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How founders can create alliances and belong to communities

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This a quick resource for founders, startups, freelancers, etc who need to educate themselves about alliance forming or strategic partnership forming. Because it's so competitive that alliances can really help you compete better.

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How founders can create alliances and belong to communities

  1. 1. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 1 HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES POWERED BY : MANNY TWITTER: @THEBESTMANNYO WEB: HTTP://MBLOG.BJMANNYST.COM SPONSORED BY: BJ MANNYST TEAM + FOUNDERS UNDER 40™ GROUP
  2. 2. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 2 Amazon, Berkshire Hathaway, and JPMorgan Chase announced a new alliance in early 2018. In the last two years the formation of alliances has grown. The need and demand for forming alliances and being a part of a business / founders community is becoming a norm. Everywhere you go you will notice how technology, politics, money, environmental, culture, communities,values, gender, ideology are just disrupting everything at a much rapid pace. And the reality for many founders and business managers is that it gets tougher to hold your ground, maintain relationships, find better contacts, etc while continuing to build healthy traction for yourself, your family, your team, and your business. The solution, I have come to realize, is the strong need to form good alliances and be in the right communities. I, BJ Mannyst (marketing services) team + Founders Under 40™ Group (unconventional founders community) have put this invaluable resource together to quickly help start-ups, founders, freelancers, professional service providers, small medium businesses, etc quickly identify, associate, belong, and form lasting healthy alliances. It’s a simple resource for making alliances & communities work for you & your business. As always if you need further help with marketing your service business or your founder journey, contact us.
  3. 3. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 3 V VISIBILITY THANK YOU TO CONTENT SPONSOR: BJ Mannyst (Unconventional Marketing & Business Services) + Founders Under 40™ Group (Unconventional Founders Community) currently serves founders and service b2b around the world with creating / improving their service marketing and helping them connect with other founders.
  4. 4. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 4 S SOFT-SKILL VESTA4WM E EXPECT KEY TAKE AWAY & GREAT WORKSHEETS
  5. 5. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 5
  6. 6. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 6 PRE-ALLIANCES Take the time to establish and clarify what is expected from each other. How you'll make decisions, allocate resources, and share information. This is like visiting a bar, talking and goog-ling a bunch of people before you take them home to do the touch down dance. In others words. . .sleep together. NOTE: In addition, alliances and joint ventures can often be executed more quickly than M&A (Mergers & Acquisition). Additionally, keep in mind the following: QUICK BASICS OF ALLIANCE DEVELOPMENT  Why do you need an alliance?  Do you know how visible and desirable you are?  Do you know when this alliance would be useful?  Who will be in leadership or be in charge?  Do you have clear understanding of what you are getting into?  Do you have soft skills to be in-tuned and tolerant of different cultures/practices?  Do you have a clear quality and inspiring purpose?  Are your people committed to the alliance without jeopardizing the core?  Do you trust each other?  Do you have clear ways of working together?  Do you have ways for evaluating how the alliance is going?  Do you have in place some good practice from project management or partnership management?.
  7. 7. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 7 (NOT IN ANY PARTICULAR ORDER) WORST CASE. You need to understand that alliances will sometimes end badly for your business or for yourself however that’s no reason to not try it. KNOW YOUR DIFFERENCE. People may have different operating styles, cultures, more hand-holding or less maintenance, values, business years, priorities, etc WHY DO YOU NEED AN ALLIANCE? Be sure why you want to form an alliance. ROI IS LATER. Your alliances or community involvement will not return anything tangible or intangible immediately. Basically, payoffs takes time. KNOW HOW YOU WILL COLLABORATE. Nothing sucks more than being in a relationships and both of you don't know how to work together. KNOW WHO ARE THE STAKEHOLDERS. Someone is going to be doing the work to make this alliance work. Ensure that all internal players involved in supporting the effort are committed to the success.
  8. 8. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 8 WHAT IF MY ALLY IS A COMPETITOR / COULD BE? This is something to weigh seriously however it’s simply weighing the risks to the benefits. DON'T FORM ALLIANCES WITH HIDDEN AGENDER. You both need to understand what mutual trust, respect, tolerance, compromise etc looks like before connecting. Unspoken assumptions of things could be the end of the alliance. So go through many scenarios with your ally. Like ‘who gets the I.P if one of you no longer are able to support the initiative?’ GET THE SHIT OUT. Resolve any disagreements, awkwardness, maybe hatred, issues, etc. before committing to anything. Find out the possible challenges of working together. Do your due diligence. Continue. . .
