by Will Moreland All Rights Reserved
  • 3. PHASE 1 Questions About Vision: 1. What is vision? 2. How is vision created? 3. Who needs a vision? 4. How do I effectively cast vision? 5. Who do I cast vision to? 6. How do I create momentum for my vision? 7. How do I create a strategy for my vision? 8. How do I avoid bigger before better syndrome? 9. Who should be a part of the vision? 10. How do I own my vision? Copyright 2012 by Will Moreland All Rights Reserved
  • 4. PHASE 1 10 Reasons Vision Is Important: 1. Clarifies direction 2. Invites unity 3. Facilitates function 4. Enhances leadership 5. Prompts passion 6. Fosters risk taking 7. Offers sustenance 8. Creates energy 9. Provides Purpose 10. Motivates giving Copyright 2012 by Will Moreland All Rights Reserved
  • 5. PHASE 1 Organizational vision is birthed from individual vision. An individual is inspired or called to serve people in a particular manner. The organizational vision will be an extension of a personal vision expanded. Therefore it is vital that the visionary own the vision. Copyright 2012 by Will Moreland All Rights Reserved
  • 6. PHASE 1 Owning The Vision: This is a key and critical essential of the vision. The visionary must take time to own the vision. Based on personal values, sense of purpose and area of service desired. 3 Keys on Ownership: 1. Accomplishing this vision will bring me the most joy 2. I have publicly shared my vision with other people 3. My vision has been challenged and I still embrace it Copyright 2012 by Will Moreland All Rights Reserved
  • 7. PHASE 1 Owning The Vision: A.It feels right on you B.It provides wings to your spirit C.It will fire you up D.It will keep you up at night E.It will take you out your comfort zone F.It will be fulfilling to you G.You will feel you were made to do it Copyright 2012 by Will Moreland All Rights Reserved
  • 8. PHASE 1 Owning The Vision: 1. Be willing to bet on yourself 2. Lead your life instead of accepting your life 3. Love what you do and do what you love 4. Don’t compare yourself or your vision to others Copyright 2012 by Will Moreland All Rights Reserved
  • 9. PHASE 1 Who Is The Visionary: DOER SPEAKER STRATEGIST VISIONARY Copyright 2012 by Will Moreland All Rights Reserved
  • 10. PHASE 1 In the quadrant you will find four parts, Visionary, Strategist, Doer and Speaker. The natural flow is to began with vision, vision then needs a strategy, once strategy is in place, doers are required, and lastly the speaker is constantly echoing the vision. The visionary needs to know which quadrant they naturally fall into, so they can assemble the right team. Copyright 2012 by Will Moreland All Rights Reserved
  • 11. PHASE 1 VALUES MISSION VISION STRATEGY Copyright 2012 by Will Moreland All Rights Reserved
  • 12. PHASE 1 VALUES: The organizational values will be based on the individuals value system. What is the persons moral compass. What does the individual stand for? How does the individual want to be viewed in public and private? These will all set the tone for organizational value system. MISSION: The mission of the organization is an extension of a personal mission of the individual. It is a specific purpose Copyright 2012 by Will Moreland All Rights Reserved
  • 13. PHASE 1 VISION: Vision is a clear, challenging picture of the future STRATEGY: Without a clear, practical strategy, an organization will never realize it’s mission or vision Copyright 2012 by Will Moreland All Rights Reserved
  • 14. PHASE 1 Building the Team: Once the visionary is secure in their ownership of the vision, it is now time to build the team. Team members should have a similar passion and heart of the visionary for the vision. When the visionary speaks, the heart of the team member should leap. Copyright 2012 by Will Moreland All Rights Reserved
  • 15. PHASE 1 Building the Team: Having the wrong people on the bus will only cause trouble in the long run. Three Areas that Affect the Size of Vision: 1. The Visionary 2. The PEOPLE attached 3. The Timing of the Vision Copyright 2012 by Will Moreland All Rights Reserved
