The web has gone mobile and your investors are on the move. How can your investor website keep up?
Takeaways of this presentation include:
-How to stay current;
-Learn about accessibility and evolving web standards; and
-Ensure your technology is keeping pace with your shareholders.
18. 2 think of the user
Divide users into groups
> Investors > Customers
Institutional
> Partners
Retail
Prospective vs existing > Mobile
19. 2 think of the user
What is their main goal when coming to
your site?
Institutional Retail Mobile
High-level Company overview Corporate Address
Instant access Recent share history IR contact information
Management Bios RSS/Twitter Feeds Ticker Symbol
20. 2 think of the user
What can we do to make that connection as fast as possible?