  9. 9. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 9 KNOWN TYPES OF ALLIANCES. The following are the common ones however it varies by time, relationship, project, etc.  Service Providers Ally are more within the transaction relationships and in most cases may not end up using your services. Plumbing, HVAC specialist for your building is an example.  Business Partner Ally are more involved in the operation or silent partner of the business usually a mid to long term connection. Someone like an Angel comes to mind.  Trusted Ally is more a intimate relationship, influencer, IP developer, makes introductions, supporter, fan, venture capitalist, parents, teachers, country, early customers, etc.  Sponsorship Ally is basically someone who is paying to be associated with a thing, cause or organization for specific reason or general reasons. It can be short to long term.  Re-seller Ally is basically someone or organization who sells your product or service for a mutual benefit. A supplier or vendor comes to mind.  Outsider Ally usually perform a one time duty maybe and are not bound by an obligation / rules to your organization, the outsider is free go and come as they wish. An incubator in-house lawyer is likely serving many startups but has little to no interest / responsibility in the outcome of their advice. And in some cases are free to serve anyone in the incubator.
  10. 10. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 10 THE FUTURE OF ALLIANCES. Is alliances versus alliances. Microsoft and Intel and Dell are one alliance but guess who they are going up against? So it's likely going to be intense. So it’s get bigger by buying, partnering or get out. CREAT AN ALLIANCES FEEDBACK LOOP. Every business, startup, founder better have a way to learn from their fuck-ups. You need to be able to dissect why it worked and why it didn't work. BUILD YOUR CREDIBILITY. Repeatedly completing the basic tasks, projects, or demonstrating your ability to add value consistently builds your credibility. You will eventually get the more lucrative opportunities. REACH RESPECT & CONFIDENCE. For an example, people will not trust you alone with their car if they haven’t observe how you treat your own properties, and it takes time to earn respect/confidence from others. REACH REFERRAL STATUS. The referral status is only achieved by a few individuals and organizations so when you get there embrace it. Having people refer your business automatically to their friends,co-workers,boss, etc means you know what you are doing and can deliver.
  11. 11. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 11 A ATTRACT T TRUST ["Alliance success lies not only on the relationship between partners, but equally on firms’ capabilities to manage strategic alliances"]
  12. 12. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 12 COMMON REASONS FOR ALLIANCES. There are only a few key reason people or organization seek to form alliances:  The need to scale, increase productivity, more capacity, help, etc  The need to be a united force with great influence in the market place.  Sometimes going at it individually is harder and challenging. Just like a lone wolf hunting a moose is suicide and a pack of wolves is efficient hunting.  Outsiders like government may support only if you work together.  Strategic gain from the relationship.Joint ownership with shared risk and benefit, knowledge, development, etc.
  13. 13. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 13 WHAT MIGHT STOP YOU FORMING OR MAINTAINING THE ALLIANCE?
  14. 14. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 14  No valid and clear vision or source of inspiration for taking this path.  One or more person / ally tries to dominate in every way. Or simply manipulates and a toxic to the relationship. One overexerts their power and influence to get their way like in some marriages.  No clear roles and responsibilities.  No support. Without the right support from different stakeholders this alliance is not going to work.  Every business is different on the outside and likely will be on the inside. Not doing your homework before starting a short term or long term relationship.  No commitment and no involvement means no alliance.  Key people not involve or not around in critical moments.  There’s nothing as damaging to an alliance relationship than going in with a hidden agenda. Because having one is just going to make it even more difficult to get the right outcome.  If you both or all can’t talk and listen to each other successfully then avoid even staying in for the long run.  Any person or organization that doesn’t measure or monitors what it does or why it does what it does is a major red flag.  Not adapting, unlearning, learning (pre, during, and post alliance) is only asking for more trouble.  If the cost and time out weighs the benefit, it might be a big no go.
