1. Resume
ELENA KOZYREVA
Marketing and Sales
CONTACT DETAILS:
Place of residence: Egypt, Hurghada
Phone: +2 0100 83 88 157
Email: alena12_02@mail.ru
Permanent Address: Russia, St.Petersburg
OBJECTIVE:
My current position is Marketing Manager in handling company of touristic operator. I am
searching for opportunity to work in Marketing and / or Sales department. I have extensive
experience in developing various projects due to increase sales from inception to
implementation. I consider myself as fast-learning, creative, responsible and initiative person. I
am high sociable and friendly. I am able to work alone as well as a part of a team with
designers, web developers, account executives, director of business development.
PERSONAL PROFILE:
D.O.B.: 12/02/1981
Nationality: Russian
Family status: Divorced
EDUCATION:
State University of Economy and Finance, St. Petersburg, Russia
Degree: Master’s Degree, Economist (faculty of Economy and Finance), Marketing
(specialization)
Year of graduation: 2003

2. WORK EXPERIENCE:
February 2014 till
present
Marketing Manager
Tour Company “ALS TOUR”
Red Sea, Hurghada, Egypt
Responsibilities:
ALS TOUR has over 15 years’ experience in leisure and tourism industry. It is a handling
company of one of the biggest tour operator in Russia - Biblio Globus. Being in charge of
marketing department (offices in Hurghada and Sharm El Sheikh), my responsibilities can be
divided into three main groups: 1) promotion of company’s product on Russian touristic market
2) developing of marketing and sales strategies 3) sales trainings for employees (150-200 tour
leaders)
Duties:
- Developing of General Marketing plan
- Responsible for implementation of General Marketing plan
- Organization of participation and preparing ad- material for international touristic
exhibitions (responsible for Egyptian direction): flyers, banners, seminars for partners,
general look of the stand, promo events during the exhibition
- Developing of advertising material (concept of company’s brochures, catalogues, ad-
banners, texts and etc.)
- Conducting and holding webinars and trainings for partners (presentation of our product,
sales specifics)
- Developing company’s product according to the future ability and potential in sales
- Conducting and holding seminars and sales trainings for employees (tour leaders) in the
company due to increase sales
- Creating a concept and holding company’s Promo events
Personal achievements:
- Thanks to successful team work, we could reach the total growth of touristic traffic: for
the moment I came to the company we used to receive 392 000 tourists per year, one
year later - 700 144 tourists
- Developing of mobile application (general algorithm) of company’s services
- Developing and implementing of new video presentation of all the product
- Was in charge of Moscow MITT World Touristic yearly exhibition as a concept manager
for all directions and product of Biblio Globus in 2015
- Assisted in opening of new touristic directions: Russia, Turkey and shared experience
with new handling companies there
- Holding of corporative events and celebrities
2011 – 2014 Marketing Coordinator
Sindbad Hotels and Resorts
Red Sea, Hurghada, Egypt

3. Responsibilities:
SINDBAD CLUB – is a group of three hotels and resorts, plus one hotel under construction.
Working in hospitality basically, I was responsible for preparing marketing materials, E-
marketing, developing of entertainment concept, making guest’s satisfaction reports, following
and improving hotels’ rating on web sites
Duties:
- Developing of all marketing material for the Hotel Group (responsible for Russian
market)
- Presentation of hotel’s facilities for VIP guests (all nationalities)
- Holding Gala dinners for VIP guests followed by presentation of the hotel’s facilities (all
nationalities)
- Holding orientations for travel companies (groups up to 85 pax)
- Guest contact & Guest’s satisfaction reports followed by Recommendation report for
Quality Department
- Developing and arranging of hotel’s promo events, activities and entertainment
programs
- Presenting the hotel on web sites (hotel’s page, description, renewing of information in
social groups and web sites)
Personal achievements:
- Market development (got new markets)
- Increasing of hotel’s ratings of guest’s satisfaction on Holidaycheck, Tripadvisor,
Tophotels and etc.
- Developing and implementing of new Loyalty program for regular guests which works
successful till the present time
PREVIOUS EXPERIENCE:
2003 – 2005 / 2008-2010 Sales Manager
in insurance and finance company,
Russia
2003 Assistant of marketing manager
in sales company, Russia
2002 Office manager / Administrator
in sales company, Russia

4. LANGUAGES:
Russian (native), English (fluent)
COURSES:
“Psychology of Sales” – May 2015
“Specifics of Sales in Tourism” - 2010
Psychological Training “10 steps to understand each other better” – 2010
PERSONAL CHARACTERISTIC:
I am able to work under pressure and on tight deadlines. I consider myself as a strong team
leader with well trained eye for creativity and details. I possess prioritizing, communicational,
organizational and analytical skills.