Meerkat, Periscope, and Live Streaming
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Jeff Sharon of Full Sail University shares his knowledge on Periscope, Meerkat, and other live streaming apps. Presented at the 2015 FLBlogCon.com
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Meerkat, Periscope, and Live Streaming
- 1. Meerkat, Periscope and Live Steaming FLBlogCon 2015
- 2. About Me • Course Director at Full Sail University since 2011 • Former TV reporter • Blogger at Aerothusiast • Host of Corner 3 Podcast • Graduated from UCF & Syracuse University • @Jeff_Sharon
- 3. “Going Live” Back in the day
- 6. history.org
- 8. Periscope and Meerkat Live Video Streaming Apps
- 10. Getting Started with Meerkat • Free Download • Sign in with Twitter (if you want) • Start Streaming! • Schedule Streams
- 11. Getting Started with Meerkat • Free Download • Sign in with Twitter (if you want) • Start Streaming! • Schedule Streams
- 12. Getting Started with Meerkat • Free Download • Sign in with Twitter (if you want) • Start Streaming! • Schedule Streams
- 13. Periscope A few more bells and whistles
- 14. Getting Started with Periscope • Free Download • Sign in with Twitter • Start Streaming! • Private Streams
- 15. Getting Started with Periscope • Free Download • Sign in with Twitter • Start Streaming! • Private Streams
- 16. Getting Started with Periscope • Free Download • Sign in with Twitter • Start Streaming! • Private Streams
- 17. Getting Started with Periscope • Free Download • Sign in with Twitter • Start Streaming! • Private Streams
- 18. Differences • Where streams are saved • Meerkat: Own servers (or via Katch.me) • Periscope: Your Camera Roll (NEW: Katch Support!) • Content Streams • Meerkat: Provides suggestions • Periscope: A bit more Twitter follower-based • User Base • Periscope > Meerkat
- 19. Things I Wish They’d Fix • Vertical Video • Choose which camera to start
- 20. How to Live Stream Like You Know What You’re Doing Or, How to Fool Everyone into Thinking That You’ve Been on TV for Years
- 21. Pick one and stick with it Don’t bounce around. Try them both, pick one and run with it. Don’t split your audience.
- 22. Promote Your Stream • Don’t just do it. • Tell people when you’re going live and what you’re doing. • Then tell them again.
- 23. Production Values • Follow the Rule of Thirds. • Good-looking video will get people coming back.
- 24. Production Values • Follow the Rule of Thirds. • Good-looking video will get people coming back.
- 25. Think About Equipment • Wobbly video is not great. • Consider getting a tripod or other apparatus for keeping the camera nice and steady. • Again: Remember the Rule of Thirds!
- 26. Audio is Key • Eliminate background distractions, especially audio. • Speak clearly. • Find a nice quiet room or place to stream.
- 27. Be Kind When Live • It always starts on the back camera. Your opening shot is what will be seen in the stream. • Give people a few seconds to log in. • Ask your audience to share. • Thank everyone.
- 28. What NOT to Do in your Live Stream How Not to Look Like an Idiot on the Internet
- 29. Don’t be a troll • Be nice. Don’t troll your audience. • That goes for the audience, too. Be nice in the comments. • Keep it PG. • They’re logging into your feed because they’re interested in you. • Don’t be so self-deprecating that people don’t take you seriously.
- 30. Don’t just “hang out” • Be prepared. • Have something to talk about. • Don’t sign on just to be there and ask if anyone has any questions.
- 31. Don’t script • Scripting sounds like you’re scripting. It’s awful. • This is extemporaneous. • You can have notes, but going without a script is more authentic. • Also: If you practice too much, it will sound scripted.
- 32. Don’t stream things you’re not supposed to stream • Don’t violate copyright. • Don’t stream things on TV. • Looking at you, MMA, Wrestling and Boxing fans.
- 33. Don’t stream things that are mundane • Don’t stream your morning commute. • Don’t stream yourself boarding a plane. • Don’t stream yourself eating lunch.* • *Unless there’s a valid answer as to why.
- 34. Don’t forget your postgame • Check your stats. • Get your recording and share it. • Then share it again later on (Use the 24-48-1 week rule) • Tease your next stream, if you can.
- 35. Don’t worry about screwing up • We used to say, “It’s only T.V.” • There’s no need to be nervous. • If you mess up, that’s OK. • Give yourself some reps - You’ll get better. R-E-L-A-X…RELAX.
- 36. Ideas! How can you use live streaming to your advantage?
- 37. Thanks! jsharon@fullsail.com @Jeff_Sharon @Corner3Podcast @Aerothusiast All images: Wikimedia Commons (unless otherwise noted)