Erika Tolputt chose to do a dissertation for her extended project because she felt better equipped to write one based on past successes in similar fields. She selected career movements as her keyword and will focus on marketing as a potential future career path. Her initial research will be displayed in a spider diagram showing various marketing areas she could focus on for her dissertation topic, which will need to be narrowed down further to form a specific question.

1. Erika Louise Tolputt 15.09.11
Initial Ideas
Artefact
In the extended project the initial idea was to choose a dissertation instead of the other three options
because I personally would suggest that I would be better equipped to write a dissertation because I
have excelled in similar fields on past projects. From the key words I have chosen to focus on the
career movement’s option and therefore have chosen to focus on marketing which is a potential
career movement in the future. Further research from this would be to discover which areas of
marketing are most plausible for the dissertation; the research will be displayed in a spider diagram to
show the options that I could focus on within the dissertation. In the diagram there will be units that
are of a wide range and would have to be slimmed down further so that the dissertation can be more
specific so that a question can be formed out of the topic.
Initial Ideas
BTEC Creative & Media Dissertation