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1
Advanced
Manufacturing
Presentation to DPE
Winter School
August 2009
1
- Confidential -
2
Presenters
1. Mehleli Mpofu (Acting DDG Manufacturing Unit)
2. Jan Wessels (MD, Denel Dynamics)
3. Chart Van Der Walt (Denel Dynamics)
2
Structure of Session
1. What is advanced manufacturing? (MM)
2. Why is it important? (JW and CvW)
3. The challenges of building an advanced manufacturing
sector in a globalised world (MM)
4. Panel Discussion (All)
2
What is advanced manufacturing?
1. It is the production of complex machines through the application of
advancements in science in manufacturing processes and product
design
2. It is the application of advanced technologies and processes at any
stage of the value chain
a. technologies refers to productive equipment and knowledege
b. processes also includes managerial practices (e.g., lean, supply chain
management, e-commerce etc.)
3. In a nut shell building advanced manufacturing is
a. Relative to where an economies’ productive capacity are at
b. Is simply about process and technology upgrading
2
The typical view of an industrial value chain can be misleading
Typical Value Chain
Extractive Industries
Primary and Secondary
Processing
(i.e., beneficiation)
Primary manufacturing
Secondary/advanced
manufacturing
Advanced
Manufacturing??
Service
Industries
Typical Metal Based
Industries
• Mining ore bodies
Typical Chemical
/Pharmaceutical
Industry
• Harvest from nature
(e.g., the air, oil well,
mineral body)
• Reducing ores to metals
to produce ingots,
plates or rolled metal
• Fabrication i.e. - casting,
forming, machining etc.
• Assembly into
components/subsystems
(braking/steering systems)
• Assembly into complex
systems (e.g., cars)
• Separation processes
(e.g., refinery, cryogenic
air separation, membrane
separation)
• Primary Chemical
Processing (based
ingredients e.g.,
Sulphuric, Nitric and
Phosphoric Acids, basic
polymers and compounds
• Secondary Chemical
Processing
(pharmaceuticals and
other synthetic
compounds)
2
A simpler view of an industrial value chain helps us understand
what advanced manufacturing is about
But how do we apply it?
Raw Materials
Processed Materials
Parts and Components
Machines
Service
Industries
Information
Engineering
2
Firstly, what is a machine?
My simplistic view of machines – not entirely correct
Purely mechanical
machines
Anything that uses mechanical energy only. (e.g., watches,
bicycles, egg beater)
Electro-mechanical
machines
Mechanical machines that use electrical sources of energy for
propulsion and control purposes (e.g., lawn mower, electrical
car, aircraft)
Chemo-mechanical
machines??
Mechanical machines which use chemical sources of energy?? -
control is more important than propulsion??
Electro-chemical
machines
Batteries, solar panels, CDs etc.
Electro-magnetic
machines
Computers, TVs (thank you Solymar), computer chips.
Bio-chemical
machines
Enzymes e.g., yeast and
Biological machines Bacteria, your body cells, yeast
Chemical machines Pharmaceuticals
2
My simple observation about machines
1. All machines have some form of a control system (manual /automatic / super intelligent)
2. This control system is able to process information about what’s happening around it and use it
to tell the machine what to do
a. Need some form of a feedback loop
b. Some are naturally built in
c. Most need to be built in
3. Advanced manufacturing is about understanding how these control systems work or
work along side other systems so that we can use these machines for our own ends.
a. CDs, DVDs, TVs etc are a result of our understanding of how to excite electrons and get
them to do or store cool things
b. A bomb is not a machine cause we can’t control the release of energy, but a rocket or
a nuclear reactor is a machine
4. We also need more advanced manufacturing technologies to make different types
of machines
a. You can’t make micro-processors with simple tools, outside of a clean room
Advanced manufacturing is the production of complex machines through the
application of advancements in science in manufacturing processes and
product design
2
Secondly what have been the recent advances in science
(including mgt. science) and their impact on manufacturing
Recent advances in science Impact on manufacturing process and products
E-Commerce Supply chain management and ???
