Fei (Fay) Nie

New Zealand New Zealand

Brand Strategist at Ocean Design

Advertising / Marketing / PR

As a marketing specialist of Asain markets, Fei is familiar with the B2C and B2B markets in Asia, especially China, Hongkong, Taiwan, Japan, Korea, Singapore. She generates in-depth insights from the industry, internal and external target groups, the company and its key competitors, works closely with the creative team to develop competitive brand strategy for clients. Fei believes that highly logical and creative thinking is key for a strategy consultant to develop accurate while also compelling brand strategy. Fei worked for many years in the field of marketing and brand consulting. Before joining in Ocean Design, She worked for the largest brand consultancy Interbrand (Omnicom Group...