  • 16. PHASE 1 Building the Team: Team members help to communicate the vision, so it is vital that they understand the vision. Vision Casting Flow: 1. The Visionary 2. Team Leaders 3. Team Players Copyright 2012 by Will Moreland All Rights Reserved
  • 17. PHASE 1 Building the Team: The visionary and the team will spend a great deal of time meeting and communicating about the vision. This time is essential and should never be over looked or taken for granted. Several things are accomplished in these meetings……… Copyright 2012 by Will Moreland All Rights Reserved
  • 18. PHASE 1 Building the Team: 1. The visionaries heart for the vision 2. The ground rules for continued communication 3. The mission 4. Clarification 5. What is success, what is winning 6. The evaluating process 7. What type of environment do we want to create 8. What will be the strategy for the mission 9. How is what we want accomplished 10. Setting SMART goals Copyright 2012 by Will Moreland All Rights Reserved
  • 19. PHASE 1 Building the Team: Before information is brought to the masses or public, the team should have a full understanding of the goal, the strategy and the win. Copyright 2012 by Will Moreland All Rights Reserved
  • 20. PROBLEM SOLVING 1. Does this problem keep resurfacing Ex. Sales are down every June Ex. Membership is down every July 2. Is this a problem that needs to be fixed or managed Ex. No parking every Christmas 3. Are there mature people on both sides Ex. Old Members vs New Members 4. Are the two sides interdependent Copyright 2012 by Will Moreland All Rights Reserved
  • 21. CREATING MOMENTUM 1. New Triggers Momentum 2. Anything new by definition creates momentum 3. Momentum can be positive or negative Ex. September 11 Ex. Haiti Mission Copyright 2012 by Will Moreland All Rights Reserved
  • 22. CREATING MOMENTUM 1. Don’t tweak old stuff 2. New Leader Needed? 3. New Program or Product • 3 Areas to look at, Person, Direction or Program • New doesn’t sustain momentum Copyright 2012 by Will Moreland All Rights Reserved
  • 23. NOTES FOR TEAM MEMBERS 1. Celebrate accomplishments 2. Thank People 3. Respect People 4. Don’t take yourself to serious 5. Challenge the Process a. Who has the best the ideas b. Challenge at the right time c. Challenge in the right environments Copyright 2012 by Will Moreland All Rights Reserved
  • 24. NOTES FOR TEAM MEMBERS 6. Any new system will fight change 7. Agree in public, ask questions in private 8. Don’t get caught up in sideways energy 9. Great ideas become old ideas 10. Follow through now, debrief later 11. Never challenge the process in public 12. Understand healthy tension a. Some tension is good b. Problems to solve vs Tension to Manage Copyright 2012 by Will Moreland All Rights Reserved
  • 25. CLOSING NOTES 1. If we get BETTER, we will get BIGGER! 2. Clarification and Evaluation 3. When you reach a goal, you experience a win 4. You cannot evaluate what is not clear 5. We want a organization that compliments and not competes against your family 1. How is what we want accomplished 2. Marry the Mission, Date the Method 3. The way we do it will change 4. No “How” last for ever Copyright 2012 by Will Moreland All Rights Reserved
  • 26. Dr. Will is author of the top selling book Genius Potential and a sought after speaker for conferences, corporate training, colleges and organizations around the world. Dr. Will is founder of Will Moreland International LLC a think tank for developing world class leaders in life and business. The author of fourteen books ranging from leadership to mental development, his insights on leadership gleaned from his military duty to working with different organizations is remarkable. For more information about his books, seminars, training and speeches, please contact him at: Will Moreland International LLC P.O. Box 1581 Queen- Creek, Az 85142 Phone: 480-442-3056 Email: info@willmoreland.com Visit us on the web at: www.willmoreland.com www.geniuspotentialbook.info Copyright 2012 by Will Moreland All Rights Reserved