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The Latest Social Media Trends from

2014 International CES
Monday, January 6, 2014	
  
Total mentions

219665
for Monday, January 6, 2014	
  
2014 International CES Social Engagement for Sun 8p – Monday 7p PST

CES Total Mentions Timeline
16000	
  
14000	
  
12000	
  
10000	
  
8000	
  
6000	
  
4000	
  
2000	
  
0	
  
2014 International CES Social Engagement for Monday, January 6th

Top Brands
Samsung was the top brand
for pre-show with 18230
mentions.

Samsung	
  
Intel	
  
Sony	
  
CNet	
  
LG	
  

Intel was a close second with
18153 mentions.

Nvidia	
  
Google	
  
Engadget	
  
Apple	
  
Audi	
  
0	
  

5000	
  

10000	
  

15000	
  

20000	
  
2014 International CES Social Engagement for Monday, January 6th

Top Product Types
Like last year, television
reigned supreme in pre-show
engagement with over 27000
mentions on Monday.
Tablets finished second with
slightly over 16300 and the
popular wearable category in
third.

30000	
  
25000	
  
20000	
  
15000	
  
10000	
  
5000	
  
0	
  
2014 International CES Social Engagement for Monday, January 6th

Keynote Engagement
2500	
  
2000	
  
1500	
  
1000	
  
500	
  
0	
  

Brian Kraznich of Intel
captured the lead with 2269
mentioned on Monday.
However, Michael Bay stole
the show during his keynote
with Samsung.
2014 International CES Social Engagement for Monday, January 6th

Michael Bay Teleprompter Malfunction
During the Samsung keynote
Michael Bay’s teleprompter
malfunctioned causing the famous
director to stumble and then walk
directly off stage.
2014 International CES Social Engagement for Monday, January 6th

Michael Bay Mentions Timeline
12000	
  
10000	
  
8000	
  
6000	
  
4000	
  
2000	
  
0	
  

The conversation peaked at
3pm with over 10000
mentions regarding Michael
Bay.
2014 International CES Social Engagement for Monday, January 6th

Top Celebrities
Shaquille	
  O’Neal	
  

315	
  

Nick	
  Cannon	
  

314	
  

132	
  

Anthony	
  PeIs	
  

73	
  

CES	
  2014	
  Celebs/LeVar	
  Burton	
  

38	
  

50	
  Cent	
  
0	
  

50	
  

100	
  

150	
  

200	
  

250	
  

300	
  

350	
  
Thanks!

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Pre-Show Social Media Trends for #CES

  • 1. The Latest Social Media Trends from 2014 International CES Monday, January 6, 2014  
  • 3. 2014 International CES Social Engagement for Sun 8p – Monday 7p PST CES Total Mentions Timeline 16000   14000   12000   10000   8000   6000   4000   2000   0  
  • 4. 2014 International CES Social Engagement for Monday, January 6th Top Brands Samsung was the top brand for pre-show with 18230 mentions. Samsung   Intel   Sony   CNet   LG   Intel was a close second with 18153 mentions. Nvidia   Google   Engadget   Apple   Audi   0   5000   10000   15000   20000  
  • 5. 2014 International CES Social Engagement for Monday, January 6th Top Product Types Like last year, television reigned supreme in pre-show engagement with over 27000 mentions on Monday. Tablets finished second with slightly over 16300 and the popular wearable category in third. 30000   25000   20000   15000   10000   5000   0  
  • 6. 2014 International CES Social Engagement for Monday, January 6th Keynote Engagement 2500   2000   1500   1000   500   0   Brian Kraznich of Intel captured the lead with 2269 mentioned on Monday. However, Michael Bay stole the show during his keynote with Samsung.
  • 7. 2014 International CES Social Engagement for Monday, January 6th Michael Bay Teleprompter Malfunction During the Samsung keynote Michael Bay’s teleprompter malfunctioned causing the famous director to stumble and then walk directly off stage.
  • 8. 2014 International CES Social Engagement for Monday, January 6th Michael Bay Mentions Timeline 12000   10000   8000   6000   4000   2000   0   The conversation peaked at 3pm with over 10000 mentions regarding Michael Bay.
  • 9. 2014 International CES Social Engagement for Monday, January 6th Top Celebrities Shaquille  O’Neal   315   Nick  Cannon   314   132   Anthony  PeIs   73   CES  2014  Celebs/LeVar  Burton   38   50  Cent   0   50   100   150   200   250   300   350