Nano-technology Product engineering vs. process engineering
Miniaturization Cell phones
Increased Computational Power Visit any control room during a factory visitor
Bio-technology Consistent quality in beer production, new drugs
Composites Lighter cars, light planes, lighter missiles
Space/Cellular Technologies Productivity of vehicles working in mines
Advanced manufacturing is also about the application of advanced
technologies and processes at any stage of the value chain
2
But what about less developed countries who haven’t mastered basic
manufacturing processes
1. Advanced manufacturing is relative to a countries capabilities
o Advances in manufacturing can be made in processes rather than at a
technology level, but
o Technology can also be bought (or donated)
2. It is possible to leap frog technologies
o In fact in some case, new technologies have lower barriers to entry,
than old technologies (e.g., wireless internet vs. cable based internet
access).
o Malaysia’s vision 2020
2
Therefore the suggested definition of advanced manufacturing?
1. It is the production of complex machines through the application of
advancements in science in manufacturing processes and product design
2. It is the application of advanced technologies and processes at any stage
of the value chain
a. technologies refers to productive equipment and knowledege
b. processes also includes managerial practices (e.g., lean, supply chain
management, e-commerce etc.)
3. In a nut shell building advanced manufacturing is
a. Relative to where an economies’ productive capacity are at
b. Is simply about process and technology upgrading
2
Structure of Presentation
1. What is advanced manufacturing? (MM)
2. Why is it important? (JW and CvW)
3. The challenges of building an advanced manufacturing
sector in a globalised world (MM)
4. Panel Discussion (All)
2
Structure of Presentation
1. What is advanced manufacturing? (MM)
2. Why is it important? (JW and CvW)
3. The challenges of building an advanced manufacturing
sector in a globalised world (MM)
4. Panel Discussion (All)
2
How to build an advanced manufacturing sector in a
globalised world?
Key Message
• Markets, markets, markets (B2B or B2C, local vs. global)
• There are big firms out there who control access to key
resources – we are not alone
• Competitive advantage can be gained by developing
linkages with lead firms in a global value chain
• Organisations can use their relationship with other
members of their network to develop their competencies.
2
Frameworks to assess how firms in a global
industry compete (1/2)
Porters Diamond
Factors of
productions
Demanding
customers
Business
Environment
Regulatory
environment
Competitive
industry
If you don’t have
this locally, get it
globally
2
Frameworks to assess how firms in a global industry
compete (2/2)
What are Global Value Chains?
Name Value Chain Production Network
Definition Sequence of productive (i.e.
value-added) activities leading
to end use
Two or more value chains
that share at least one actor
(network linkage)
Other Names Supply Chain, Commodity
Chain, Production Chain,
Activities Chain, Pipeline
Value network, Input-output
matrix, Supply Base
Benefits Focuses on the essential steps
taken to get a product to
market and thus makes the role
of the key players more
explicit.
Allows the capturing of the
dynamism and complexity of
productive activities
2
o competitive advantage can be gained by developing linkages with distinct kinds
of lead firms in global industries
o these lead firms are the ones that control access to major resources that
generate the most profitable returns in the industry E.g.,
o product design, new technologies, brand names or consumer demand
o An alternative approach for gaining competitiveness within the GVC framework
is for a firm to leverage its relationship with other members of its network to
develop its competencies.
Application of the global value chain approach
Key postulates of the Global Value Chain Approach
2
o Automotive sector
o Aerospace sector
o Pharmaceutical sector
o Defence sector
o Clothing sector
o Agro-processing
o Beverages
o Appliances
o Media
o Etc. etc.
Examples of where this is happening in the world around us
?
