Mayors Conf Presnet Why Social Media Why Now

R EGIONAL E CONOMIC A DVANCEMENT C OALITION Early Successes 2 nd Mayors of the Californias Summit Presentation Presenter: Stephan J. Erkelens December 4 th , 2009

[object Object],The Summit’s Challenge & Assignment

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Problem

The Origin ,[object Object],[object Object],[object Object],[object Object],Real Vulnerabilities Global recession = hypersensitive audience Drug-related violence = pervasive nuisance

A Call to Action ,[object Object],[object Object]

The Hurdles ,[object Object],[object Object],[object Object],[object Object],[object Object]

What a 23-year old taught the world about engagement & mobilization 350,000,000 reasons to embrace the new media paradigm!

New Paradigm: Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

R EGIONAL E CONOMIC A DVANCEMENT C OALITION The Coalition’s Progress

[object Object],[object Object],[object Object],[object Object],A Public-Private Bi-national Partnership ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object]

[object Object],Inspired influence = MOBILIZATION Meaningful engagement = EMPOWERMENT Organized advocacy = PARTICIPATION ,[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],Unleashing the power of 100,000 voices

[object Object],[object Object],[object Object],[object Object],Unleashing the power of 100,000 voices

[object Object],[object Object],[object Object],[object Object],Source: Nielsen Global Online Consumer Survey, April 2009 Unleashing the power of 100,000 voices

Source: Nielsen Global Online Consumer Survey, April 2009 Unleashing the power of 100,000 voices

The Go2 Community for “Everything” BAJA The Go-2 Place for Everything Baja

[object Object],BAJAConnect The Go-2 Place for Everything Baja

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Go-2 Place for Everything Baja

BAJAConnect ,[object Object],[object Object],The Go-2 Place for Everything Baja

R EGIONAL E CONOMIC A DVANCEMENT C OALITION Thank You. For further information please contact us through the website: www. . org

Mayors Conf Presnet Why Social Media Why Now

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Mayors Conf Presnet Why Social Media Why Now