The document discusses simple Lean techniques that can be used to gradually shift a team's focus to users and cultivate a Lean approach when people are unfamiliar or hostile to Lean. It recommends getting out of the building to do quick user research, hosting persona and design studios to generate ideas and foster collaboration, and writing scenarios to humanize the software development process. The overall goal is to introduce Lean concepts in an interactive and relatable way to change perspectives.

1. How Do You Cultivate a Lean Team…
When People Don’t Know What It Is?
(or
are
hos)le
to
it)

2. Sound familiar?
Releasing
things
that
don’t
seem
to
ma4er
Waterfall
(or
even
agile)
isn’t
working
Focus
is
on
ge=ng
things
“done”
rather
than
building
the
right
things
Projects
take
forever
and
are
bogged
down
by
indecision
Lean
“doesn’t
apply
to
us”

3. Sound familiar?
Releasing
things
that
don’t
seem
to
ma4er
Waterfall
(or
even
agile)
isn’t
working
Focus
is
on
ge=ng
things
“done”
rather
than
building
the
right
things
Projects
take
forever
and
are
bogged
down
by
indecision
Lean
“doesn’t
apply
to
us”

4. Sound familiar?
Releasing
things
that
don’t
seem
to
ma4er
Waterfall
(or
even
agile)
isn’t
working
Focus
is
on
ge=ng
things
“done”
rather
than
building
the
right
things
Projects
take
forever
and
are
bogged
down
by
indecision
Lean
“doesn’t
apply
to
us”

5. Sound familiar?
Releasing
things
that
don’t
seem
to
ma4er
Waterfall
(or
even
agile)
isn’t
working
Focus
is
on
ge=ng
things
“done”
rather
than
building
the
right
things
Projects
take
forever
and
are
bogged
down
by
indecision
Lean
“doesn’t
apply
to
us”

6. Sound familiar?
Releasing
things
that
don’t
seem
to
ma4er
Waterfall
(or
even
agile)
isn’t
working
Focus
is
on
ge=ng
things
“done”
rather
than
building
the
right
things
Projects
take
forever
and
are
bogged
down
by
indecision
Lean
“doesn’t
apply
to
us”

7. Shouldn’t we try a
more Lean approach?

9. Simple Lean User Experience
(Lean UX) techniques
Gradually
shiG
the
team’s
focus
to
the
users
UX
is
all
about
the
user;
natural
fit
with
Lean
Startup

10. Simple Lean User Experience
(Lean UX) techniques
Gradually
shiG
the
team’s
focus
to
the
users
UX
is
all
about
the
user;
natural
fit
with
Lean
Startup

11. Get out of the building
What:
Why:
More:
Quick,
ad-­‐hoc
research
to
get
user
feedback
on
your
ideas
It
ends
opinion-­‐based
internal
debates;
it
focuses
and
accelerates
projects
• It’s
Our
Research
by
Tomer
Sharon
• Lean
Startup
Machine
workshops

12. Get out of the building
What:
Why:
More:
Quick,
ad-­‐hoc
research
to
get
user
feedback
on
your
ideas
It
ends
opinion-­‐based
internal
debates;
it
focuses
and
accelerates
projects
• It’s
Our
Research
by
Tomer
Sharon
• Lean
Startup
Machine
workshops

13. Get out of the building
What:
Why:
More:
Quick,
ad-­‐hoc
research
to
get
user
feedback
on
your
ideas
It
ends
opinion-­‐based
internal
debates;
it
focuses
and
accelerates
projects
• It’s
Our
Research
by
Tomer
Sharon
• Lean
Startup
Machine
workshops

14. Host a persona workshop
What:
Why:
More:
An
interac)ve
discussion
of
who
your
users
are
and
what
they
need
from
you
Helps
build
awareness
of
your
users,
their
needs,
and
where
you
fit
in
The
Essen1al
Persona
Lifecycle
by
Tamara
Adlin

15. Host a persona workshop
What:
Why:
More:
An
interac)ve
discussion
of
who
your
users
are
and
what
they
need
from
you
Helps
build
awareness
of
your
users,
their
needs,
and
where
you
fit
in
The
Essen1al
Persona
Lifecycle
by
Tamara
Adlin

16. Host a persona workshop
What:
Why:
More:
An
interac)ve
discussion
of
who
your
users
are
and
what
they
need
from
you
Helps
build
awareness
of
your
users,
their
needs,
and
where
you
fit
in
The
Essen1al
Persona
Lifecycle
by
Tamara
Adlin

17. Host a design studio
What:
Why:
More:
A
fun,
interac)ve
workshop
where
people
share
ideas
for
solving
problems
Fosters
collabora)on,
generates
new
ideas,
changes
the
conversa)on
Will
Evans
“The
Design
of
Design
Studio”
h4p://bit.ly/1crjEK8

