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Case Study: Brand Product Imagery
FlashStock leverages a global network of photographers to
source authentic imagery of real people and your brand.
February 2015
TASTY, INTERACTIVE IMAGERY
Challenge:
Vita Coco wanted a scalable way to showcase the
versatility of its beverages by capturing unique, user-
generated recipes.
Solution:
FlashStock activated its photographers in tropical
locales across the globe, challenging them to
develop delicious and visually stunning creations.
Result:
Vita Coco received affordable, unique content that
allowed it to engage in interactive and meaningful
ways with loyal consumers on its social platforms.
1
TROPICAL RECIPES
TROPICAL RECIPES
TROPICAL RECIPES
TROPICAL RECIPES
LOCALIZED IMAGERY
Challenge:
Local ABI marketing teams did not want to re-use
national level content for their local marketing
initiatives.
Solution:
FlashStock activated its network across 50 US
markets, delivered thousands of locally relevant
images each month.
Result:
Budweiser is able to push relevant content to its
local marketing teams, significantly increasing
engagement and the authenticity of its interactions.
2
LOCAL MARKETING
LOCAL MARKETING
LOCAL MARKETING
LOCAL MARKETING
SUBTLE PRODUCT PLACEMENT
Challenge:
To convey the subtle, intuitive relationship between
people and Samsung’s products.
Solution:
Samsung leveraged FlashStock to capture the raw,
personal moments of everyday life and how
Samsung products feature in them.
Result:
Samsung has a collection of evergreen content
relevant across their mobile product portfolio for use
in social and print.
3
TECH LIFE MANIFESTO
TECH LIFE MANIFESTO
TECH LIFE MANIFESTO
TECH LIFE MANIFESTO
FlashStock leverages a global network of photographers to
source authentic imagery of real people and your brand.
Jeremy Vo
Director of Sales
jeremy@flashstock.com
Mindy Loverin
Director of Client Partnerships
mindy@flashstock.com
Grant Munro
CEO
grant@flashstock.com
Visit Our Website

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Case Study: Brand Product Imagery

  • 1. Case Study: Brand Product Imagery FlashStock leverages a global network of photographers to source authentic imagery of real people and your brand. February 2015
  • 2. TASTY, INTERACTIVE IMAGERY Challenge: Vita Coco wanted a scalable way to showcase the versatility of its beverages by capturing unique, user- generated recipes. Solution: FlashStock activated its photographers in tropical locales across the globe, challenging them to develop delicious and visually stunning creations. Result: Vita Coco received affordable, unique content that allowed it to engage in interactive and meaningful ways with loyal consumers on its social platforms. 1
  • 7. LOCALIZED IMAGERY Challenge: Local ABI marketing teams did not want to re-use national level content for their local marketing initiatives. Solution: FlashStock activated its network across 50 US markets, delivered thousands of locally relevant images each month. Result: Budweiser is able to push relevant content to its local marketing teams, significantly increasing engagement and the authenticity of its interactions. 2
  • 12. SUBTLE PRODUCT PLACEMENT Challenge: To convey the subtle, intuitive relationship between people and Samsung’s products. Solution: Samsung leveraged FlashStock to capture the raw, personal moments of everyday life and how Samsung products feature in them. Result: Samsung has a collection of evergreen content relevant across their mobile product portfolio for use in social and print. 3
  • 17. FlashStock leverages a global network of photographers to source authentic imagery of real people and your brand. Jeremy Vo Director of Sales jeremy@flashstock.com Mindy Loverin Director of Client Partnerships mindy@flashstock.com Grant Munro CEO grant@flashstock.com Visit Our Website