Vanessa DiMauro, Founder and CEO of Leader Networks, will share her insights on the dramatic evolution of online communities as they’ve gone from invisible to unavoidable. Until recently, online communities and social channels were largely experimental, and generally irrelevant to business operations. While they’ve increasingly served an important marketing role, the insights gained from digital channels have rarely been leveraged internally. However, it’s now clear that social business is here to stay and the firms that use digital channels to listen, collaborate, and react to customers have a significant competitive advantage. This webinar will discuss how to use online communities as a powerful catalyst to customer and other stakeholder relationships.
16. Photo by Stuck in Customs - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/95572727@N00
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