Messaging is Eating the World (by Edith Yeung)

Messaging is
Eating the
World

Edith Yeung
@edithyeung

Edith Yeung is a Partner at 500 Startups’ Mobile
Collective, focusing on investing in mobile apps and
consumer internet startups.
Before 500, Edith was the VP of marketing & business
development for Dolphin Browser. Dolphin Browser is a
Sequoia-backed mobile browser with over 150 million
installs worldwide. She also founded RightVentures -
seed stage investment firm focusing on mobile and
consumer internet companies. Prior, she led many
operation roles at Oracle, Siebel, AT&T, Symantec,
Telstra, Cisco, Autodesk, etc.
@edithyeung

Everyone is
messaging.
@edithyeungSource:
Quartz
h.p://qz.com/404239/facebooks-‐global-‐dominance-‐of-‐messaging-‐in-‐two-‐maps/

WhatsApp is #1 Messaging App in the World with over
800 million monthly active users
Source:
StaDsta
h.p://www.staDsta.com/staDsDcs/258749/most-‐popular-‐global-‐mobile-‐messenger-‐apps/
@edithyeung

Facebook & Tencent
own more than 2.7
billion monthly active
messaging users.
@edithyeung

Source:
PEW
Internet
research
h.p://www.pewinternet.org/2015/08/19/mobile-‐messaging-‐and-‐social-‐media-‐2015-‐main-‐ﬁndings/

49% of smartphone owners ages 18 to 29 in the US use
messaging apps
@edithyeung

Beyond
Texting
1.  Voice
2.  Images
3.  Videos
4.  Money Transfer
5.  Dating
6.  Image recognition
@edithyeung

Voice call functionality is now available on WhatsApp,
Facebook Messenger, WeChat, Kakao Talk & Line.

Snapchat has 200 million users who
share 8,796 photos per second.
@edithyeungSource
Adweek
h.p://www.adweek.com/socialDmes/how-‐many-‐photos-‐are-‐uploaded-‐to-‐snapchat-‐every-‐second/621488

@edithyeung
Facebook Messenger
users made over 1
million video calls
during the first two
days after launch.
Skype killer?
Source:
Mashable
h.p://mashable.com/2015/05/05/facebook-‐messenger-‐1-‐million-‐video-‐calls/#M_8xsfNp.kqu

@edithyeung
Starting November
2015, WeChat
Payment supports
British pound, Hong
Kong dollar, U.S. dollar,
Japanese yen,
Canadian dollar,
Australian dollar, Euro,
New Zealand dollar
and Korean won.
Source:
Xinhuanet
-‐
h.p://news.xinhuanet.com/english/2015-‐11/20/c_134838085.htm

Magic in the
Messaging
bottles, not
Tinder.
@edithyeung

@edithyeung
WeChat
launches image
recognition by
location, book &
music cover and
languages.
Source:
Xinhuanet
-‐
h.p://news.xinhuanet.com/english/2015-‐11/20/c_134838085.htm

Payment is the
foundation to
Messaging Revenue.
@edithyeung

Source:
StaDsta
h.p://www.staDsta.com/staDsDcs/487656/mobile-‐messaging-‐apps-‐revenue/

Asian Messaging apps generated over $3.8 billion
combined revenue in 2015
@edithyeung

1.  Shopping
2.  Selling
3.  Transportation
4.  Customer Service
5.  Banking
6.  Non-profits donations
7.  Real Estate
Beyond
Social
Seven WeChat Business Cases
@edithyeung

Buy train, movie tickets, electricity, water,
gas and phone bills via WeChat payment.
@edithyeung

Set up their own shops using Weidian
(Shopify for WeChat)
@edithyeung

Engage customers in conversation before,
during and after a sale.
@edithyeung

WeChat is not enough. WeBank.
@edithyeung

WeChat for Non-profits
@edithyeung

WeChat for Real Estate
@edithyeung

Messaging will
redefine the
mobile industry.
@edithyeung

Just a few
predictions…
@edithyeung

Messaging will be the
biggest threat to
Google Search.
@edithyeung

Messaging Voice Feature –
One of the Biggest Threats
for Telecom Operators.
@edithyeung

Messaging Apps will process
more shopping transactions than
all other shopping apps
combined.
@edithyeung

Messaging by the number
1.  WhatsApp is #1 Messaging App in the World with over 800 million
monthly active users.
2.  Facebook & Tencent own more than 2.7 billion monthly active messaging
users.
3.  Snapchat has 200 million users who share 8,796 photos per second.
4.  Facebook Messenger users made over 1 million video calls during the
first two days after launch.
5.  Asian Messaging apps generated over $3.8 billion combined revenue in
2015
6.  With over 3 billion combined monthly active users, businesses are
reaching their audience via messaging apps.
7.  Top messaging apps are Facebook messenger, Whatsapp, Wechat, Line,
QQ, Line, Kakao talk, Viber, iMessage, etc.
@edithyeung

You can find my presentation at:
•  Deck http://www.edith.co/#blog
•  Email edith@500.co
•  Twitter @edithyeung
•  Newsletter http://www.edith.co/#newsletter
@edithyeung

Messaging is Eating the World (by Edith Yeung)

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