  15. 15. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 15 [ALLIANCE] [“Our research found that the use of JVs [Joint Ventures] and alliances varies by industry. Since 1990, asset-heavy industries have generally favored JVs over alliances, because creating separate structures allows the partners to best govern their investments in real assets. These sectors include industrial, consumer and retail, automotive, and energy and mining companies. Alliances, however, have tended to be preferred by information-heavy industries, such as IT; pharmaceuticals; and entertainment, media, and communications businesses. In these sectors, the best way to govern the flow of information has been through contractual structures that don’t require joint ownership of physical assets. IT has seen the most alliances over the past quarter-century, and the pharmaceuticals industry is second.”]
  16. 16. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 16 CHECKLIST FOR EVALUATING POTENTIAL ALLIANCE QIs there a need for an alliance? What are the reasons for the alliance being set up? Is there a individual or individuals with the strong desire and drive who feel that developing an alliance is the only way to achieving a goal? Are potential allies willing to commit to this? QWhat tangible and intangible benefits will be gained from setting up this alliance arrangement? What exactly is the alliance trying to accomplish short term and long term? How will involving others help? QIn the market currently are there others doing something similar and why are we not joining them? Do other competitors have similar desires and aspirations? Have you weighed whether to partner with them as well? Are there ways they intend to share their findings with the public or within an association? Should we duplicate or modify? QIs there any strong response for forming an alliance? Have you engaged others via email, phone, face-to-face, to be allies? QWhat strategies/local priorities will this alliance support? Have we outline the draft for the alliance journey to obtain the desired objectives?
  17. 17. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 17 QHave you identified potential members? Who should be involved?What is the appropriate level of involvement for members? Have we done a “stakeholder analysis.”? QWhat skills and competencies do we need? Has a full assessment been made of the skills and competencies required to support/manage the alliance? Are there any training resources available? QIs there an accepted performance management framework? Are processes in place to monitor performance and act on results? Do defined criteria exist against which to benchmark achievements? QHave we documented the accepted commitment to this joint investment/ resources/ alliance? Do you have any written agreements or drafts or final legal documents? Have you documented the pressures and likely issues? Do you know each others agendas, vision and priorities? Do you know the preferred document formats or standards? Are there review process, termination process, in case of… processes?
  18. 18. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 18 YOU CAN ESTABLISH ALLIANCE NORMS WORKSHEET WHAT ARE YOUR SHARED VALUES & WHAT ARE NORMAL BEST PRACTICES? COMMUNICATION  What do you value when you are talking to others?  How do you communicate concerns, disagreement, approval?  What methods of communication work best for you? (text message, social media, email, phone, in person, etc.)  What are communication protocols? RESOURCE MANAGEMENT  What problems have you experienced in sharing your resources with others in collaborative alliance situation?  Do you have any suggestions for effectively sharing our resources, talents, time, etc? DECISION-MAKING  When it comes to collaborative / alliance decision making, what has worked and what hasn’t for you?  When there’s emergencies, or issues how do you like to handle it?  When and how do you like to make final decisions?
  19. 19. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 19 CONFLICT RESOLUTION  How you want to resolve alliance issues or disagreements and are there any mediation options available?
  20. 20. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 20 THE BENEFITS OF GETTING INVOLVE WITH COMMUNITIES - PART 2
  21. 21. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 21 THE BENEFITS OF BUSINESS COMMUNITIES If you are part of a healthy community that is not supporting your growth and well being then you might want to keep your eyes for one that will. In the beginning of this ebook (Part 1) we focused on forming alliances, however due to the rapid changes in our social and economic fundamentals, everyone craves a group they can call home also known as “tribes”. So at Founders Under 40™ Group (unconventional founders community), we say embrace your tribes however never forget to serve the life tribe. Which means that you do onto others as you would want done to you. + We don’t give a f#$%*# about your ethnicity, age, sexual orientation, religion or whatever as long as you abide by universal values. BEST WISHES FOUNDERS EMMANUEL “MANNY” OMIKUNLE, of FOUNDERS UNDER 40™ GROUP
  22. 22. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 22 BENEFITS  They can offer legitimacy for your start-up and the credit-ability of the community can be immensely helpful.  Everyone wants to belong. . . a sense of belonging, and communities can give comfort when entrepreneurs / founders realize that others face almost similar challenges in life and business.  The possibility of pooling resources from many instead of a few.  The opportunity to create a shared identity. A common purpose. A strong commitment.  Founders, entrepreneurs & freelancers can minimize feelings of isolation.  The means to form unlimited alliances.  Startups within the communities can turn to enterprise businesses for partnership or become a significant influence to big business.  Be around others that can make you and your business better.  Can help you recognize and embrace diverse talents.  As along as the community has the right values it can help bridge the gaps outside it’s own community. Which makes for a healthy and prosperous society and country.  People have the ability to put their egos, selfishness aside to serve others.  And usually any one who tries to destroy a constructive society will quickly find out that there’s a bigger force willing to stand up.  Being a part of community means giving and taking. Serving and receiving.