Can we leave
anything out
2
If you believe the above, an understanding of how
lead firms manage their global value chains should
provide some insights into how South African can
become part of the global manufacturing industry
Conclusion
2
Structure of Presentation
1. What is advanced manufacturing? (MM)
2. Why is it important? (JW and CvW)
3. The challenges of building an advanced manufacturing
sector in a globalised world (MM)
4. Panel Discussion (All)

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090811advancedmanu.ppt

  • 1. 2 1 Advanced Manufacturing Presentation to DPE Winter School August 2009 1 - Confidential -
  • 2. 2 Presenters 1. Mehleli Mpofu (Acting DDG Manufacturing Unit) 2. Jan Wessels (MD, Denel Dynamics) 3. Chart Van Der Walt (Denel Dynamics)
  • 3. 2 Structure of Session 1. What is advanced manufacturing? (MM) 2. Why is it important? (JW and CvW) 3. The challenges of building an advanced manufacturing sector in a globalised world (MM) 4. Panel Discussion (All)
  • 4. 2 What is advanced manufacturing? 1. It is the production of complex machines through the application of advancements in science in manufacturing processes and product design 2. It is the application of advanced technologies and processes at any stage of the value chain a. technologies refers to productive equipment and knowledege b. processes also includes managerial practices (e.g., lean, supply chain management, e-commerce etc.) 3. In a nut shell building advanced manufacturing is a. Relative to where an economies’ productive capacity are at b. Is simply about process and technology upgrading
  • 5. 2 The typical view of an industrial value chain can be misleading Typical Value Chain Extractive Industries Primary and Secondary Processing (i.e., beneficiation) Primary manufacturing Secondary/advanced manufacturing Advanced Manufacturing?? Service Industries Typical Metal Based Industries • Mining ore bodies Typical Chemical /Pharmaceutical Industry • Harvest from nature (e.g., the air, oil well, mineral body) • Reducing ores to metals to produce ingots, plates or rolled metal • Fabrication i.e. - casting, forming, machining etc. • Assembly into components/subsystems (braking/steering systems) • Assembly into complex systems (e.g., cars) • Separation processes (e.g., refinery, cryogenic air separation, membrane separation) • Primary Chemical Processing (based ingredients e.g., Sulphuric, Nitric and Phosphoric Acids, basic polymers and compounds • Secondary Chemical Processing (pharmaceuticals and other synthetic compounds)
  • 6. 2 A simpler view of an industrial value chain helps us understand what advanced manufacturing is about But how do we apply it? Raw Materials Processed Materials Parts and Components Machines Service Industries Information Engineering
  • 7. 2 Firstly, what is a machine? My simplistic view of machines – not entirely correct Purely mechanical machines Anything that uses mechanical energy only. (e.g., watches, bicycles, egg beater) Electro-mechanical machines Mechanical machines that use electrical sources of energy for propulsion and control purposes (e.g., lawn mower, electrical car, aircraft) Chemo-mechanical machines?? Mechanical machines which use chemical sources of energy?? - control is more important than propulsion?? Electro-chemical machines Batteries, solar panels, CDs etc. Electro-magnetic machines Computers, TVs (thank you Solymar), computer chips. Bio-chemical machines Enzymes e.g., yeast and Biological machines Bacteria, your body cells, yeast Chemical machines Pharmaceuticals
  • 8. 2 My simple observation about machines 1. All machines have some form of a control system (manual /automatic / super intelligent) 2. This control system is able to process information about what’s happening around it and use it to tell the machine what to do a. Need some form of a feedback loop b. Some are naturally built in c. Most need to be built in 3. Advanced manufacturing is about understanding how these control systems work or work along side other systems so that we can use these machines for our own ends. a. CDs, DVDs, TVs etc are a result of our understanding of how to excite electrons and get them to do or store cool things b. A bomb is not a machine cause we can’t control the release of energy, but a rocket or a nuclear reactor is a machine 4. We also need more advanced manufacturing technologies to make different types of machines a. You can’t make micro-processors with simple tools, outside of a clean room Advanced manufacturing is the production of complex machines through the application of advancements in science in manufacturing processes and product design
  • 9. 2 Secondly what have been the recent advances in science (including mgt. science) and their impact on manufacturing Recent advances in science Impact on manufacturing process and products E-Commerce Supply chain management and ??? Nano-technology Product engineering vs. process engineering Miniaturization Cell phones Increased Computational Power Visit any control room during a factory visitor Bio-technology Consistent quality in beer production, new drugs Composites Lighter cars, light planes, lighter missiles Space/Cellular Technologies Productivity of vehicles working in mines Advanced manufacturing is also about the application of advanced technologies and processes at any stage of the value chain
