Engagor the way forward

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Where does Engagor come from and where are we going? #engagorday

The Way Forward

How we got here
200+ customers
>1.000.000.000 conversations
delivered in Engagor 16 people

Feb 2011
Launch

Jan 2012
Inbox

Feb 2013

2011 2012 2013

The Future of Social Media

• The 4 steps of Social Media Adoption
• 80% of the companies follow the same path

PR & Communications

1

Monitoring Analytics Engagement

Marketing

2

Monitoring Analytics Engagement

Marketing & Customer Service

3

Monitoring Analytics Engagement

A Social Media Team is born

4

Monitoring Analytics Engagement

Specialized Social Media Teams
need Specialized Tools
The Social Enterprise
⬌ Customer Support
⬌ Marketing
CRM Social Media Team ⬌ HR
⬌ Sales
⬌ PR

Analytics
Monitoring
Measure
Results
CRM Integration Engagement

Real-time collaboration

See relevant conversations at a glance

How does this person interact with you?

Notes

Twitter Following

Salesforce.com / Zendesk / Desk.com / … anything! …

Team Performance

Chat

Chat

Advanced Text Analytics

The End
Time to relax and get some drinks!

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QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx

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Katrina Personal Brand Project and portfolio 1

Engagor the way forward

1. The Way Forward

2. How we got here 200+ customers >1.000.000.000 conversations delivered in Engagor 16 people Feb 2011 Launch Jan 2012 Inbox Feb 2013 2011 2012 2013

3. The Future of Social Media • The 4 steps of Social Media Adoption • 80% of the companies follow the same path

4. PR & Communications 1 Monitoring Analytics Engagement

5. Marketing 2 Monitoring Analytics Engagement

6. Marketing & Customer Service 3 Monitoring Analytics Engagement

7. A Social Media Team is born 4 Monitoring Analytics Engagement

8. Specialized Social Media Teams need Specialized Tools The Social Enterprise ⬌ Customer Support ⬌ Marketing CRM Social Media Team ⬌ HR ⬌ Sales ⬌ PR Analytics Monitoring Measure Results CRM Integration Engagement Real-time collaboration

9. See relevant conversations at a glance

10. Profile Tags

11. Get details of any social profile

12. How does this person interact with you?

14. Twitter Following

15. Salesforce.com / Zendesk / Desk.com / … anything! …

16. Team Performance

19. Advanced Text Analytics

20.

21. The End Time to relax and get some drinks!