  23. 23. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 23 THE IMPORTANCE OF INCLUSIVE, CONNECTED COMMUNITIES Unfortunately I have heard many who talk about building a company that is tolerant, diverse, purpose-driven, etc only to find out that in the pursuit of money and scaling the social fundamentals have eroded at a stage and it becomes too late to reverse. [“it is going to be the connections, networks and relationships that will pull support organizations, new entrepreneurs and experienced entrepreneurs together in a way that helps diverse founders around the world get the mentoring and information that helps them get to the next stage.”]  Every founder, I think, should be connecting with different founders and entrepreneurs.  Introducing people to support entities, educational resources, etc  Should be creating events where they invite someone not in their close social circle to hangout for drinks. Hangout with all accelerator cohort pals is nice but why not bring someone who has never even considered starting a business in?  Make a conscious choice that if you hired one person from this cultural background that you’ll try to hire the next person from a different cultural background. I personally think it’s unhealthy to be around people who have complete similar upbringing, similar education institution, etc. All the time.  Maybe try hosting events in other neighborhoods, preferably safe or give good ambitious young adults from unhealthy environments free tickets to your event.
  24. 24. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 24  At your events offer relation services like a massage, healthy food, entertainment, sports games, camping, volunteer activities, anything to help entrepreneurs cope with the ups and down.  If you are a founder and are a member of Founders Under 40™ Group, you are welcome to email me a message. [manny_linkedin[at]foundersunder40[dot]com]  If you don’t have any form of financial and social support, it’s important to address that immediately.  Learn how winners like LeBron James, Drake, Tom Brady, Tom Cruise, Lady Gaga, Oprah, Priyanka Chopra, Melissa McCarthy, etc live their lives and learn to reinvent yourself for success. People are not chosen by birth to be great…they drove themselves to greatness.  Having people in your life that keep you accountable is a good thing to have.  There are many communities online and offline to join. Each one is different in some ways from the other. I could recommend some but instead I would recommend using Google, LinkedIn, Eventbrite, MeetUp to find them.  You are never going to get immediate return from participating in communities. You are going to have to invest time, some money, to get a good return. Test many and invite your connections.  Help the community managers by making it better or adding value. or simply volunteer or sponsor or entertain.  You are likely going to change personally as you grow, and your business needs may change so don’t be afraid to evolve your community choices.
  25. 25. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 25 4W WWWW F FU40 M MEASURE Oh one final note, follow quality news and information resources so you can stay up to date on alliances and communities. ALL THE BEST, FOUNDERS!
  26. 26. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 26 [It might be a cultural thing or an environment thing. The next generation are eagerly trying to participate in a more cohesive, supportive, fair, social responsible, collaborative, less consumerism world rather than a competitive one.] ALSO, CHECK OUT THE RELATIONSHIP FRAMEWORK TOOL page 29
  27. 27. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 27 VESTA4WM V VISIBILITY E EXPECT S SOFT-SKILLS T TRUST A ATTRACT 4W WHO/WHAT/WHEN/WHY M MEASURE For more help forming alliances or any quick marketing help (https://home.bjmannyst.com/p/contact-us.html), contact Manny or Eve for quick marketing assessment. BEST.
