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Copyright Fran Simon, 2014 1 
August, 2014 
"Propersonal" Networking: UsingLinkedIn for Early ChildhoodProgramAdministrators 
Fran Sokol Simon 
Engagement Strategies, LLC 
Sponsored by 
8/21/2014
Copyright Fran Simon, 2014 2 
Fran Sokol Simon 
Engagement Strategies, LLC 
8/21/2014
Copyright Fran Simon, 2014 3 
Setting the stage: WHY…. 
8/21/2014
Social Media= 
8/21/2014 4
LinkedIn 
Slow, Robust, Deep & Broad 
8/21/2014 Copyright Fran Simon, 2014 5
6 
“Propersonal” Networking 
8/21/2014 Copyright Fran Simon, 2014
7 
If you post, you can’t hide on LinkedIn 
•Not anonymous 
•Connected to your profile 
8/21/2014 Copyright Fran Simon, 2014
8 
What’s so great about LI? 
•> 200 million members 
•2 new members per second 
•over 20 million students & recent graduates 
Professional networking 
Copyright Fran Simon, 2014 
This is early education! Why do we need professional networking? 
8/21/2014
8/21/2014 Copyright Fran Simon, 2014 9
10 
LinkedIn is about… 
Relationships Copyright Fran Simon, 2014 8/21/2014
8/21/2014 Copyright Fran Simon, 2014 11 
With whom 
should I connect?
•Learn 
•Connect 
•Share ideas 
•Get new ideas 
•Build partnerships 
What can you do with LinkedIn? 
Participate in trustworthy professional learning networks 
8/21/2014 Copyright Fran Simon, 2014 12
13 
What should you post? 
•Questions 
•Tips 
•Resources 
•Blog posts 
•Videos 
•Email newsletters 
•Events 
•News 
8/21/2014 Copyright Fran Simon, 2014
8/21/2014 Copyright Fran Simon, 2014 14 
LinkedIn is not the site for promoting your program to parents* 
* Follow the rules of the groups in which you post
15 
#1 Misconception 
It’s ONLY for job searching 
8/21/2014 Copyright Fran Simon, 2014
16 
#2 Misconception 
Build it and they will come 
8/21/2014 Copyright Fran Simon, 2014
17 
You have to make something happen 
That’s why they call it “interactive” 
8/21/2014 Copyright Fran Simon, 2014
Copyright Fran Simon, 2014 18 
OK, so… HOW 
8/21/2014
19 
Core 
8/21/2014 Copyright Fran Simon, 2014 
•Professional Profiles 
•Groups 
•Status updates 
•Company Profiles
LinkedIn Tools 
LinkedIn Browser Toolbar 
Sharaholic 
8/21/2014 Copyright Fran Simon, 2014 20
8/21/2014 Copyright Fran Simon, 2014 21
22 
Make your profile public! 
8/21/2014 Copyright Fran Simon, 2014
Copyright Fran Simon, 2014 23 
Now What? Demo 
8/21/2014
Copyright Fran Simon, 2014 35 
Godo it! 
8/21/2014
•Gr8 Profile 
•Connect with people: 
•You know 
•You need to know 
•Who know people you need to 
know 
•Update Status 
•Join groups, respond and share 
•Ask and answer questions 
Become a LinkedIn Superhero! 
8/21/2014 Copyright Fran Simon, 2014 36
8/21/2014 Copyright Fran Simon, 2014 38
39 
LinkedIn: http://LinkedIn.com/in/FranSimon 
Email: Fran.Simon@EngageStrat.com 
Connect with me! 
8/21/2014 Copyright Fran Simon, 2014

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