Survey Results

1. Film Magazine and
Poster Survey Results
Eleni Papaioannou

2. Yes
No
Have you ever gone to see a
film after reading about it in a
film magazine?
Have you ever gone to see a
film after seeing a film
poster?
Yes
No
I asked these two questions to find out what appeals more to a general audience.
As you can see a lot more people said that they had been persuaded to see a film
from a poster rather than a film magazine. This could be because film posters are
free to look at as you don’t have to buy a full copy of a magazine. Therefore, I
should pay close attention to my film poster as this is what is most likely to
appeal to audiences.

3. What should catch your eye first when
looking at the front cover of a film
magazine?
0
2
4
6
8
10
12
14
16
The Main
Image
The Colour
Scheme
The Layout The Main
Headline
The Name
of the
Magazine
What should catch your eye first
when looking at a film poster?
0
2
4
6
8
10
12
14
The
Main
Image
The
Name of
the Film
The
Main
Headline
The
Actors
The
Layout
This data tells me what the general public think should be the most eye catching part of the magazine or film
poster. 15/40 and 13/40 people said they think the main image should be the most eye catching part. For a film
magazine a lot of people said that the colour scheme should catch their attention whereas for a film poster the
name of the film seemed to be a popular choice. I think it would be wise for me to refer back to this information
when I come to thinking about what I should and shouldn’t include on my film poster and magazine front cover.

4. What font style do you find most
appealing on a film magazine?
What font style do you find most
appealing on a film poster?
Serif
Sans Serif
A mixture
of both
Serif
Sans Serif
A mixture
of both
I asked this question so that I could see what font style is more suitable with each
media text. For both the magazine and the film poster, sans serif seemed to be the
most popular font style. This is most likely because it is easily legible font which is a
necessity for a magazine and film poster. It is a necessity more so for the film poster
as there tends to not be a lot of writing on the poster so the writing that is there needs
to be able to be read quickly and easily by its audience.

5. What colours would you expect to
find on a thriller film magazine?
What colours would you expect to
find on a thriller film poster?
Blacks
Reds
Pinks
Greys
Whites
Yellow
Blues
Blacks
Reds
Pinks
Greys
Whites
Yellow
Blues
Overall, the colours that the public expected to find on thriller film posters and magazines were
as expected with the colours red and black appearing most prominently. Another colour that
seemed to be quite popular was blue. This is a colour that I have seen appear prominently in a
few of the film posters and magazines that I have analysed in past research. This shows not
only that it is a popular colour choice with audiences but it is also conventional of
psychological thriller film posters and magazines.