  28. 28. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 28 GET AN ASSESSMENT https://home.bjmannyst.com GET MORE INSIGHTS https://mblog.bjmannyst.com MEET OTHER GREAT FOUNDERS https://fu40group.bjmannyst.com BJ MANNYST + FOUNDERS UNDER 40™ GROUP HAVE PARTNERED TO ASSIST YOUR SERVICE B2B  Content Development & Distribution  Content Sponsorship  Community Development & Management  Branding & Strategy  Founder(s) Development  Founders Community  Design SPONSOR In today's business environment everyone is fighting for attention. Everyone wants more sales. Shorter sales cycle, Everyone wants to matter. So what do you do? BJ MANNYST Can help your service business with differentiating itself. Just like eating a tonne of spinach will make you invisible. SPONSOR: FOUNDERS UNDER 40™ GROUP + BJ MANNYST DIFFERENTIATION IS THE KEY IN AN OVERWELMING WORLD
  29. 29. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 29 THE RELATIONSHIP DEVELOPMENT FRAMEWORK The following are a list of what are essential to develop and maintain any relationship. It works for business or personal commitment. Practicing these standards will make you more admire, respected and desirable by customers, allies, your children and potential partners. Simply check off the ones you and others believe you represent. Work on the other. Be dependable Are you someone others can trust? Listen well Are you able to concentrate quality appropriate attention on others and clearly understand what they are really saying or not saying? You believe in them Everyone wants to have others make them feel valuable. Are you showing you value them? Cold, Hot, Warm Are you absolutely emotionless or do you show people you care?
  30. 30. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 30 Encourage well Do you praise others for their efforts and achievements? Give your best Are you simply just giving 50% when you can give 110%? . Pushing yourself Are you grateful for what you already have however know you have more room for improvement? Can be held accountable Can you be okay with being accountable for responsibility, judgement, decisions, mistakes, and other actions? Reflect on your failures Can you be comfortable reflecting on past mistakes and also helping others reflect? Build or find a path Are you able to guide, advice or work with others to find a way?
  31. 31. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 31 Empower others In any relationship can you build other people’s confidence to take charge and be independent? .. Stand up Could you advocate for someone no matter the situation? Stand up when others need your support? Set guidelines, rules or boundaries Do you have the discipline to mange your behavior, actions, emotions in different environment and context? Respect yourself Do you know what it takes to earn respect and overcome disrespect from haters? Can be inclusive Having a good idea when to bring many to the table and when not too is a good skill? Collaborate well When you work with others do you bring out the worst or the best?.
  32. 32. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 32 Letting others lead Are you afraid to create situations where others can lead and you follow? Inspire Do you inspire others to see possibilities for their future? Broaden your horizons Do you expose yourself and others to new ideas, experiences, places, and people? Make introductions Do you go out of your way to make good introductions to people who you know would love working together and help each other grow?
  33. 33. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 33 VESTA4WM FINAL THOUGHT: All alliances success usually depends on trust and good management. If you truly want your relationships to work then build trust early and continuously. When things are well coordinated the alliance will gracefully transition to a well maintained-open dialogue-effective-invaluable alliance. HAPPY ALLIANCING. A
  34. 34. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 34 SPONSOR: FOUNDERS UNDER 40™ GROUP + BJ MANNYST SPONSOR
  35. 35. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 35 ***Founders Under 40™ Group (Unconventional Founders Community) currently serves 1000+ diverse founders around the world. We welcome #founders #womenfounders #founderscommunity #lgbtafounders #minorityfounders #whitefounders #hulkfounders. We're always looking for more great #founders @fu40group to join our private community.*** **We have a Free Basic Trial for selected founders today.** FOR MORE DETAIL ABOUT MEMBERSHIP, VISIT: HTTPS://WWW.FOUNDERSUNDER40.COM EMAIL: INFO[AT]FOUNDERSUNDER40[DOT]COM BE AROUND THE BEST DIVERSE GLOBAL FOUNDERS THAT WILL HELP YOU & YOUR BUSINESS GROW... ADVERTISEMENT & ACHIEVE.
  36. 36. ALL RIGHTS RESERVED. EMMANUEL “MANNY” OMIKUNLE SPONSOR: BJ MANNYST (BJMANNYST.COM) HOW FOUNDERS CAN CREATE ALLIANCES & BELONG TO COMMUNITIES blog: mblog.bjmannyst.com 36 ***This material has been prepared for general informational only and is not intended to be relied upon as specific professional advice. Please refer to your advisers.The views of third parties set out in this publication are not necessarily the views of BJ Mannyst Copyright © 2019 Emmanuel “Manny” Omikunle & BJ Mannyst All rights reserved. BJ Mannyst™, its logo, and “Serve, Engage, Undo-Ordinary™” & Founders Under 40™ Group are trademarks of BJ Mannyst.

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