  • 10. 2 But what about less developed countries who haven’t mastered basic manufacturing processes 1. Advanced manufacturing is relative to a countries capabilities o Advances in manufacturing can be made in processes rather than at a technology level, but o Technology can also be bought (or donated) 2. It is possible to leap frog technologies o In fact in some case, new technologies have lower barriers to entry, than old technologies (e.g., wireless internet vs. cable based internet access). o Malaysia’s vision 2020
  • 11. 2 Therefore the suggested definition of advanced manufacturing? 1. It is the production of complex machines through the application of advancements in science in manufacturing processes and product design 2. It is the application of advanced technologies and processes at any stage of the value chain a. technologies refers to productive equipment and knowledege b. processes also includes managerial practices (e.g., lean, supply chain management, e-commerce etc.) 3. In a nut shell building advanced manufacturing is a. Relative to where an economies’ productive capacity are at b. Is simply about process and technology upgrading
  • 12. 2 Structure of Presentation 1. What is advanced manufacturing? (MM) 2. Why is it important? (JW and CvW) 3. The challenges of building an advanced manufacturing sector in a globalised world (MM) 4. Panel Discussion (All)
  • 13. 2 Structure of Presentation 1. What is advanced manufacturing? (MM) 2. Why is it important? (JW and CvW) 3. The challenges of building an advanced manufacturing sector in a globalised world (MM) 4. Panel Discussion (All)
  • 14. 2 How to build an advanced manufacturing sector in a globalised world? Key Message • Markets, markets, markets (B2B or B2C, local vs. global) • There are big firms out there who control access to key resources – we are not alone • Competitive advantage can be gained by developing linkages with lead firms in a global value chain • Organisations can use their relationship with other members of their network to develop their competencies.
  • 15. 2 Frameworks to assess how firms in a global industry compete (1/2) Porters Diamond Factors of productions Demanding customers Business Environment Regulatory environment Competitive industry If you don’t have this locally, get it globally
  • 16. 2 Frameworks to assess how firms in a global industry compete (2/2) What are Global Value Chains? Name Value Chain Production Network Definition Sequence of productive (i.e. value-added) activities leading to end use Two or more value chains that share at least one actor (network linkage) Other Names Supply Chain, Commodity Chain, Production Chain, Activities Chain, Pipeline Value network, Input-output matrix, Supply Base Benefits Focuses on the essential steps taken to get a product to market and thus makes the role of the key players more explicit. Allows the capturing of the dynamism and complexity of productive activities
  • 17. 2 o competitive advantage can be gained by developing linkages with distinct kinds of lead firms in global industries o these lead firms are the ones that control access to major resources that generate the most profitable returns in the industry E.g., o product design, new technologies, brand names or consumer demand o An alternative approach for gaining competitiveness within the GVC framework is for a firm to leverage its relationship with other members of its network to develop its competencies. Application of the global value chain approach Key postulates of the Global Value Chain Approach
  • 18. 2 o Automotive sector o Aerospace sector o Pharmaceutical sector o Defence sector o Clothing sector o Agro-processing o Beverages o Appliances o Media o Etc. etc. Examples of where this is happening in the world around us ? Can we leave anything out
  • 19. 2 If you believe the above, an understanding of how lead firms manage their global value chains should provide some insights into how South African can become part of the global manufacturing industry Conclusion
  • 20. 2 Structure of Presentation 1. What is advanced manufacturing? (MM) 2. Why is it important? (JW and CvW) 3. The challenges of building an advanced manufacturing sector in a globalised world (MM) 4. Panel Discussion (All)

Notes de l'éditeur

  1. Should I lose you as I waffle, the three things I would like you to take away from this opening session are as follows: Adv manufacturing is about the application of advanced technologies and process at any stages of the value chain – technologies refers equipment, processes also include managerial practices (e.g., lean, supply chain management, e-commerce etc.) Adv Manufacturing is about making more complex machines and materials through the application of knowledge and advancement in manufacturing processes (e.g., nano-technology, biotechnology, minuturazition, increased computational capacity etc.)