18. Host a design studio
What:
Why:
More:
A
fun,
interac)ve
workshop
where
people
share
ideas
for
solving
problems
Fosters
collabora)on,
generates
new
ideas,
changes
the
conversa)on
Will
Evans
“The
Design
of
Design
Studio”
h4p://bit.ly/1crjEK8

19. Host a design studio
What:
Why:
More:
A
fun,
interac)ve
workshop
where
people
share
ideas
for
solving
problems
Fosters
collabora)on,
generates
new
ideas,
changes
the
conversa)on
Will
Evans
“The
Design
of
Design
Studio”
h4p://bit.ly/1crjEK8

20. Write scenarios!
What:
Why:
More:
Narra)ves
that
explain
how
the
user
will
use
your
product
to
meet
a
need
Stories
are
relatable.
They
humanize
the
soGware
development
process
Kim
Goodwin’s
podcasts
+
presenta)ons

21. Write scenarios!
What:
Why:
More:
Narra)ves
that
explain
how
the
user
will
use
your
product
to
meet
a
need
Stories
are
relatable;
they
humanize
the
soGware
development
process
Kim
Goodwin’s
podcasts
+
presenta)ons

22. Write scenarios!
What:
Why:
More:
Narra)ves
that
explain
how
the
user
will
use
your
product
to
meet
a
need
Stories
are
relatable;
they
humanize
the
soGware
development
process
Kim
Goodwin’s
podcasts
+
presenta)ons

23. Start building story maps
What:
Why:
More:
Visual
representa)on
of
the
scenario,
user
stories,
ques)ons
and
ideas
Ties
the
human-­‐centered
discovery
process
directly
into
the
agile
process
Jeff
Pa4on
“The
New
User
Story
Backlog
is
a
Map”
h4p://bit.ly/1KQp

24. Start building story maps
What:
Why:
More:
Visual
representa)on
of
the
scenario,
user
stories,
ques)ons
and
ideas
Ties
the
human-­‐centered
discovery
process
directly
into
the
agile
process
Jeff
Pa4on
“The
New
User
Story
Backlog
is
a
Map”
h4p://bit.ly/1KQp

25. Start building story maps
What:
Why:
More:
Visual
representa)on
of
the
scenario,
user
stories,
ques)ons
and
ideas
Ties
the
human-­‐centered
discovery
process
directly
into
the
agile
process
Jeff
Pa4on
“The
New
User
Story
Backlog
is
a
Map”
h4p://bit.ly/1KQp

26. Once
you
start
gaining
momentum

27. Bring in a Lean UX coach
What:
Why:
More:
An
outside
expert
who
can
work
with
your
team
to
encourage
Lean
UX
Reinforces
and
adds
credibility
to
your
previous
ac)ons
and
advice
NEO

28. Bring in a Lean UX coach
What:
Why:
More:
An
outside
expert
who
can
work
with
your
team
to
encourage
Lean
UX
Reinforces
and
adds
credibility
to
your
previous
ac)ons
and
advice
NEO

29. Bring in a Lean UX coach
What:
Why:
More:
An
outside
expert
who
can
work
with
your
team
to
encourage
Lean
UX
Reinforces
and
adds
credibility
to
your
previous
ac)ons
and
advice
NEO

30. Change your team structure
What:
Why:
More:
Break
into
smaller,
cross-­‐func)onal,
autonomous
teams
More
communica)on,
less
documenta)on;
teams
feel
empowered
“2-­‐pizza
teams”

31. Change your team structure
What:
Why:
More:
Break
into
smaller,
cross-­‐func)onal,
autonomous
teams
More
communica)on,
less
documenta)on;
teams
feel
empowered
“2-­‐pizza
teams”

32. Change your team structure
What:
Why:
More:
Break
into
smaller,
cross-­‐func)onal,
autonomous
teams
More
communica)on,
less
documenta)on;
teams
feel
empowered
“2-­‐pizza
teams”

33. Make it fun!

34. You can do this!
Help
people
see
the
benefits
Introduce
it
slowly
in
a
way
that
seems
relevant
and
compelling
Change
the
culture
by
always
reframing
your
work
from
the
end
user’s
perspec)ve

35. You can do this!
Help
people
see
the
benefits
Introduce
it
slowly
in
a
way
that
seems
relevant
and
compelling
Change
the
culture
by
always
reframing
your
work
from
the
end
user’s
perspec)ve

36. You can do this!
Help
people
see
the
benefits
Introduce
it
slowly
in
a
way
that
seems
relevant
and
compelling
Change
the
culture
by
always
reframing
your
work
from
the
end
user’s
perspec)ve

37. You can do this!
Help
people
see
the
benefits
Introduce
it
slowly
in
a
way
that
seems
relevant
and
compelling
Change
the
culture
by
always
reframing
your
work
from
the
end
user’s
perspec)ve
Be
pa)ent

38. @uxemily