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People and

(agile) teams
TODO conference 2018
Emily Webber
@ewebber
emilywebber.co.uk / tacitlondon.com
Hello, I’m Emily
@ewebber
@ewebber
An alternative to
documentation driven,
heavyweight software
development processes
17 years on,
what’s changed?
@ewebber
@ewebber
How many of
you are working
in an agile team?
halfarsedagilemanifesto.org
@ewebber
halfarsedagilemanifesto.org
@ewebber
halfarsedagilemanifesto.org
@ewebber
halfarsedagilemanifesto.org
@ewebber
halfarsedagilemanifesto.org
@ewebber
halfarsedagilemanifesto.org
@ewebber
@ewebber
Build projects around
motivated individuals
Give them the environment and
support they need, and trust 

them to get the job done
@ewebber
agilemanifesto.org/principles.html
Build projects around
motivated people & teams
Give them the environment and
support they need, and trust 

them to get the job done
@ewebber
agilemanifesto.org/principles.html
@ewebber
Margaret Heffernan
Forget the pecking
order at work
PhotobyJackAmick
@ewebber
“individually productive
chickens only achieved
their success by
suppressing the
productivity 

of the rest.”
Margaret Heffernan Forget the pecking order at work
Photobytom_bullock
It’s not about 

superstars, it’s
about the team
@ewebber
So take time to 

become a team
@ewebber
Photobysholt
“Human communities
can develop a sort of
collective intelligence
that is greater than
the members’
individual
intelligence”
Alex Pentland, Social Physics
@ewebber
@ewebber
Expertise Experimentation
Creativity
FrancescaGino:RebelTalent
Why diversity
makes 

better teams
@ewebber
iplayoldgames.tumblr.com/p
Homogeneity causes 

group think, which 

leads to dysfunctional 

decision making
@ewebber
PhotobyJamieSanford
How ketchup helps 

us see the value of
diversity
@ewebber
@ewebber
Effectivenessofateam
Performance
Forming
Norming
Storming
Performing
Tuckman's model of group development
Dorming
@ewebber
Effectivenessofateam
Performance
Norming
Storming
Performing
Tuckman's model of group development
Dorming
Forming
@ewebber
Industry
Organisation
@ewebber
Community
of practice
Make sure people have
the time to experiment,
question and step outside
of their bubble
@ewebber
Build projects around
motivated people & teams
Give them the environment and
support they need, and trust 

them to get the job done
@ewebber
agilemanifesto.org/principles.html
PhotobyJonathan
@ewebber
@ewebber
@ewebber
MANAGEMENT
Customers
Mgmt
Employees working
with customers
All other
employees
@ewebber
TIMPSON’S UPSIDE DOWN MANAGEMENT
1. Look the part and put the money in the till
2. You can do anything else to best serve
customers
• You can spend up to £500 to settle a
customer complaint (without
management authorisation)
• Charge whatever you like – the price list
is a guide only
@ewebber
THE TIMPSON RULES
“The secret is to trust the people
who serve the customers to do it
the way they want”
Sir John Timpson
@ewebber
@ewebber
@ewebber
PhotoformEastLondonandWestEssexGuardian
• Trusted to do the job
• Supported by the organisation
• Have clear direction and constraints
• Autonomy over how achieve the goal
• Are responsibility for decisions and
actions
@ewebber
Never forget that without
people there are no
organisations
@ewebber
@ewebber
@ewebber
@ewebber
Thank you
Emily Webber
@ewebber
emilywebber.co.uk / tacitlondon.com

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