  2. Typical the way economist view the value chain is shown above. This world view is applied by statsa in statistics and we would tend to think of the economy in that light. Those of us with an engineering background or experience of the mining and chemical sector will typically think of the world in this light. However, these industries are not often referred to as advanced manufacturing, after all the processes used in these industries have been in existence for yonks. So where exactly are advances in manufacturing been made. Is there scope for product upgrading in these industries? Is there scope for technology upgrading in these fields? Is there scope of for process upgrading in these fields? I would like to argue that advances are still been made in terms of processes and improvements in technology, albeit simple and subtle upgrading. But a simply view of the world is needed for us to understanding what advanced manufacturing is about.
  3. If we look at the world differently – using a view I believe to be more MECE. What can we learn about advanced manufacturing. what advances after occurred recently in
  4. Should I lose you as I waffle, the three things I would like you to take away from this opening session are as follows: Adv manufacturing is about the application of advanced technologies and process at any stages of the value chain – technologies refers equipment, processes also include managerial practices (e.g., lean, supply chain management, e-commerce etc.) Adv Manufacturing is about making more complex machines and materials through the application of knowledge and advancement in manufacturing processes (e.g., nano-technology, biotechnology, minuturazition, increased computational capacity etc.)
  5. Should I lose you as I waffle, the three things I would like you to take away from this opening session are as follows: Adv manufacturing is about the application of advanced technologies and process at any stages of the value chain – technologies refers equipment, processes also include managerial practices (e.g., lean, supply chain management, e-commerce etc.) Adv Manufacturing is about making more complex machines and materials through the application of knowledge and advancement in manufacturing processes (e.g., nano-technology, biotechnology, minuturazition, increased computational capacity etc.)
  6. The terms value chain, commodity chains, value networks, activities chain, production chain and input-output analysis are frequently used to describe analysis that take the entire chain of activities that bring a product to its market place into account. Although they are often used interchangeable, a distinction between value chains and production networks provides greater analytic rigour. (Sturgeon, 2000:6) The production network approach allows the capturing of the dynamism and complexity of productive activities, whilst the value chain approach focuses on the essential steps taken to get a product to market and thus makes the role of the key players more explicit. The relevant definitions are given in table 1 below. (Sturgeon, 2000:6)
  7. The terms value chain, commodity chains, value networks, activities chain, production chain and input-output analysis are frequently used to describe analysis that take the entire chain of activities that bring a product to its market place into account. Although they are often used interchangeable, a distinction between value chains and production networks provides greater analytic rigour. (Sturgeon, 2000:6) The production network approach allows the capturing of the dynamism and complexity of productive activities, whilst the value chain approach focuses on the essential steps taken to get a product to market and thus makes the role of the key players more explicit. The relevant definitions are given in table 1 below. (Sturgeon, 2000:6)
  8. An alternative approach for gaining competitiveness within the GVC framework is for a firm to leverage its relationship with other members of its network to develop its competencies. The central idea in this approach is that participation in “an inter-organisational network depends on the competencies built by each firm”. This hypothesis has been developed in studies of the development of various Brazilian industries with a special emphasis on the internationalisation of these industries. (Fleury and Fleury, 2003;1)
  9. An alternative approach for gaining competitiveness within the GVC framework is for a firm to leverage its relationship with other members of its network to develop its competencies. The central idea in this approach is that participation in “an inter-organisational network depends on the competencies built by each firm”. This hypothesis has been developed in studies of the development of various Brazilian industries with a special emphasis on the internationalisation of these industries. (Fleury and Fleury, 2003;1)
  10. An alternative approach for gaining competitiveness within the GVC framework is for a firm to leverage its relationship with other members of its network to develop its competencies. The central idea in this approach is that participation in “an inter-organisational network depends on the competencies built by each firm”. This hypothesis has been developed in studies of the development of various Brazilian industries with a special emphasis on the internationalisation of these industries. (Fleury and Fleury, 2003;1)